Gean nei de ynhâld
Global Keepsake Produktferpakking troch Wei Bai, Xianjun Chen and Rubo Chen

Global Keepsake Produktferpakking troch Wei Bai, Xianjun Chen and Rubo Chen is in heech wurdearre winner fan de tige prestizjeuze 2026 A' Design Award yn Brûns yn de kompetysje-kategory Ferpakkingsûntwerp.


BrûnsFerpakking· 2026

Global Keepsake Produktferpakking

troch Wei Bai, Xianjun Chen and Rubo Chen

Klant: Shenzhen Hello Tech Energy Co.,Ltd

A' Design Award yn Brûns Winner yn de kategory Ferpakking

6,281

Kleuren

It Untwerp

Oer Global Keepsake Produktferpakking

Global Keepsake is in ferpakkingsûntwerp makke foar draachbere enerzjystasjons op sinne-enerzjy. De struktuer, de materialen en de kosten fan de oarspronklike ferpakking bliuwe ûnferoare. Orizjinele yllustraasjes fan wrâldferneamde lânmerken foegje in kultureel ferhaal en sammelwearde ta. De klepdeksel kin ôfskuord wurde en opnij brûkt wurde as blêdwizers en as in doch-it-sels-album, sadat de ferpakking nei it útpakken bewarre wurde kin. It printsjen bart mei inket op soajabasis en standert offsetprosessen. It modulêre yllustraasjesysteem kin oer in hiele produktsearje skaald wurde, wêrtroch de libbensdoer fan ferpakking dy't gewoanwei fuortsmiten wurdt, ferlinge wurdt.

De Erkenning

Oer de A' Design Award yn Brûns

Global Keepsake Produktferpakking is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Global Keepsake Produktferpakking wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Global Keepsake Produktferpakking foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen
The design rethinks packaging for solar powered portable power stations without changing structure, materials, or cost. Original illustrations of global landmarks add cultural narrative and collectible value, extending the package’s lifecycle. The flip top becomes interactive bookmarks and a DIY album, increasing engagement with no extra resources. Maintaining a minimalist brand language, the scalable system transforms disposable packaging into a sustainable, experience-driven brand touchpoint.
Ofmjittingen & Ferpakking
Dimensions: Width 225mm x Depth 197.5mm x Height 129 mm
Material: 250g CCNB, E flute corrugated board (140gsm liner 100gsm medium), matte lamination
Ink: Soy based ink
Labels
Cultural packaging, cultural packaging, brand touchpoint, original illustration, modular visual system, series design, collectible value, interactive experience, sustainable design, cross-market adaptability, mass-production feasibility
Produksjetechnology
The design prioritizes mass production feasibility, using an original illustration system and modular visuals for scalable series expansion. Vector illustrations ensure stable quality across sizes and printing conditions. Soy-based inks and standard offset printing balance color accuracy and sustainability. Interactive features reuse the existing unboxing structure, enabling tear-off and modular use without added processes, achieving design innovation while maintaining production efficiency.
Untwerpútdaging
The main challenge was creating lasting emotional value for functional packaging without adding resources or complexity. Internally, this meant introducing cultural narratives within the brand’s visual system without weakening recognition. Externally, it required balancing cross-market cultural differences and ensuring mass production feasibility. The tension between creativity and practicality was resolved through restrained visuals and guided user interactions.
Undersyk
Research Type: Design driven applied research.
Objective: Extend consumer electronics packaging value and emotional lifecycle without extra resources.
Method: Case analysis, user observation, scenario simulation, unboxing records, and internal reviews.
Participants: Users across markets and internal teams.
Results: Reusable structures and cultural narratives boost retention, making packaging a sustainable, long term brand touchpoint.
Ynspiraasje
This project reflects on the industry habit of discarding functional packaging after use. Without changing structure, materials, or cost, the design adds lasting value and emotional meaning, turning packaging into a sustainable brand touchpoint. Inspired by the universal recognition of global landmarks, original illustrations and reusable structures encourage long term retention, extending the packaging’s lifecycle through design.
Projektdoer
The project officially launched in June 2025 in Shenzhen, China, and was completed in February 2026 in Shenzhen, China.
Operaasjestreamferrin
This design rethinks packaging after unboxing. Once its protective role is done, it transforms into bookmarks and modular keepsakes. Through unboxing, tearing, assembling, and keeping, users engage continuously. This encourages retention and use, extending the packaging life and strengthening brand memory.
Teamleden
Wei Bai, Xianjun Chen, Rubo Chen and Lvhan Chen

Sponsore

Ferkenne Fierder as Designers.org

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Goed Untwerp Fertsjinnet Grutte Erkenning

De A' Design Award is in ynternasjonale, troch in sjuery beoardiele ûnderskieding foar goed ûntwerp. Doch mei oan de A' Design Award om de kâns te krijen meritokratyske erkenning te fertsjinjen, ferneamdheid, prestiizje en publisiteit te winnen foar jo wurk. Nominearje jo wurk foar de A' Design Award en kompetearje foar de begearde A' Design Prize.

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