Forest Spring Wetterflesse-ferpakking troch Sheng Jin, Chao Yang and Wenqi Wu is in heech wurdearre winner fan de tige prestizjeuze 2026 A' Design Award yn Brûns yn de kompetysje-kategory Ferpakkingsûntwerp.
BrûnsFerpakking· 2026
Forest Spring Wetterflesse-ferpakking
troch Sheng Jin, Chao Yang and Wenqi Wu
Klant: Communication University of Zhejiang
A' Design Award yn Brûns Winner yn de kategory Ferpakking
Ferifiearre Priiswinner
Ferifiearje Prisstatus foar #182441It Untwerp
Oer Forest Spring Wetterflesse-ferpakking
Forest Spring is in ferpakkingsûntwerp foar flessewetter. It etiket is basearre op it Sineeske karakter sen, dat bosk betsjut, dat omfoarme is ta in inketlânskip. Kalligrafyske streken, toanferrin en romtlik kontrast roppe bergen, beammen en natuerlike fitaliteit op yn ien inkelde foarm. De komposysje waard ferfine yn fektorformaat en kalibrearre foar konsistinte printreproduksje. De trochsichtige flesse befettet 500 milliliter en hat in draaidop. It ûntwerp drukt suverens en harmony tusken minsken en natuer út.
De Erkenning
Oer de A' Design Award yn Brûns
Forest Spring Wetterflesse-ferpakking is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Forest Spring Wetterflesse-ferpakking wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Forest Spring Wetterflesse-ferpakking foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.
Efter it Untwerp
Parsepakket
Credits, teamleden en technyske details levere troch de ûntwerper.
- Unike Eigenskippen
- The chinese character "sen" (forest) symbolizes forest and nature. This design transforms the character into a chinese ink landscape, using brushwork and spatial contrast to evoke mountains and vitality. Rooted in the philosophy of harmony between humanity and nature, it expresses ecological coexistence and reflects the pure, natural essence of "forest spring."
- Ofmjittingen & Ferpakking
- bottle 65 mm diameter x 210 mm height, 500 ml capacity, neck 28 mm pco 1881
material food grade pet, wall thickness 0.25 to 0.35 mm
label area 190 mm x 60 mm wrap around
cap hdpe tamper evident
net weight 12 to 14 g bottle, 2 g cap
secondary package 400 mm x 270 mm x 220 mm, 24 bottles per corrugated carton - Labels
- Chinese character design, forest symbolism, water ink landscape, typography innovation, eco-conscious branding
- Produksjetechnology
- The design was realized through structural deconstruction of the character "sen," examining stroke proportion and spatial hierarchy to reconstruct it as a landscape form. digital ink-wash simulations replicated xuan paper diffusion and tonal gradation. The composition was refined in vector format for scalability and brand application, then color-calibrated with cmyk optimization to ensure consistency across print and packaging production.
- Untwerpútdaging
- The main challenge was transforming the Chinese character "sen" into a visually compelling landscape while preserving its legibility and cultural meaning. internally, balancing historical calligraphy aesthetics with modern brand storytelling required careful study of traditional ink techniques and symbolism. externally, constraints included digital reproduction limits, printing technology, and material properties, which demanded iterative testing and refinement to ensure both artistic integrity and practical manufacturability.
- Undersyk
- Type of research: design-driven cultural study. Objective: explore how Chinese characters can convey ecological and brand values. methodology: visual analysis and typographic experimentation. Data collection/tools: ink painting simulations, digital sketching, surveys on perception. participants: 30 viewers and design experts. results: "sen" effectively communicates nature and purity. Insights: integrating traditional aesthetics enhances brand storytelling and fosters eco-conscious design, impacting society and sustainable product perception.
- Ynspiraasje
- Inspired by the ecological symbolism of the Chinese character "sen" (forest), this project explores how typography embodies environmental philosophy. Drawing from traditional chinese ink landscape aesthetics and harmony between humanity and nature, the design transforms a character into a spatial visual narrative. The research integrates calligraphic structure, ink composition, and brand communication strategies to express the natural purity and sustainable values of "forest spring."
- Projektdoer
- The project started in August 2025 in Hangzhou and finished in October 2025 in Hangzhou
- Operaasjestreamferrin
- The bottle is easy to use: simply twist off the cap to pour or drink. Its ergonomic shape fits comfortably in hand, while the transparent body allows users to see the water level. the label’s visual design guides the eye to the brand and emphasizes purity. Lightweight and durable, the bottle is easy to carry, stack, and store, ensuring convenience and a premium experience while maintaining a natural, eco-conscious impression.
- Teamleden
- Designer: sheng jin
Designer: chao yang
Designer: wenqi wu
Designer: yangyang lou
Designer: jianzhong yang
3d model: darong lin
Director: hui zeng
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