Lithuanian Vodka Gold. Diamond Edition Flesse Dekoraasje by Studija Creata

Lithuanian Vodka Gold. Diamond Edition Flesse Dekoraasje by Studija Creata is a highly esteemed winner of the very prestigious 2015 A' Design Award yn Sulver in Ferpakkingsûntwerp Competition Category.

SulverFerpakking· 2015

Lithuanian Vodka Gold. Diamond Edition Flesse Dekoraasje

by Studija Creata

Client: Stumbras

A' Design Award yn Sulver Winner in Ferpakking Category

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Colors

The Design

About Lithuanian Vodka Gold. Diamond Edition Flesse Dekoraasje

Mei respekt foar tradysjes en it werjaan derfan op in moderne wize, set Lithuanian Vodka syn searje fan limitearre edysje wodka fuort. Dizze kear tsjinnen unike stikken fan Litouse folkskuns as ynspiraasje – strietunen. Dizze diamantfoarmige romtlike komposysjes, dy't de oarder fan it universum symbolisearje, feroare yn in ritme fan krúsende linjen. It spul fan ljocht en werkaatsingen yn de oerlappende sulveren en wite romben rekonstruearre in ûntastber romtlik effekt. Tradysje fan lang ferline tiid begûn te glinsteren as in diamant.

The Recognition

About the A' Design Award yn Sulver

Lithuanian Vodka Gold. Diamond Edition Flesse Dekoraasje is in winner fan de A' Design Award yn Sulver, in bûtengewoan prestisjeuze erkenning foar topûntwerpen dy't prachtich en yndrukwekkend binne. Sulverwinners binne tige briljante en ekstreem kreative wurken dy't de treflike ekspertize, it talint en de skerpsinnigens fan har ûntwerpers yllustrearje. Fan Lithuanian Vodka Gold. Diamond Edition Flesse Dekoraasje wurdt ferwachte dat it in prachtich foarbyldwurk is, opmerklik profesjoneel en djip ynnovatyf. Dit winnende ûntwerp fan de A' Design Award yn Sulver is in tige opfallende, bewûndere útfining dy't foardiel bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Lithuanian Vodka Gold. Diamond Edition Flesse Dekoraasje is in skepping dêr't breed oerjûn wurdt, dy't winsken wekker makket, positive gefoelens bringt en ferwûnderjen en fernuvering opwekket.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Expressing respect for traditions and rendering them in a modern manner, Lithuanian Vodka is continuing its series of limited edition vodka dedicated to this theme. By applying modern decor and providing contemporary expression, folk art spatial structures turned into a rhythm of intersecting lines. The play of light and reflections in the overlapping silver and white rhombi recreated an intangible spatial effect. Tradition of times past began to sparkle like a diamond.
Dimensions & Packaging: Capacity: 700 ml. Dimensions: 70 (w) x 310 (h) mm.
Tags: Lithuanian, vodka, limited, premium, diamond, white, ethnographic, design, Stumbras, Studija Creata
Production Technology: Decoration: water-based lacquer coating, hot stamping, silk printing
Design Challenge: Finding a way to expose 3D objects in 2D surface without losing spatial appearance. We limited color range to white matt glass, white decor, white metal foil. The play of those three contiguous colors creates an unexpected spatial effect: depending on the light and view angle either white decor dominates or silver elements appear.
Research: Analysing the meaning of symbols in traditional folk art to transfer their message to nowaday environment.
Inspiration: This time as an inspiration served unique pieces of Lithuanian folk art - straw gardens - pieces of straw are strung together to form diamond-shaped spatial compositions which symbolize the order of the universe. According to ritual custom, straw gardens were used to decorate the home during life's most important moments - for weddings, births, or on Christmas Eve - as a token of harmony.
Project Duration: "Lithuanian Vodka Gold. Diamond Edition" was introduced in autumn 2014.
Operation Flow: The design serves as a link between traditions and modern viewpoint: straw gardens as a symbol for special occasions along with the luxury appearance inspire the consumer to cherish the importance of the moment.
Team Members: Asta Kauspedaite (Designer, "Studija Creata")
Jurate Paulauskiene (Head of Product development department, "Stumbras")
Image Credits: Edgaras Marozas