Logothetis Iten Ferpakking troch Antonia Skaraki

Logothetis Iten Ferpakking troch Antonia Skaraki is in heech wurdearre winner fan de tige prestizjeuze 2021 A' Design Award yn Goud yn de kompetysje-kategory Ferpakkingsûntwerp.

GoudFerpakking· 2021

Logothetis Iten Ferpakking

troch Antonia Skaraki

Klant: Logothetis

A' Design Award yn Goud Winner yn de kategory Ferpakking

35,176

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #94668

Besykje Side Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Logothetis Iten Ferpakking

Mem Natuer, de ivige ynspiraasje, liedt ta in bûtengewoan ûntwerp foar in tradisjonele wurkwize. Logothetis Farm yn Zakynthos, Grikelân, lit de wearden en it belang fan it legindaryske Grykse erfgoed op in dynamyske wize nei foaren komme. De ûnderfining fan boerepleats nei tafel moetet de magy fan ûntwerp, storytelling en branding. Mei in klassike en skjinne identiteit, en in spylske draai foar it publyk fan hjoed, jout de ferpakking in waarm sfear dy't alle konsuminten ferwelkommet om it te nimmen!

De Erkenning

Oer de A' Design Award yn Goud

Logothetis Iten Ferpakking is in winner fan de A' Design Award yn Goud, in ekstreem prestisjeuze erkenning foar earste-klas, prachtige en treflike ûntwerpen. Goudwinners binne tige ynnovative, fisionêre en glamoureus ferbjusterjende skeppings dy't it sjeny, de wiisheid en de feardigens fan har ûntwerpers wjerspegelje. Fan Logothetis Iten Ferpakking wurdt ferwachte dat it in tige priizge, trendsettende en monumintale útfining is dy't unferlykbere wearde leveret. Dit winnende ûntwerp fan de A' Design Award yn Goud is in spektakulêr, respektearre projekt dat grutte foardielen bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Logothetis Iten Ferpakking makket yntinse gefoelens fan begearte, stekt passy oan, stimulearret kreativiteit en fassinearret ús.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: A contemporary design for a traditional way of doing. Mother Nature unfolds some of her secrets, and the brand, Logothetis Farm in Zakynthos, Greece, offers her unique gifts to all. The farm to table experience met the magic of design and storytelling. That is how a classic and clean identity with a playful twist was created. Cute illustrations and soft pastel colours make this series easily recognizable and memorable. The packaging gives a warm, joyful aura.
Ofmjittingen & Ferpakking: It goes without saying that the creative approach was designed to minimize processing in packaging and to facilitate recycling. All materials were uniquely sourced and meticulously chosen to enhance the experience and narrative of the stories of the products.
Labels: Logothetis, Organic, Bio, Packaging, Design, Storytelling, Farm, Greece, Zante, Zakynthos
Produksjetechnology: Glass jars, paper boxes and metal tins.
Untwerpútdaging: The most difficult creative challenge was to link all meanings in one graphic concept. At the same time, a way to share the values and importance of Zakynthos heritage, while giving the design a modern twist, had to be found.
Undersyk: An extensive research was carried out for the task of creating brand concepts and the subsequent refinement of the final design version. In addition, a thorough market research was conducted in order to frame the market, the competitors and the potential buyers. In addition, mood boards were formed to better express the values and ethos of the company, and to agree on a direction and a design concept.
Ynspiraasje: Do you know Mother Nature? She is to whom the care of the earth has been given. Enchanted by the stories and myths about Mother Nature, and inspired by the spontaneity of real life moments, the creatives behind this project worked towards the creation of a brand for people with a true zest for life.
After all, the term Mother Nature was first coined here, in Greece. Ancient Greeks were the first to imagine nature personified as a young woman who represents the eternal source of creation.
Projektdoer: The project began and finished in 2019 in Athens, Greece.
Operaasjestreamferrin: The attention to detail in design and storytelling reflected the character of the products, revealing the hard work invested in each one of them, and the consumers appreciated the final packaging.
Teamleden: Creative Director: Antonia Skaraki
Designers: Andreas Deskas, Evri Makridis, Valia Alousi
Copywriter: Sotiria Theodorou
Ofbyldingskrediten: A.S. Advertising, 2019