Iarann Grafaic · 2020
Ai Academy Aitheantas Branda
- Duais Iarainn A' Design Award 2020 in Grafaic
- CLIENT: Ai Academy
- Estimated Number of Design Views: 11,175
- Verification code 6FE4D75B4B · Verify this award
Colors
About Ai Academy Aitheantas Branda
Is aitheantas branda é Ai Academy a cruthaíodh do chuideachta atá ag obair i réimse na hintleachta saorga. Tá an lógotype bunaithe ar chlófhoirne monospásáilte, a úsáidtear go coitianta i dtimpeallachtaí ríomhchlárúcháin. Aistríonn na cúlraí nádúr ildisciplíneach na hintleachta saorga go híomhánna teibí, gan tagairt dhíreach don teicneolaíocht. Rinneadh iad le teicnící turgnamhacha um meascadh datha ag baint úsáide as péinteanna atá bunaithe ar uisce, agus ansin grianghrafadh iad agus iarphróiseáil a dhéanamh orthu. Coinníonn an codarsnacht idir an lógotype agus na cúlraí an lógó soiléir infheicthe. Cuidíonn dathanna dána le haitheantas in ábhair imeachtaí agus meáin shóisialta.
About the Duais Iarainn A' Design Award
Bhuaigh an dearadh Ai Academy Aitheantas Branda Duais Iarainn A' Design Award, aitheantas gradamach a bhronntar ar dhea-dhearaí a chomhlíonann na riachtanais ghairmiúla agus thionsclaíocha a bhíonn á n-éileamh ó chruthuithe a ndearnadh go maith iad. Léiríonn buaiteoirí Iarainn scil mhór, speisialtóireacht ard, tuiscint saineolaí agus cumas cruthaitheach a gcruthaitheoirí. Táthar ag súil go mbeidh an dearadh Ai Academy Aitheantas Branda ina chruthú a bhfuil an-mheas air, a n-ardaítear agus a ghráitear atá praiticiúil agus nuálach. Comhtháthaíonn an dearadh seo a bhuaigh Duais Iarainn A' Design Award na cleachtais is fearr sa tionscal agus tá saintréithe teicniúla inniúla aige nasctha le heolas agus le tallann. Tá meas ar an dearadh Ai Academy Aitheantas Branda as a dhúthracht agus dearadh é chun feabhsuithe cáilíochta beatha a sholáthar a chabhraíonn leis an domhan a dhéanamh ina áit níos fearr.
Press Kit
- Unique Properties
- The biggest obstacle has been standing out from the crowd, today there are many startups that deal with artificial intelligence. The first goal was achieved through a design that took into account the fundamental aspects of the brand. The second goal was to visually translate corporate values into abstract concepts.
- Dimensions & Packaging
- The project was carried out through the use of experimental color mixing techniques with water-based paints, all of which was post-produced to create the backgrounds that characterize the brand identity. The logo and typography have been carefully edited to best blend the abstract aspect with the technological aspect.
- Tags
- AI, Artificial Intelligence, New Economy, Smart Working, artwork,
- Production Technology
- for the production of this brand identity, in addition to the classic graphics programs of the Adobe Suite, the following were used for the background: a Canon reflex, Pantoni, Ral paint, rigid cardboard support and photographic equipment such as lights and softboxes.
- Design Challenge
- The most complex part of the design was to find the right combination between the abstraction and the understanding of what the brand offers as services, while giving the freedom to not have a definitive focal point on the only technological approach dedicated to some areas of the 'artificial intelligence but extending the possible services to a wider range without the need for a new brand idenity.
- Research
- The design of this brand identity has been designed to amaze, dazzle and differentiate the brand from its competitors, leading it to compete with international companies given the particular and highly appreciated connotation of the brand.
- Inspiration
- The inspiration for this project is derived from the translation of the concept of "multidisciplinarity of artificial intelligence" related to a fluid and characterizing mood without a necessary reference to technology.
- Project Duration
- The project started in November 2018 in Milan and finished in April 2019 in Milan.
- Operation Flow
- The interaction with the brand identity takes place in different phases, first of all through the corporate material that are pro-rated in the various conventions and webinars where the client promotes his activity. Secondly, the users of any type, interact with the social part, specifically designed to be respected in the corporate graphics.
