Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2021 Duais Iarainn A' Design Award sa Chatagóir Comórtais Dearadh Grafach é an dearadh Energy Lógó agus Aitheantas Branda le Edgar Jara.
IarannGrafaic· 2021
Energy Lógó agus Aitheantas Branda
le Edgar Jara
Cliant: Edgar Jara
Buaiteoir an ghradaim Duais Iarainn A' Design Award sa Chatagóir Grafaic
Buaiteoir Gradaim Fíoraithe
Fíoraigh Stádas Gradaim do #120743An Dearadh
Maidir le Energy Lógó agus Aitheantas Branda
Is lógó agus aitheantas branda é Energy a cruthaíodh do chuideachta a dhíolann agus a dháileann breoslaí do fheithiclí agus don tionscal sa Paragua. Tá an tsiombail tógtha as codán den litir e san ainm Energy, socraithe chun lanna lián inneall a chruthú. Tugann an lián le tuiscint go bhfuil gluaiseacht ann agus nascann sé an branda leis na réimsí gluaisteán agus tionsclaíocha. Tagraíonn dathanna na lanna do na cineálacha breosla éagsúla a chuirtear ar fáil. Leanann an aitheantas stíl gheoiméadrach íostach le codarsnacht ard. Sainmhínítear leaganacha cothrománacha agus ceartingearacha i lámhleabhar branda a leagann amach rialacha feidhmithe.
An Aitheantas
Maidir leis an Duais Iarainn A' Design Award
Bhuaigh an dearadh Energy Lógó agus Aitheantas Branda Duais Iarainn A' Design Award, aitheantas gradamach a bhronntar ar dhea-dhearaí a chomhlíonann na riachtanais ghairmiúla agus thionsclaíocha a bhíonn á n-éileamh ó chruthuithe a ndearnadh go maith iad. Léiríonn buaiteoirí Iarainn scil mhór, speisialtóireacht ard, tuiscint saineolaí agus cumas cruthaitheach a gcruthaitheoirí. Táthar ag súil go mbeidh an dearadh Energy Lógó agus Aitheantas Branda ina chruthú a bhfuil an-mheas air, a n-ardaítear agus a ghráitear atá praiticiúil agus nuálach. Comhtháthaíonn an dearadh seo a bhuaigh Duais Iarainn A' Design Award na cleachtais is fearr sa tionscal agus tá saintréithe teicniúla inniúla aige nasctha le heolas agus le tallann. Tá meas ar an dearadh Energy Lógó agus Aitheantas Branda as a dhúthracht agus dearadh é chun feabhsuithe cáilíochta beatha a sholáthar a chabhraíonn leis an domhan a dhéanamh ina áit níos fearr.
Taobh Thiar den Dearadh
Pacáiste Preasa
Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.
- Airíonna Uathúla
- Energy's identity is presented through an imagotipo, whose objective is to represent the company's activity and its values.
Research and development achieved a concept of geometric design, dynamic and showy minimalist style. With an original look ingeniously constructed by a fraction of the typography (e) of the name energy forming the blades of the motor propeller that transcend movement and consequently energy.
In addition to the colors absolutely related to the field, they highlight the design with high contrast. - Toisí & Pacáistiú
- Horizontal Versión: in pixels width: 1000px X height: 288px, in Centimeters width: 35,27 cm X height: 10,15 cm
Vertical Versión: in pixels width: 710px X height: 492px, in Centimeters width: 25 cm X height: 17,38 cm - Clibeanna
- Logo, Branding, Visual Identity, Graphic Design
- Teicneolaíocht Táirgthe
- The design methodology used, for the energy project was based on the analysis of automotive and industrial technology, once identified the common element a series of images of the different types of gears, wheels and propellers were collected, these served as a guide to generate the different options until achieving a graphic piece that communicates the essence of the name energy.
The sketches were sketched manually and then scanned and assembled in Corel Draw, once the approved final sketch was selected it was normalized and ran the color gamut in adobe Illustrator. - Dúshlán Deartha
- The project was a fairly big challenge, being the creation of a trademark for a new fuel distributor emblem whose national competitors and renowned internationalizations have been operating successfully for years in the country, so it had to be something really original and excellent in all its aspects.
The company sought to make brand identity unique and with a great stand out, so the idea of using a fraction of a name letter for the creation of the key element, would be the absolute guarantee of having a truly unique and original product. - Taighde
- The Energy project required a strong brand identity to be visualized and recognized.
It was a large commercial project a commitment as well as a challenge to achieve a really good identity in a very competitive market.
After an arduous research task on various elements, inspiration finally arises and an original idea is achieved that represents the values of the company and the full communication of the name through a highly pregnant and solid imagotype. - Inspioráid
- The source of inspiration for the brand design of this vehicle fuel marketer in Paraguay was its own name Energy. The quality that this name possesses is a well-known characteristic of movement, and as we all know energy can be used for the impulse of everything we know today. For this reason the main symbol is represented by the blades or propeller of an engine, thus giving it the character and meaning in a very visible way. Transmitting its link with the world of automotive and industry The colors of blades or propeller represent the different types of fuels offered by the company.
- Fad an Tionscadail
- The project started in august 2020 and ended in november 2020 in Paraguay
- Sreabhadh Oibríochta
- The Project includes an energy user manual and brand identity standards, which has a wide range of applications and registered possibilities, permitted and unauthorized uses, as well as the rules and guides that will give the brand a solid identification, the symbol has a high pregnancy that can be identified without the need to read the company name once positioned with an excellent marketing campaign.
- Creidiúintí Íomhá
- main image Mockups For Free - vectorforfree.com
image 1 Mockup Anthony Boyd Graphics
image 2 mockups-design.com/free envelope mockup
image 3 mockups-design.com/free envelope mockup
image 3 mockups-design.com/free envelope mockup
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