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Artika Horizon Príomhfheidhm: Uaireadóir Rosta by Albert Rakhimzhanov

Artika Horizon Príomhfheidhm: Uaireadóir Rosta by Albert Rakhimzhanov is a highly esteemed winner of the very prestigious 2021 Duais Airgid A' Design Award in Dearadh Seodra Competition Category.


AirgeadSeodra· 2021

Artika Horizon Príomhfheidhm: Uaireadóir Rosta

by Albert Rakhimzhanov

Client: ARTIKA Design

Duais Airgid A' Design Award Winner in Seodra Category

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The Design

About Artika Horizon Príomhfheidhm: Uaireadóir Rosta

Is uaireadóir é Artika Horizon ar féidir é a iompar i bpóca nó a chaitheamh timpeall an mhuiníl freisin. Cuireann corda ar an strapa in ionad na gcodanna strapa traidisiúnta, rud a thugann tógáil shimplí iontaofa don uaireadóir. Dúntar an strapa le fáiscín speisialta, agus déanann an fáiscín siogairlín den uaireadóir ar féidir é a chrochadh timpeall an mhuiníl nó a cheangal le héadaí. Tá an cás déanta as miotal agus tá sé 43 mm ar trastomhas agus 9 mm ar doimhneacht. Tá sé beartaithe an táirgeadh a dhéanamh trí mhonaraíocht bhreiseánach nó meilt CNC. Ba é dúpholl agus a léaslíne teagmhais a spreag an fhoirm, agus siombailíonn an corda an spás ag lúbadh timpeall an ama.

The Recognition

About the Duais Airgid A' Design Award

Bhuaigh an dearadh Artika Horizon Príomhfheidhm: Uaireadóir Rosta Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh Artika Horizon Príomhfheidhm: Uaireadóir Rosta ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh Artika Horizon Príomhfheidhm: Uaireadóir Rosta a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
A wrist watch with a cord on the strap. The watch can be worn on the wrist, or as a stopwatch in a pocket or around the neck. Unlike conventional straps, the construction of Horizon watches is simpler and more reliable, there is literally nothing to break.
Dimensions & Packaging
The watch diameter is 43 mm and the depth is 9 mm
Tags
Watch, Stopwatch, Time, Accessory, Gadget, Device.
Production Technology
The dimensions of a real quartz movement were used in the development of this project. Body material - metal, assumed production technologies - additive manufacturing or CNC milling. This is justified by the small circulation and the complexity of the design.
Design Challenge
The most difficult thing in this project is the symbiosis of two global tasks, namely: the need to match the brand and integrate another global theme. Such conditions create many restrictions that can alienate a large segment of consumers. To make a product with a complex meaning, which would be interesting, including for an ordinary inexperienced user, it is necessary to offer him new, original functions. In this case, it is an opportunity to wear this watch not only as a wrist accessory
Research
The project started as part of a master's project and is part of a collaboration with the Barcelona-based design studio Anima. The task was to develop the concept of a wrist watch for the Artika brand. The main task of the project was to develop a watch that reflects the philosophy of Artik. Also, the idea of ​​the project is the theme of space and time and an attempt to reflect them in the form of a wristwatch. Attempting to integrate the mataphor into both form and function is the basic idea.
Inspiration
The Horizon watch is the final version of this project. This watches reflect the main ideas of the first iterations, which were inspired by the Black Hole and its event horizon, how space can bend under the influence of large forces. So in this watch - the cord symbolizes a space that bends around time beyond its control
Project Duration
The project started in September 2019 in St. Petersburg and ended in January 2020 in Saint-Petersburg
Operation Flow
The watch is put on the hand and pulled together with a special clip. This clip turns the watch into a pendant accessory that can be hung around the neck or tied to clothes. The crown is a separate piece due to its design. The crown is inserted into a special hole, after which the watch can be wound.
Team Members
Сurator: Kirill Rakitin
Customers: Ànima & Artika
Image Credits
Image #1: Creator Albert Rakhimzhanov, Main view, 2020.
Image #2: Creator Albert Rakhimzhanov, Additional view, 2020.
Image #3: Creator Albert Rakhimzhanov, Additional view, 2020.
Image #4: Creator Albert Rakhimzhanov, Detail view, 2020.
Image #5: Creator Albert Rakhimzhanov, Variations, 2020.

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