Tsubasa.Y Comhtháthú Branda by Siwei Lai

Tsubasa.Y Comhtháthú Branda by Siwei Lai is a highly esteemed winner of the very prestigious 2022 Duais Airgid A' Design Award in Dearadh Grafach Competition Category.

AirgeadGrafaic· 2022

Tsubasa.Y Comhtháthú Branda

by Siwei Lai

Client: Tsubasa.y

Duais Airgid A' Design Award Winner in Grafaic Category

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Verified Award Winner

Verify Award Status for #127809

View at A' Design Award Press Release Award Badge

Colors

The Design

About Tsubasa.Y Comhtháthú Branda

Is siopa rogha seanré é Tsubasa.Y, a chuardaíonn i gcarnáin éadaí ó thréimhsí éagsúla don bhlas uathúil d'fhéiniúlachtaí difriúla, ag turgnú agus ag cónascadh de shíor, ag cruthú fuaime faisin nach raibh ag an nglúin seo riamh roimhe seo, díreach cosúil leis an ainm Tsubasa (sciathán), ag treorú na draíochta ársa chun eitilt sna héadaí éagsúla idir uigeacht agus scéal. Cuimsíonn an cás seo sainaithint, pacáistiú, agus dearadh priontála an tsiopa.

The Recognition

About the Duais Airgid A' Design Award

Bhuaigh an dearadh Tsubasa.Y Comhtháthú Branda Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh Tsubasa.Y Comhtháthú Branda ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh Tsubasa.Y Comhtháthú Branda a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: TSUBASA.Y is a vintage selection shop, choosing unique and tasteful selections from all over the world. This case packs the shop’s identification, packaging, and print design.
Tags: Visual Identity, Logo, Branding, graphics, printed matter
Production Technology: Especially the design on the outer packaging stickers allows the shop assistants to customize and interact with consumers
The clerk uses the blank space of the sticker, draws, and leaves a message so that every consumer can feel a sense of honor and uniqueness when receiving the goods. There is a touch of digital printing in the blank space of the sticker, which is replaced every year according to the number of years the brand has been established.
Inspiration: In the identification design, the initials of the brand name "TSUBASA" (Japanese meaning wings) and Y are the main shape combinations, and the main shape is formed like a bird spreading its wings. Use simple lines to create a sense of refinement and quality.
Project Duration: The project started in March 2021 and finished in June 2021, in Taichung City, Taiwan.

Read the Press Release