After a Bird Fell Down Leabhar Pictiúr by Shu Wei Chang

After a Bird Fell Down Leabhar Pictiúr by Shu Wei Chang is a highly esteemed winner of the very prestigious 2022 Duais Cré-umha A' Design Award in Dearadh Clóite Competition Category.

Cré-umhaCló· 2022

After a Bird Fell Down Leabhar Pictiúr

by Shu Wei Chang

Client: Shu-Wei Chang

Duais Cré-umha A' Design Award Winner in Cló Category

16,922
Verified Award Winner
Verify Award Status for #130690

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About After a Bird Fell Down Leabhar Pictiúr

Is leabhar pictiúr é After a Bird Fell Down a chomhcheanglaíonn struchtúr leabhar poill agus leabhar aníos-anuas. Tá an leabhar 105 faoi 150 milliméadar ar mhéid agus timpeall 27 milliméadar ar tiús, gar do mhéid éin bhig. De réir mar a chastar na leathanaigh, éiríonn an poll níos mó agus ardaíonn an péacán níos airde, agus san am céanna éiríonn an leabhar féin níos tanaí. Tá an clúdach bán, le huigheacht cosúil le gaineamh, agus tá greamán tréshoilseach ann atá clóite le cleite glas laistigh d'eangach dhíghreanta. Léiríonn an dearadh go dtugann am ag imeacht caillteanas agus fás nua araon.

The Recognition

About the Duais Cré-umha A' Design Award

Bhuaigh an dearadh After a Bird Fell Down Leabhar Pictiúr Duais Cré-umha A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí sármhaithe a mbíonn cruthaitheacht, aireagacht agus géarchúis mar shaintréithe acu. Is déantúsáin ghlic agus chruthaitheacha go suntasach iad buaiteoirí Cré-umha a dhearbhaíonn taithí fhairsing, samhlaíocht agus acmhainneacht a ndearthóirí. Táthar ag súil go mbeidh an dearadh After a Bird Fell Down Leabhar Pictiúr ina rud a bhfuil an-mheas air, a n-ardaítear agus a ghráitear, atá thar a bheith gairmiúil agus nuálach. Ionchorpraíonn an dearadh seo a bhuaigh Duais Cré-umha A' Design Award na cleachtais is fearr san ealaín, san eolaíocht, sa dearadh agus sa teicneolaíocht, agus tá sé sármhaith as a aird ar mhionsonraí. Sásaíonn an dearadh After a Bird Fell Down Leabhar Pictiúr riachtanais go hálainn, bainíonn sé le mianta, cuireann sé draíocht ar mhothúcháin agus tarraingíonn sé fiosracht.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: By combining the structure of hole books and pop-up books, this picture book adopts "volume of book pages" into its narrative. While reading, readers would find out the hole bigger and the sprout taller page by page. With A6 size and thickness which is almost three centimeters, the book size is as big as the dead body of a bird. While readers turn each page and make the book thinner, they can feel that the body of a bird gradually disappears at the same time.
Dimensions & Packaging: 105mm x 27mm x 150mm, 15pages, back taping, debossing and a transparent sticker on cover
Tags: graphic design, editorial, book design, picture book, hole book, pop-up book, artist's book
Production Technology: In terms of color, the whole book is purely white as possible. Wish such kind of emptiness could make readers relate to "time," something we cannot see but can feel. Besides, there is no words shown on book cover. Instead there is a debossed rectangular pit where a transparent sticker printed with a green feather is at. It looks like a photo frame sealing a feather, which symbolizes that this book seals the death of the bird in this story.

Second, paper with sand-like texture is chosen for the cover. Hope readers can feel like touching the ground; that is, where this story happens.

Third, the copyright page is decorated with blue sky and is the very beginning of this story as well. So, when readers open this book, they would not only read the sentence, "A bird fell down onto the ground," they can dive into this story from the bird's-eye view from the sky.
Design Challenge: The most difficult part is how to actualize the binding. Before the final version, the design was revised three or four times. At the beginning, this book was envisioned to be the board book for babies. With the binding method which thick cardboard was pasted in pairs, it was planned that there would be a hole within this book. Yet, it would be almost impossible to make holes on each page aligned. In addition, if
chosen paper is thicker than 1 mm, it couldn't be printed or even bound. After long discussions and several revisions, 0.5mm cardboards with spine taping is chosen. Such binding needs more glue than ordinary books to bind pages firmly. It jams pages as well. So, after the printer made several experiments to find out the most suitable way for flipping through, it became the book you see now.
Inspiration: It's a story about seeds germinating after a bird died and fell down onto the ground, and the end but also the beginning of life. Via increase and decrease of its volume, this book want to bring out the plot and core concept: "there are two sides to life.", and make readers realize that time passing are not simply about reduction and death. Increase and birth are also what time passing brings.