Crcrta Príomhfheidhm: Aitheantas Corparáideach le Zilong Chen and Chao Yang

Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2022 Duais Cré-umha A' Design Award sa Chatagóir Comórtais Dearadh Grafach é an dearadh Crcrta Príomhfheidhm: Aitheantas Corparáideach le Zilong Chen and Chao Yang.

Cré-umhaGrafaic· 2022

Crcrta Príomhfheidhm: Aitheantas Corparáideach

le Zilong Chen and Chao Yang

Cliant: Communication University of Zhejiang

Buaiteoir an ghradaim Duais Cré-umha A' Design Award sa Chatagóir Grafaic

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Buaiteoir Gradaim Fíoraithe

Fíoraigh Stádas Gradaim do #135411

Féach ag A' Design Award Preasráiteas Suaitheantas Gradaim

Dathanna

An Dearadh

Maidir le Crcrta Príomhfheidhm: Aitheantas Corparáideach

Téacs Leabhair: Is aitheantas corparáideach é Crcrta atá deartha don Ionad Taighde Síneach um Ealaín Raidió agus Teilifíse, roinn rialtais. Cuireann an lógó grafaicí agus téacs le chéile. Baineann an scéim dathanna úsáid as trí phríomhdhath na teilifíse, dearg, glas agus gorm. Cruthaítear siombail ceamara le trí chruth chéimseatúla. Tagraíonn dhá dhronuilleog do scagairí agus páipéar a úsáidtear i dtionscal an raidió agus na teilifíse. Tagraíonn an triantán do lionsa nó do chaint-chóras. Ritheann na litreacha CRCRTA tríd an ngraific ó chlé go deas chun smaoineamh na cumarsáide a chur in iúl. Níl méid seasta ag an aitheantas agus is féidir é a scálú chun oiriúnú do mheáin éagsúla.

An Aitheantas

Maidir leis an Duais Cré-umha A' Design Award

Bhuaigh an dearadh Crcrta Príomhfheidhm: Aitheantas Corparáideach Duais Cré-umha A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí sármhaithe a mbíonn cruthaitheacht, aireagacht agus géarchúis mar shaintréithe acu. Is déantúsáin ghlic agus chruthaitheacha go suntasach iad buaiteoirí Cré-umha a dhearbhaíonn taithí fhairsing, samhlaíocht agus acmhainneacht a ndearthóirí. Táthar ag súil go mbeidh an dearadh Crcrta Príomhfheidhm: Aitheantas Corparáideach ina rud a bhfuil an-mheas air, a n-ardaítear agus a ghráitear, atá thar a bheith gairmiúil agus nuálach. Ionchorpraíonn an dearadh seo a bhuaigh Duais Cré-umha A' Design Award na cleachtais is fearr san ealaín, san eolaíocht, sa dearadh agus sa teicneolaíocht, agus tá sé sármhaith as a aird ar mhionsonraí. Sásaíonn an dearadh Crcrta Príomhfheidhm: Aitheantas Corparáideach riachtanais go hálainn, bainíonn sé le mianta, cuireann sé draíocht ar mhothúcháin agus tarraingíonn sé fiosracht.

Taobh Thiar den Dearadh

Pacáiste Preasa

Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.

Airíonna Uathúla: Chinese Research Centre for radio and TV art is a government administrative department. The design idea is based on the three primary colors of "red, green and blue" of TV. It is a camera symbol composed of three geometric figures, and the two rectangles represent filters and paper in the radio and television art industry. Triangles represent lenses or speakers. The integration of signs and words, the visual feeling of surrealism, is also the creative technique of film and television art montage.
Toisí & Pacáistiú: This visual design has no fixed size, and can be used according to the size of the media and packaging.
Clibeanna: Visual Identity,Logo Design, Branding,Radio,TV Art,Research Centre
Teicneolaíocht Táirgthe: The logo adopts a combination of graphics and text. At the same time, using the creative way of graphics, the "CRCRTA" penetrates the graphics from left to right to reflect the concept of communication, and realize a set of brand image with the integration of radio and television art.
Dúshlán Deartha: The challenge is to find the representative symbols and language of the Radio and TV Art and Research Center.
Taighde: The success of the project largely depends on the concise graphic expression of radio and television art, understanding the characteristics of the industry and their work content. The entire logo shows the important function of CRCRTA to carry out multi-dimensional cultural dissemination through the display of television art works, the collation of literature data, and the research of science and art.
Inspioráid: The Chinese Research Centre for radio and TV art was founded in 2021 and needs to design a visual image of government departments. It is an enterprise for sorting and preservation, publicity and display, art research and talent training, so as to play a positive leading role in strengthening TV art exchange, deepening academic research and carrying forward the spiritual connotation of works.
Fad an Tionscadail: The project stared in Hangzhou, Zhejiang Province in July 2021 and submitted for completion in December 2021.
Sreabhadh Oibríochta: The abbreviation CRCRTA in the middle of the graphic pierce through from left to right, which better reflects the concept of communication of Radio and TV Art.
Baill Foirne: Designer:Chen Zilong and Creative Director:Yang Chao