Coach the Coaches Lámhleabhar Peile by Natasha Mozz is a highly esteemed winner of the very prestigious 2022 Duais Cré-umha A' Design Award in Dearadh Clóite Competition Category.
Cré-umhaCló· 2022
Coach the Coaches Lámhleabhar Peile
by Natasha Mozz
Client: Adidas
Duais Cré-umha A' Design Award Winner in Cló Category
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- Verified Award Winner
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The Design
About Coach the Coaches Lámhleabhar Peile
Is lámhleabhar é Coach the Coaches do chlár traenála peile atá deartha d'imreoirí idir 10 agus 14 bliana d'aois. Ullmhaíodh an lámhleabhar do thraenálaithe peile ionas gur féidir an clár a chur i bhfeidhm san obair laethúil. Athraíodh na bunábhair a bhí lán le téacs go treoracha soiléire, arna dtógáil den chuid is mó ó ghraificí faisnéise. Cuidíonn pailéad dathanna dána le nascleanúint idir rannáin, agus léiríonn fad an phláta ar thaobh gach leathanaigh an fo-chatagóir. Is é an greille pháirc peile agus na treoracha teicniúla bunchloch an stíl amhairc.
The Recognition
About the Duais Cré-umha A' Design Award
Bhuaigh an dearadh Coach the Coaches Lámhleabhar Peile Duais Cré-umha A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí sármhaithe a mbíonn cruthaitheacht, aireagacht agus géarchúis mar shaintréithe acu. Is déantúsáin ghlic agus chruthaitheacha go suntasach iad buaiteoirí Cré-umha a dhearbhaíonn taithí fhairsing, samhlaíocht agus acmhainneacht a ndearthóirí. Táthar ag súil go mbeidh an dearadh Coach the Coaches Lámhleabhar Peile ina rud a bhfuil an-mheas air, a n-ardaítear agus a ghráitear, atá thar a bheith gairmiúil agus nuálach. Ionchorpraíonn an dearadh seo a bhuaigh Duais Cré-umha A' Design Award na cleachtais is fearr san ealaín, san eolaíocht, sa dearadh agus sa teicneolaíocht, agus tá sé sármhaith as a aird ar mhionsonraí. Sásaíonn an dearadh Coach the Coaches Lámhleabhar Peile riachtanais go hálainn, bainíonn sé le mianta, cuireann sé draíocht ar mhothúcháin agus tarraingíonn sé fiosracht.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The guidebook for the training program developed for 10-14 years old footballers. It was created for football trainers so they could implement the training program in their everyday work. The main goal was to transform initial raw text-heavy materials into clear instructions and make navigation through different parts of the book as easy as possible. The solution was to use infographics instead of text and create visual focus on the book structure.
- Inspiration
- The complex structure of the book defined its design. The content was organized into similar blocks of information differ by data and composed on pages like a lego game. Every visual tool was used to help work with the book during the training session: the bold color palette helps to navigate through the sections, the length of the plate on the side of each page indicates the subcategory, etc. The football field grid along with technical instructions serves as underlying base for visual style.
- Project Duration
- The project started in January 2016 and the result was presented at the press conference dedicated to the launch of the "Coach the Coaches" program inOctober 2016
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