Little Fairy Sraith Léaráidí by Tingting Jing

Little Fairy Sraith Léaráidí by Tingting Jing is a highly esteemed winner of the very prestigious 2022 Duais Cré-umha A' Design Award in Dearadh Grafach Competition Category.

Cré-umhaGrafaic· 2022

Little Fairy Sraith Léaráidí

by Tingting Jing

Client: Northeastern University of China

Duais Cré-umha A' Design Award Winner in Grafaic Category

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Verified Award Winner
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View at A' Design Award Press Release Award Badge

Colors

The Design

About Little Fairy Sraith Léaráidí

Is sraith léaráidí é Little Fairy a phearsanaíonn bláthanna mar mhná atá ag caitheamh an cheongsam, gúna traidisiúnta Síneach. Tá gach figiúr bunaithe ar staidéar ar an gcarachtar agus ar an aoibh atá nasctha le bláth éagsúil. Tarraingítear na híomhánna le bogearraí veicteora ríomhaire. Cuireann fráma timpeall gach radharc agus tugann sé le fios go bhfuil sé ina fhuinneog, rud a thugann brí doimhneachta don phictiúr. Tá patrúin ar an dá thaobh den fhráma curtha in oiriúint ó mhóitífeanna traidisiúnta Síneacha agus léirítear iad in ísealfhaoiseamh. Ceanglaíonn an tsraith an cultúr traidisiúnta le dearadh nua-aimseartha chun áilleacht na healaíne Síní a roinnt.

The Recognition

About the Duais Cré-umha A' Design Award

Bhuaigh an dearadh Little Fairy Sraith Léaráidí Duais Cré-umha A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí sármhaithe a mbíonn cruthaitheacht, aireagacht agus géarchúis mar shaintréithe acu. Is déantúsáin ghlic agus chruthaitheacha go suntasach iad buaiteoirí Cré-umha a dhearbhaíonn taithí fhairsing, samhlaíocht agus acmhainneacht a ndearthóirí. Táthar ag súil go mbeidh an dearadh Little Fairy Sraith Léaráidí ina rud a bhfuil an-mheas air, a n-ardaítear agus a ghráitear, atá thar a bheith gairmiúil agus nuálach. Ionchorpraíonn an dearadh seo a bhuaigh Duais Cré-umha A' Design Award na cleachtais is fearr san ealaín, san eolaíocht, sa dearadh agus sa teicneolaíocht, agus tá sé sármhaith as a aird ar mhionsonraí. Sásaíonn an dearadh Little Fairy Sraith Léaráidí riachtanais go hálainn, bainíonn sé le mianta, cuireann sé draíocht ar mhothúcháin agus tarraingíonn sé fiosracht.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a series of illustrations of flower fairies, which are presented in the form of Chinese traditional dress cheongsam through the personification of flowers, and then convey the beauty of Traditional Chinese culture
Dimensions & Packaging: Printing illustrations:800mm (H) x 800mm (W) (sheet size), Data size::1800mm (H) x 800mm (W), 300dpi, cmyk.
Tags: Flower fairy series, flowers, Cheongsam, Republic of China, illustrations, relief
Production Technology: The series of illustrations are drawn by illustrators using computer software. The use of computer design using a high level of relief technology from the production, showing the details of an exquisite illustration.
Design Challenge: How to match the tonality of different flowers with the human images in the design process is a process worthy of in-depth study. In the design, keywords are extracted from different flower images and feelings, and then the keywords are matched with human beings for redesign
Research: Flower fairy series of illustrations will be in the image of Chinese traditional cheongsam women personified image design. After studying the characters, feelings and styles represented by different flowers, the designer used computer vector rendering technology to draw a series of flower personification. The work simulates the form of ancient people in the window in the way of frame, creating a proper sense of space in the picture. Meanwhile, in pattern design, both sides of the frame are redesigned according to traditional Chinese patterns, and presented in bas-relief form. Through print and Internet dissemination, so that people can better understand the artistic beauty of traditional Chinese culture.
Inspiration: Inspiration comes from the combination of traditional culture and modern design. In today's rapidly developing era, traditional culture should also be updated. Based on the association of different tonality of flowers, and then design their anthropomorphic images, the picture can make more people know and be familiar with the beauty of Traditional Chinese culture
Project Duration: Little fairy launched in China 2022.
Operation Flow: The key is a strong impact that attracts the public, and a high aesthetic effect attracts people's aesthetic interest.
Team Members: Art direction: Huo Kai, designer: Jing Tingting
Image Credits: Image #1 : Illustration Huo kai&Jing Tingting, 2022.
Image #2 : Illustration Jing Tingting, 2022.
Image #3 : Illustration Jing Tingting, 2022.
Image #4 : Illustration Jing Tingting, 2022.
Image #5 : Illustration Jing Tingting, 2022.