Re Form Príomhfheidhm: Sraith Seodra le Chow Tai Fook Jewellery Creative Centre

Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2023 Duais Cré-umha A' Design Award sa Chatagóir Comórtais Dearadh Seodra é an dearadh Re Form Príomhfheidhm: Sraith Seodra le Chow Tai Fook Jewellery Creative Centre.

Cré-umhaSeodra· 2023

Re Form Príomhfheidhm: Sraith Seodra

le Chow Tai Fook Jewellery Creative Centre

Cliant: Chow Tai Fook Jewellery

Buaiteoir an ghradaim Duais Cré-umha A' Design Award sa Chatagóir Seodra

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Buaiteoir Gradaim Fíoraithe

Fíoraigh Stádas Gradaim do #142217

Féach ag A' Design Award Preasráiteas Suaitheantas Gradaim

Dathanna

An Dearadh

Maidir le Re Form Príomhfheidhm: Sraith Seodra

Téacs Leabhair: Is sraith seodra é Re:Form atá déanta as trí chloch shleamhnáin agus slabhra. De ghnáth is codanna folaithe iad na clocha sleamhnáin a úsáidtear chun fad muince nó bráisléid a choigeartú. Iompaíonn Re:Form an chloch shleamhnáin ina príomheilimint sa dearadh. Is féidir gach cloch a chur áit ar bith feadh an tslabhra, rud a chiallaíonn gur féidir leis an gcaiteoir muince, bráisléad nó leagan amach eile a chruthú. Ceadaíonn slabhra 36 orlach níos mó ná 120 teaglaim, agus ceadaíonn slabhra 18 orlach ar a laghad 90. Tugann an tsraith cuireadh don chaiteoir gníomhú mar chomhchruthaitheoir, agus tacaíonn sí le stíl shimplí, mharthanach.

An Aitheantas

Maidir leis an Duais Cré-umha A' Design Award

Bhuaigh an dearadh Re Form Príomhfheidhm: Sraith Seodra Duais Cré-umha A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí sármhaithe a mbíonn cruthaitheacht, aireagacht agus géarchúis mar shaintréithe acu. Is déantúsáin ghlic agus chruthaitheacha go suntasach iad buaiteoirí Cré-umha a dhearbhaíonn taithí fhairsing, samhlaíocht agus acmhainneacht a ndearthóirí. Táthar ag súil go mbeidh an dearadh Re Form Príomhfheidhm: Sraith Seodra ina rud a bhfuil an-mheas air, a n-ardaítear agus a ghráitear, atá thar a bheith gairmiúil agus nuálach. Ionchorpraíonn an dearadh seo a bhuaigh Duais Cré-umha A' Design Award na cleachtais is fearr san ealaín, san eolaíocht, sa dearadh agus sa teicneolaíocht, agus tá sé sármhaith as a aird ar mhionsonraí. Sásaíonn an dearadh Re Form Príomhfheidhm: Sraith Seodra riachtanais go hálainn, bainíonn sé le mianta, cuireann sé draíocht ar mhothúcháin agus tarraingíonn sé fiosracht.

Taobh Thiar den Dearadh

Pacáiste Preasa

Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.

Airíonna Uathúla: With re:form, it is no longer true that one needs to own 10 jewellery pieces for 10 different occasions. By breathing new life into the wearing experience, the infinite designs yielded by re:form transcend time and space, advocating a sustainable style rooted in the belief that less is more. Even when left unused, the beads can be laid out to simulate a winking face that brightens up the day. After all, creativity knows no boundaries.
Dúshlán Deartha: Innovation is at the core of Re:Form. At the product level, Re:Form shed light on an oftenoverlooked device used in commercial jewellery by transforming it into a facilitator, as well as a medium, of personal expression. At the user-experience level, wearer is no longer passive, but takes on an active role in ‘designing’ their own jewellery. By introducing Re:Form, Chow Tai Fook presents itself as a leading innovator in the jewellery sector, underlining the importance of the wearer role in something that’s as intimate as the jewellery they wear.
Inspioráid: In the world of jewellery, slider beads are usually used as adjustable clasps on necklaces or bracelets. Taking an innovative approach, Chow Tai Fook redefines this often overlooked device by transforming it into a playful gadget that is not only functional, but also aims to inspire.

The set consists of three intricately-designed beads, plus a finely crafted chain. Made with meticulous craftsmanship, these beads can be placed anywhere along the chain to create a multitude of personalised looks according to one's liking - be it a necklace, bracelet, or anything that comes to mind. We invite and empower its user to become an active co-creator.
Sreabhadh Oibríochta: Re:Form is extremely user-friendly: simply put the bead on the chain and slide it along anywhere the user wants it to be. The ease of use is made possible thanks to calculated precision and meticulous craftsmanship. Depending on the length of the chain, placing the beads on a 36-inch yields more than 120 possible combinations, while an 18-inch yields at least 90 combinations. Besides, with the same amount of time required to put on a regular piece of jewellery, one can create so much more at one’s fingertips with Re:Form, be it a necklace, a bracelet, or anything that comes to one’s mind.
Baill Foirne: Chow Tai Fook Jewellery Creative Centre
Creidiúintí Íomhá: Chow Tai Fook Jewellery Creative Centre

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