Léim go dtí an t-ábhar
Tibet Shannan Féiniúlacht Chorparáideach le River Liu

Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2023 Duais Airgid A' Design Award sa Chatagóir Comórtais Dearadh Grafach é an dearadh Tibet Shannan Féiniúlacht Chorparáideach le River Liu.


AirgeadGrafaic· 2023

Tibet Shannan Féiniúlacht Chorparáideach

le River Liu

Cliant: River Liu Design

Buaiteoir an ghradaim Duais Airgid A' Design Award sa Chatagóir Grafaic

38,074

Buaiteoir Gradaim Fíoraithe

Fíoraigh Stádas Gradaim do #145618

Dathanna

An Dearadh

Maidir le Tibet Shannan Féiniúlacht Chorparáideach

Tionscadal Tibéid Shannan dírithe ar thionscal na turasóireachta a chur chun cinn i Shannan. Trí lógó ionadaíoch a chruthú chun tuiscint na cathrach a leathnú trí tháirgí córasacha agus treoracha turasóireachta. Tarraingítear inspioráid an lógó ó ghnéithe Shannan agus déantar é a shimpliú i siombailí trí ealaín chomhaimseartha. Tá an lógó féin ildánach agus inscálaithe, in ann comhtháthú gan uaim i dtáirgí éagsúla. Tá súil ag an obair seo fuinneamh dearfach agus suimiúil a thabhairt don lucht féachana, ag freastal níos fearr ar riachtanais an mhargaidh nua-aimseartha agus ag cuidiú leis an gcathair ársa seo a gnéithe éagsúla a thaispeáint.

An Aitheantas

Maidir leis an Duais Airgid A' Design Award

Bhuaigh an dearadh Tibet Shannan Féiniúlacht Chorparáideach Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh Tibet Shannan Féiniúlacht Chorparáideach ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh Tibet Shannan Féiniúlacht Chorparáideach a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.

Taobh Thiar den Dearadh

Pacáiste Preasa

Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.

Airíonna Uathúla
Shannan is the birthplace of Tibetan civilization. In Tibet, the visual design symbolizes the harmonious combination of heaven, earth, and man. The overall shape of the logo is inspired by the Himalayas and the Mani stone, while the colors that symbolize Shannan are derived from local attractions and culture. The logo incorporates an energizing visual aspect that contrasts with the brand's deep cultural connotation, boosts the logo's memorability, and represents a city that embraces all things.
Toisí & Pacáistiú
The product's design was developed using a vector graphics editor, ensuring that the image can be scaled up or down without compromising its quality. The final branding designs were submitted in both RGB and CMYK color variants, catering to both printing and social media marketing needs. By adopting this approach, the brand maintains its visual consistency across all media, without any loss in quality.
Clibeanna
Brand Identity, Logo, Visual Identity, Art Direction, Traveling, Merchandise, City, Culture,
Teicneolaíocht Táirgthe
The icon was crafted using Procreate, while the typography and other graphic elements were produced in Adobe Illustrator to maintain their vector quality. The final designs were provided in various color formats, including RGB, CMYK, and Pantone, to ensure consistency in the brand's color appearance across all media platforms. This approach guarantees that the brand's visual identity will be accurately represented, no matter the medium in which it is displayed.
Dúshlán Deartha
Shannan's relative obscurity prompted the design team to prioritize identifying the city's unique attributes. With an increasing number of young people interested in culturally rich destinations, the challenge was to create a visually engaging system that reflects Shannan's heritage while remaining current and appealing to contemporary sensibilities. This project demanded a deep understanding of cultural heritage and modern design practices to deliver an effective solution.
Taighde
With the development of public transportation, networks, and quality of life, more and more remote regions are experiencing economic growth. Shannan's vision is randomly identified in such a large area, necessitating its own urban visual communication system. It is a visual representation of the city's historical context and overall color scheme. The design and installation of an effective image system will have a beneficial influence on the rapid formation of the city's brand image and the rapid enhancement of the city's competitiveness.
Inspioráid
Here's a more professional version: Shannan is a city with a rich historical and cultural heritage, known as the cradle of ancient Tibetan civilization. Upon learning of Shannan City's initiative to increase public awareness through the collection of city signs, I took on the task of developing a comprehensive visual system to support their efforts. Utilizing the region's unique cultural and natural characteristics as inspiration, the visual design aims to capture the essence of Shannan and tell its captivating story to the world.
Fad an Tionscadail
The project started in July 2021 in China and finished in Jun 2022.
Sreabhadh Oibríochta
The prototype of the logo was hand-painted before being processed and colored in illustration software. Logo design software is used to create a portion of the typeface design, which is subsequently included in the final logo. The retrieved elements are then used to create a visual gallery and apply it to relevant peripheral products.
Paitinní
Copyrights belong to River Liu,2022
Baill Foirne
River Liu
Creidiúintí Íomhá
Illustrator River Liu
Designer River Liu
Image #2: Photographer Raimond Klavins, JqT2Wp5S0Dk, 2012.
Image #4: Photographer Raimond Klavins, L6jxljMeUoo, 2012.

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