China In The Classics Príomhfheidhm: Dearadh Grafach Bolscaireachta le Zhou Haiwen, Che Shilong and Guo Cheng

Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2024 Duais Cré-umha A' Design Award sa Chatagóir Comórtais Dearadh Grafach é an dearadh China In The Classics Príomhfheidhm: Dearadh Grafach Bolscaireachta le Zhou Haiwen, Che Shilong and Guo Cheng.

Cré-umhaGrafaic· 2024

China In The Classics Príomhfheidhm: Dearadh Grafach Bolscaireachta

le Zhou Haiwen, Che Shilong and Guo Cheng

Cliant: China Global Television Network Co., Ltd.

Buaiteoir an ghradaim Duais Cré-umha A' Design Award sa Chatagóir Grafaic

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Dathanna

An Dearadh

Maidir le China In The Classics Príomhfheidhm: Dearadh Grafach Bolscaireachta

Téacs Leabhair: Is dearadh grafach bolscaireachta é An tSín sna Clasaicigh a cruthaíodh do chlár teilifíse faoi sheanchlasaicigh na Síne. Is iad leabhair príomhábhar an deartha. Déantar tagairt do sheanleabhair an Oirthir agus an Iarthair, lena n-áirítear slisní bambú Síneacha, leabhair ceangailte le snáithe, scrollaí seithe agus leabhair chrua-cheangailte. Déantar na foirmeacha seo a dhíthógáil agus a atheagrú i siombailí simplí amhairc. Comhcheanglaítear teidil deich gclasaiceach le peannaireacht Shíneach. Úsáideann an bosca bronntanais páipéar speisialta cuimilteach. Cabhraíonn an dearadh le daoine ó chúlraí éagsúla cultúrtha tuiscint a fháil ar leabhair agus scéalta na Síne.

An Aitheantas

Maidir leis an Duais Cré-umha A' Design Award

Bhuaigh an dearadh China In The Classics Príomhfheidhm: Dearadh Grafach Bolscaireachta Duais Cré-umha A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí sármhaithe a mbíonn cruthaitheacht, aireagacht agus géarchúis mar shaintréithe acu. Is déantúsáin ghlic agus chruthaitheacha go suntasach iad buaiteoirí Cré-umha a dhearbhaíonn taithí fhairsing, samhlaíocht agus acmhainneacht a ndearthóirí. Táthar ag súil go mbeidh an dearadh China In The Classics Príomhfheidhm: Dearadh Grafach Bolscaireachta ina rud a bhfuil an-mheas air, a n-ardaítear agus a ghráitear, atá thar a bheith gairmiúil agus nuálach. Ionchorpraíonn an dearadh seo a bhuaigh Duais Cré-umha A' Design Award na cleachtais is fearr san ealaín, san eolaíocht, sa dearadh agus sa teicneolaíocht, agus tá sé sármhaith as a aird ar mhionsonraí. Sásaíonn an dearadh China In The Classics Príomhfheidhm: Dearadh Grafach Bolscaireachta riachtanais go hálainn, bainíonn sé le mianta, cuireann sé draíocht ar mhothúcháin agus tarraingíonn sé fiosracht.

Taobh Thiar den Dearadh

Pacáiste Preasa

Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.

Airíonna Uathúla: China in the Classics, a show produced by China Media Group, examines the stirring stories of ancient Chinese classics by selecting the most outstanding of these traditional, cultural masterpieces and examining the creation process and core ideology in a form that combines cultural seminars, drama and visualization. It brings the ancient classics alive, demonstrating Chinese wisdom, ethos and values implied in the ancient classics.
Toisí & Pacáistiú: These creative gift articles are for ministerial visits of foreign exchanges and cooperation for the China Media Group. The central theme - China in Classics, contains cultural attributes in terms of gift box packaging form, vision, material, and content. The titles of the ten classics are graphically processed, combining imaginary for overseas publicity of the classics, to form an easy-to-understand visual symbol. The titles are combined with Chinese calligraphy. It refers to traditional Chinese styles, such as Chinese labels, ancient book typesetting, etc. The material uses special tactile paper.
Clibeanna: China, Classics, Heritage, Culture, Creativity
Teicneolaíocht Táirgthe: The advertising screen is easy to understand. It comes from the empathy of specific things and the complete artistic presentation, that is, the deconstruction and reorganization of familiar things. Humans are visual animals, and different colors and lines have different emotions and expressions. The pictures refer to a large number of ancient books from the East and the West, such as Chinese bamboo slips, thread-bound books, Western parchment scrolls, hardcover books, etc. It is so re-organized into easy-to-understand visual symbols. Viewers can easily feel the historical emotions from the graphics and explore the story behind the graphics.
Dúshlán Deartha: The advertising design is in line with the spirit and image of the program, with books as the main body of the design. Classics is not only the external image of the entire program, but also an important carrier of knowledge inheritance. For human beings, it has a unified value cognition and is universal.

In the design itself, deconstruction and graphic expression are used to deal with books, so that people with different cultural backgrounds can quickly understand the meaning, understand Chinese books through graphics, and understand the Chinese stories and oriental spirit behind the books.
Taighde: In the specific design, a large number of ancient books from the East and the West are referenced, such as Chinese bamboo slips, thread-bound books, Western sheepskin scrolls, hardcover books, etc. To the word dictionary in Chinese characters, you can also see The Classics in English. People with different cultural backgrounds can read different stories. For example, people who are familiar with Chinese characters can find the word dictionary hidden in book symbols.
Inspioráid: The advertising design is in line with the spirit and image of the program, with books as the main body of the design. Classics is not only the external image of the entire program, but also an important carrier of knowledge inheritance. In the design itself, deconstruction and graphic expression are used to deal with books, so that people with different cultural backgrounds can quickly understand the meaning, understand Chinese books through graphics, and understand the Chinese stories.
Fad an Tionscadail: The project started in 2022 in China, and is still promoted and distributed.
Sreabhadh Oibríochta: In the processing of the classics, the ancient books of the East and the West are referenced, and the books of different materials and binding methods are visually processed.
In the presentation of the text, you can see the word dictionary of Chinese characters from the lines of the book; you can also see The Classics in English. People with different cultural backgrounds can see different worlds, but nonetheless feel the same design concept, with the text arousing people's spiritual resonance.
Baill Foirne: Zhou Haiwen, Che Shilong, Guo Cheng
Creidiúintí Íomhá: Illustrators, Creators: Zhou Haiwen, Che Shilong, Guo Cheng