Léim go dtí an t-ábhar
C'Est La Vie Boutique Aitheantas Branda le Fan Wang

Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2024 Duais Iarainn A' Design Award sa Chatagóir Comórtais Dearadh Grafach é an dearadh C'Est La Vie Boutique Aitheantas Branda le Fan Wang.


IarannGrafaic· 2024

C'Est La Vie Boutique Aitheantas Branda

le Fan Wang

Cliant: C'est la vie Boutique

Buaiteoir an ghradaim Duais Iarainn A' Design Award sa Chatagóir Grafaic

10,298

Buaiteoir Gradaim Fíoraithe

Fíoraigh Stádas Gradaim do #160104

Dathanna

An Dearadh

Maidir le C'Est La Vie Boutique Aitheantas Branda

Is aitheantas branda é C'est La Vie Boutique a cruthaíodh do shiopa faisin i Nanjing, an tSín. Bailíonn an siopa branda faisin Síneacha agus Iartharacha thar go leor catagóirí agus stíleanna, agus mar sin úsáideann an lógó stíl litreoireachta measctha chun an raon measctha sin a léiriú. Feidhmíonn crann plátán Nanjing, cuid íocónach de dhreach na cathrach, mar an phríomhghraific thacaíochta. Múnlaíodh an eilimint chéanna freisin ina suiteáil dealbh rothlach, a bhfuil a íomhá scátháin inbhéartaithe ag léiriú na cathrach atá i mbun athraithe. Bogann an córas amhairc ó fhoirmeacha maiseacha go foirmeacha spásúla, agus ó fhoirmeacha statacha go foirmeacha dinimiciúla.

An Aitheantas

Maidir leis an Duais Iarainn A' Design Award

Bhuaigh an dearadh C'Est La Vie Boutique Aitheantas Branda Duais Iarainn A' Design Award, aitheantas gradamach a bhronntar ar dhea-dhearaí a chomhlíonann na riachtanais ghairmiúla agus thionsclaíocha a bhíonn á n-éileamh ó chruthuithe a ndearnadh go maith iad. Léiríonn buaiteoirí Iarainn scil mhór, speisialtóireacht ard, tuiscint saineolaí agus cumas cruthaitheach a gcruthaitheoirí. Táthar ag súil go mbeidh an dearadh C'Est La Vie Boutique Aitheantas Branda ina chruthú a bhfuil an-mheas air, a n-ardaítear agus a ghráitear atá praiticiúil agus nuálach. Comhtháthaíonn an dearadh seo a bhuaigh Duais Iarainn A' Design Award na cleachtais is fearr sa tionscal agus tá saintréithe teicniúla inniúla aige nasctha le heolas agus le tallann. Tá meas ar an dearadh C'Est La Vie Boutique Aitheantas Branda as a dhúthracht agus dearadh é chun feabhsuithe cáilíochta beatha a sholáthar a chabhraíonn leis an domhan a dhéanamh ina áit níos fearr.

Taobh Thiar den Dearadh

Pacáiste Preasa

Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.

Airíonna Uathúla
This project is to design a visual system and art installations for a local fashion buyer's store in Nanjing, China. The main logo design is a "mix-up" design style with the store's name "C'est La vie" because the store is a collection of Chinese and Western fashion brands with various product categories and styles. The visual system consists of local elements as supporting graphics, such as the Nanjing Sycamore Tree and the Three-Ball Suzuki Tree. The visual presentation comprises 2D or 3D forms suitable for branding series mediums applications.
Toisí & Pacáistiú
The size may vary because there are different types of products.
Clibeanna
Branding
Teicneolaíocht Táirgthe
The realization of the design consists of a variety of materials and techniques.
Dúshlán Deartha
The core of the design challenge is how to combine Nanjing's traditional culture with modern fashion elements to create a brand image that is both regionally distinctive and fashionable. This requires designers to delve into Nanjing's history, culture, art, and contemporary lifestyle, draw inspiration from them, and incorporate these elements into the brand design innovatively. Firstly, designers need to consider how to convey Nanjing's unique charm through visual elements. Secondly, brand storytelling is also an essential part of the design. Finally, sustainable development is an aspect of modern brand design that cannot be ignored. In summary, the Nanjing Sycamore Tree has become an iconic city landscape due to its historical origins. Continuing the concept of local design, this typical element is transformed into different forms of presentation, such as dynamic sculpture installations and visual elements of the brand to respond to these design challenges.
Taighde
C'est la vie Boutique, originating from Nanjing, the ancient capital of the Six Dynasties, is a local boutique that blends tradition and modernity, oriental aesthetics, and international fashion. The designers dig deep into Nanjing's rich history and culture, combining its unique regional characteristics with modern fashion elements, and are committed to creating a unique fashion brand that provides a distinctive shopping experience for consumers who pursue individuality and taste.
Inspioráid
Based on the concept of local design, the typical element of the Nanjing Sycamore Tree(Firmiana Simplex)was adopted as the key point, and firstly designed the dynamic sculpture art installation "Sycamore Forest," which rotates in a counterclockwise direction, and the inverted mirror of the tree maps the change of Nanjing city. On this basis, a three-dimensional image was used as the graphic element of the brand design, and the logo was designed in a mix-up style to emphasize the brand's characteristics. The design is from planar to spatial, static to dynamic, reflecting the localized multi-dimensional design thinking.
Fad an Tionscadail
The duration of the project is from June to September 2022, and the project location is in Nanjing.
Sreabhadh Oibríochta
The store opened in September 2022. Located in Nanjing, China.

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