Léim go dtí an t-ábhar
Viewpoints Féiniúlacht Amhairc Taispeántais le Chung Sheng Chen, Ting Yuan and En Yang

Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2025 Duais Airgid A' Design Award sa Chatagóir Comórtais Dearadh Grafach é an dearadh Viewpoints Féiniúlacht Amhairc Taispeántais le Chung Sheng Chen, Ting Yuan and En Yang.


AirgeadGrafaic· 2025

Viewpoints Féiniúlacht Amhairc Taispeántais

le Chung Sheng Chen, Ting Yuan and En Yang

Cliant: Tainan University of Technology/Product Design Deparment

Buaiteoir an ghradaim Duais Airgid A' Design Award sa Chatagóir Grafaic

94,442

Buaiteoir Gradaim Fíoraithe

Fíoraigh Stádas Gradaim do #168919

Dathanna

An Dearadh

Maidir le Viewpoints Féiniúlacht Amhairc Taispeántais

Is é Viewpoints féiniúlacht amhairc taispeántais deartha troscáin sráide a reáchtáladh in Tainan. Nascann an fhéiniúlacht stair 400 bliain Tainan le cultúr comhaimseartha agus le saol na gcaolsráideanna. Léiríonn léaráidí lámhtharraingthe agus imlínte simplí i stíl pinn daoine, rudaí agus spásanna in idirghníomhaíocht laethúil. Tógtar an phailéad dathanna ón ailtireacht áitiúil, lena n-áirítear bríce dearg, ballaí buí éadroma agus tuinte béime teolaí. Cuirtear an dearadh i bhfeidhm ar phóstaeir, ar threoirleabhair, ar chomharthaíocht, ar na meáin shóisialta agus ar shuiteálacha digiteacha, agus coigeartaítear gach formáid chun an cur i láthair a choinneáil comhsheasmhach.

An Aitheantas

Maidir leis an Duais Airgid A' Design Award

Bhuaigh an dearadh Viewpoints Féiniúlacht Amhairc Taispeántais Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh Viewpoints Féiniúlacht Amhairc Taispeántais ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh Viewpoints Féiniúlacht Amhairc Taispeántais a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.

Taobh Thiar den Dearadh

Pacáiste Preasa

Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.

Airíonna Uathúla
Integrating Tainan’s 400-year history into a street furniture design exhibition, this project captures the essence of alleyways and architectural heritage. With a youthful perspective, the visual identity employs a refined color palette and expressive illustrations to depict people, objects, and spaces in daily interactions. Blending life and architecture, the design highlights moments of rest and conversation, inviting viewers to explore Tainan’s culture and envision its future.
Toisí & Pacáistiú
Poster A1: Width 594mm x Height 841mm,
Brochure A2:Width 490mm x 524mm,
Digital Banner 1080px x1920px,
Color System: Pantone 7621 CP (Brick Red), Pantone 377 UP (Earth Green), Pantone 654 C (Ocean Blue), Pantone PQ-16-1363 TCX (Wall Orange), Pantone PQ-157 C (Warm Yellow), Pantone 9184 U (Khaki Yellow) with gradient applications.
Clibeanna
Tainan 400, Taiwan Design Expo, Street Furniture, Visual Identity, Cultural Design, Public Exhibition, Urban Aesthetics, Alley Culture
Teicneolaíocht Táirgthe
The visual design was created and refined using Adobe Illustrator and Photoshop, incorporating hand-drawn illustrations combined with graphic design. Inspired by Tainan’s architectural colors, such as red brick, pale yellow walls, and vibrant accent tones, it captures the everyday atmosphere of alleys and historical sites.
Printed materials use thick-weight paper with digital printing to ensure color stability and detail accuracy. The design is widely applied to posters, guidebooks, and digital media, with adjustments made for different formats to maintain visual consistency and optimal presentation.
Dúshlán Deartha
The challenge lies in merging Tainan’s 400-year history with modern design language, preserving cultural depth while presenting a fresh and engaging visual style that appeals to younger generations. Inspired by Tainan’s alleyways and historical sites, the visual identity adopts a simple color palette, playful illustrations, and signature pen-style outlines to vividly depict interactions between people, objects, and spaces, balancing historical richness with contemporary aesthetics.
Taighde
1.Cultural Heritage and Innovation: This project integrates Tainan’s 400 year history with modern design through street furniture creations, showcasing the city's unique charm and revitalizing its alleys and historical sites.
2.Education and Practical Application: It provides a hands-on platform for design students, allowing their creativity to be realized in real urban spaces while enhancing their design skills and cultural understanding.
3.Industry-Academia Collaboration: By connecting professional designers with local Tainan businesses, the project adopts an industry-preparatory model, fostering deep cooperation between design education and industry, leading to mutual growth in culture and commercial value.
This project is rooted in Tainan’s cultural context, using innovative approaches to reinterpret historical elements. Through practical design applications, it tests the feasibility and functionality of creative ideas, further exploring the synergy between design education and industrial development.The design also integrates student creativity with industry expertise, ensuring both innovation and practicality. Maintaining visual consistency across multiple media platforms, it effectively conveys Tainan’s street culture and the exhibition’s core theme.
Inspioráid
ViewPoints, a satellite exhibition of the 2024 Taiwan Design Expo, connects Tainan’s 400-year history with contemporary culture through street furniture design, reflecting alleyway life and its evolving stories. From arcade benches to temple seats, these spaces foster interaction while preserving history. With a youthful perspective, its visual identity uses simple strokes and an illustrative style to capture Tainan’s charm and vibrant energy.
Fad an Tionscadail
The project launched in May 2024 and exhibited in Tainan as the satelite exhibition of the Taiwan Design Expo in October.
Sreabhadh Oibríochta
The visual design of ViewPoints is applied to posters, guidebooks, social media, exhibition signage, and digital interactive installations, ensuring a consistent experience across various platforms. With clear design and strong visual identity, it conveys the cultural context of Tainan’s street furniture while enhancing engagement and interaction.
Paitinní
acdesign associates International Co.,Ltd
Baill Foirne
ChungSheng Chen
TingYuan Lin
EnYang Chen
EnJia Hsu
WanYun Lo
acdesign Associates International Co.,Ltd
Cultural Affairs Bureau,Tainan City Government
Tainan University of Technology
Creidiúintí Íomhá
acdesign associates International Co.,Ltd

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