Orla 55 Féiniúlacht Branda le Jesmynny Morais

Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2026 Duais Airgid A' Design Award sa Chatagóir Comórtais Dearadh Fógraíochta é an dearadh Orla 55 Féiniúlacht Branda le Jesmynny Morais.

AirgeadFógraíocht· 2026

Orla 55 Féiniúlacht Branda

le Jesmynny Morais

Cliant: Dinamize Empreendimentos

Buaiteoir an ghradaim Duais Airgid A' Design Award sa Chatagóir Fógraíocht

18,307

Buaiteoir Gradaim Fíoraithe

Fíoraigh Stádas Gradaim do #176149

Tabhair Cuairt ar an Suíomh Féach ag A' Design Award Preasráiteas Suaitheantas Gradaim

Dathanna

An Dearadh

Maidir le Orla 55 Féiniúlacht Branda

Forbraíodh branda Orla 55 i ndlúthchomhar leis an ngnólacht ailtireachta, ag baint inspioráide as nua-aoiseachas na Brasaíle ó na 1950idí. Ionchorpraíonn a fhéiniúlacht amhairc línte glana, cothromaíocht gheoiméadrach, agus tagairtí caolchúiseacha don ré sin, rud a chruthaíonn nasc soiléir idir an foirgneamh, a theanga ailtireachta, agus an branda féin. Cinntíonn an cur chuige aontaithe seo dearadh comhtháite agus síoraí a léiríonn stair agus carachtar comhaimseartha an tionscadail araon.

An Aitheantas

Maidir leis an Duais Airgid A' Design Award

Bhuaigh an dearadh Orla 55 Féiniúlacht Branda Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh Orla 55 Féiniúlacht Branda ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh Orla 55 Féiniúlacht Branda a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.

Taobh Thiar den Dearadh

Pacáiste Preasa

Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.

Airíonna Uathúla: The Orla 55 brand translates Brazilian modernist principles into a contemporary visual identity system based on geometry, proportion and typographic precision. The scalable design system ensures consistency across editorial, digital and architectural applications. The project contributed to a 25 percent increase in perceived market value and sales price per square meter through strategic brand positioning and visual coherence.
Toisí & Pacáistiú: Developed within ISO compliant digital workflows, the visual system is scalable and versatile, optimized for high resolution print production as well as digital applications. Font families and color codes were defined with precise parameters to maintain visual consistency across all brand touchpoints.
Clibeanna: Brazilian modernism, coastal lifestyle, real estate branding, timeless design, visual identity, architectural integration, brand strategy, contemporary refinement, residential experience
Teicneolaíocht Táirgthe: The development of the brand identity followed a collaborative and iterative process, combining historical research, architectural references, and principles of modern design. Detailed design development ensured visual precision, while carefully selected typography and color palettes established a balanced and scalable system adaptable to multiple platforms and formats.
Dúshlán Deartha: The main challenge was interpreting Brazilian modernist architecture from the 1950s without creating a nostalgic identity. The project required translating historical principles into a contemporary visual language aligned with coastal lifestyle and architectural coherence. Balancing heritage and innovation while maintaining clarity, consistency and market relevance was essential to create a timeless and adaptable brand system.
Taighde: The project combines historical research, cultural analysis and strategic positioning to create a brand identity rooted in Brazilian modernism and adapted to the coastal context. As part of the Tropicos framework, the system integrates architectural references from the 1950s with contemporary design principles, resulting in a cohesive visual language that reinforces differentiation, perceived value and consistency across brand applications.
Inspioráid: Inspired by Brazilian modernist architecture from the 1950s, Orla 55 was developed as part of the Tropicos conceptual framework created for coastal developments. The project combines architectural research, modernist principles and contemporary design methodology to create a coherent visual identity system aligned with architecture, cultural context and lifestyle, reinforcing consistency between brand language and built environment.
Fad an Tionscadail: The project started in February 2024 in Itajai, Santa Catarina, and was finalized in February 2025. It is currently in the final stage of preparation for the official launch.
Sreabhadh Oibríochta: Every brand touchpoint, from physical signage to digital platforms, was designed to provide a seamless and intuitive experience. The identity and aesthetic, aligned with the coastal lifestyle, ensure consistency, recognition, and a sense of belonging for residents and visitors. From sales materials to on site applications, Orla 55 extends the promise of design quality into a tangible and aspirational living experience.
Creidiúintí Íomhá: Vídeo: Jesmynny Morais