Lavazza Idola Tha Inneal Cofaidh by Florian Seidl

Lavazza Idola Tha Inneal Cofaidh by Florian Seidl is a highly esteemed winner of the very prestigious 2020 Duais Platanaim A' Design Award in Dealbhadh Innealan Taighe Competition Category.

PlatanamInneal Taighe· 2020

Lavazza Idola Tha Inneal Cofaidh

by Florian Seidl

Client: Lavazza

Duais Platanaim A' Design Award Winner in Inneal Taighe Category

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The Design

About Lavazza Idola Tha Inneal Cofaidh

Fuasgladh foirfe airson leannanan cofaidh a tha a ’coimhead airson eòlas espresso Eadailteach ceart aig an taigh. Tha ceithir taghadh aig an eadar-aghaidh cleachdaiche mothachail le fios air ais fuaimneach agus gnìomh àrdachadh teothachd a ’tabhann eòlas sònraichte airson gach blas no tachartas. Tha an inneal a ’comharrachadh uisge a tha a dhìth, inneal làn caiptean no an fheum air a bhith a’ teàrnadh tro ìomhaighean a bharrachd air a shoilleireachadh agus faodar an treidhe drip atharrachadh gu furasta. Tha an dealbhadh le a spiorad fosgailte, uachdar càileachd agus mion-fhiosrachadh sòlaimte mar mean-fhàs de chànan cruth stèidhichte Lavazza.

The Recognition

About the Duais Platanaim A' Design Award

Tha Lavazza Idola Tha Inneal Cofaidh air Duais Platanaim A' Design Award a bhuannachadh, aithneachadh ro-urramach a bheirear do dhealbhaidhean a tha dha-rìribh sònraichte, eireachdail agus iongantach. Tha buannaichean Platanaim nam mìorbhailean cruthachaidh, nam fianais air crìochan cruthachalachd inntleachdail, agus a nochdas proifeiseantachd agus sàr-ghèinidh gun choimeas an luchd-dealbhaidh. Thathar an dùil gum bi na dealbhaidhean seo nan obraichean as ainmeile a mhìnicheas bòidhchead ùine, a chuidicheas le sunnd a' chomainn agus a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Lavazza Idola Tha Inneal Cofaidh a' nochdadh ìre sàr-mhathais os-chaithreach agus gu cinnteach a' dèanamh an t-saoghail nas fheàrr leis na feartan buannachdail is luachmhor aige. Tha Lavazza Idola Tha Inneal Cofaidh na obair a bhuannaich Duais Platanaim A' Design Award a dhùisgeas miannan, a bhrosnaicheas, a thaitneas agus a thogas gàirdeachas mòr.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: A perfect solution for coffee lovers looking for proper Italian espresso experience at home. The touch interface with acoustic feedback has four selections and a temperature boost offering a tailor made experience for every taste or occasion. The machine indicates missing water, a full caps container or the necessity for descaling and the drip tray can be adjusted easily. The design with its open spirit, quality surfacing and sophisticated detailing is an evolution of Lavazza’s form language.
Dimensions & Packaging: 145mm / 380mm / 280mm
4 kg
Tags: Lavazza, Coffee, Espresso, touch interface
Production Technology: injection molding (ABS/SAN), glas, steel grid, painted main shell
Design Challenge: Much effort went into developing a shared common platform for two machines (Idola and Deséa) at the same time.
Research: conceptual and formal research, 3D modeling, mock-ups, prototyping
Inspiration: The product was designed to be a natural extension of the Lavazza A MODO MIO product line. The shoulder profile of the main shell lowers the perceived height of the product and the overall design was inspired by a series of different products - examples include a vase and automotive interior controls.
Project Duration: Turin, Italy
Operation Flow: intuitive touch interface with acoustic feedback, quiet operation
Team Members: Florian Seidl
Angelica Rella