ReAim An Àrd-Ùrlar Fiosan Putaidh by Miodrag Karalejic

ReAim An Àrd-Ùrlar Fiosan Putaidh by Miodrag Karalejic is a highly esteemed winner of the very prestigious 2021 Duais Airgid A' Design Award in Dealbhadh Eadar-aghaidh, Eadar-obrachaidh agus Eòlas Cleachdaiche Competition Category.

AirgeadEadar-aghaidh· 2021

ReAim An Àrd-Ùrlar Fiosan Putaidh

by Miodrag Karalejic

Client: ReAim

Duais Airgid A' Design Award Winner in Eadar-aghaidh Category

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Verified Award Winner

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Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About ReAim An Àrd-Ùrlar Fiosan Putaidh

Tha ReAim a’ tabhann dòigh furasta air conaltradh luchd-cleachdaidh a mheudachadh. Bithear a’ cleachdadh ReAim gus fiosan putaidh cuimsichte a chuir gu luchd-tadhail gus an cùm iad a’ tighinn air ais. Bheir an àrd-ùrlar seo cothrom do shealbhadairean làraich-lìn eadar-dhealaichte a dhol an sàs a-rithist agus an luchd-èisteachd aca a ruighinn eadhon nuair nach eil iad air an làrach-lìn aca tro fhiosan putaidh. Is e an t-amas aige gum faod neach sam bith an iomairt fhoillseachadh, daoine cruthachail a chuir ris, agus tòiseachadh air teachdaireachdan putaidh a chuir taobh a-staigh mionaidean às deidh dhaibh clàradh.

The Recognition

About the Duais Airgid A' Design Award

Tha ReAim An Àrd-Ùrlar Fiosan Putaidh air Duais Airgid A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean den chiad ìre, àlainn agus drùidhteach. Tha buannaichean Airgid nan obraichean anabarrach boillsgeach agus gu math cruthachail a nochdas sàr-eòlas, tàlant agus geurchuis an luchd-dealbhaidh. Thathar an dùil gum bi ReAim An Àrd-Ùrlar Fiosan Putaidh na obair mhìorbhaileach, na sàr-eisimpleir a tha gu sònraichte proifeiseanta agus gu domhainn ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Airgid A' Design Award na innleachd glè fhaicsinneach, ion-mholta a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha ReAim An Àrd-Ùrlar Fiosan Putaidh na chruthachadh air a bheil mòran eud, a dhùisgeas miannan, a bheir faireachdainnean math agus a thogas iongnadh is miorbhail.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: ReAim offers many of the standard targeting features like
country, customer age, OS, browser type, etc. But when it comes
to targeting, in general, users who subscribe for push
notifications are already a very targeted group.

Some of the key features of ReAim are:
User Targeting, Audience Segmentation, Retargeting, Sequence Triggers, A/B/n testing, Conversion tracking, reporting & analytics,
Personalization & API integration.
Dimensions & Packaging: ReAim is intended to be used on desktop computers through a web browser. It was designed on a 1600 wide canvas and is fully responsive to desktop devices.
Tags: ui, ux, ui design, ux design, web, web design, branding, brand design, logo, logo design
Production Technology: The entire design of the product including the logo and branding material was done in Sketch. The app prototype was done in the Invision app.
Design Challenge: Being one of the forerunners in the push notification 'field,' we didn't have many resources to look after. Many platforms are poorly designed and are not easy to understand by a user with no prior experience working with such websites.
Research: In parallel to designing, we were also spending quite some time researching similar platforms and relevant examples that could lead to a better user experience. Some of the platforms that helped us find relevant content for our research are Awwwards, Behance, Dribbble, UXArchive, Invision, and similar.
Inspiration: ReAim is a platform of the future for push notifications services.
We have built ReAim with the goal that anyone can publish a
the campaign, add creatives, and start sending push messages
within minutes after signing up.

For those who have used any kind of campaign manager in the past, the interface is very familiar and intuitive, and the process is very logical and understandable to the user.
Project Duration: It started in January 2020 and launched in August 2020.
Operation Flow: We have put many efforts into UX and UI, which is visible in the
clean design, despite many cluttered analytics reports and
numbers available to the customers.
Team Members: Platform Marketing Lead: Marko Ćirković
Development Lead: Marko Roganovic