Giesinger Beerhalle Dearadh Taobh Istigh Halla Beorach by Guel Koc Janssen

Giesinger Beerhalle Dearadh Taobh Istigh Halla Beorach by Guel Koc Janssen is a highly esteemed winner of the very prestigious 2021 Duais Airgid A' Design Award in Dealbhadh Àiteachan Taobh a-staigh agus Taisbeanaidh Competition Category.

AirgeadTaobh a-staigh· 2021

Giesinger Beerhalle Dearadh Taobh Istigh Halla Beorach

by Guel Koc Janssen

Client: Gul Koc Gmbh

Duais Airgid A' Design Award Winner in Taobh a-staigh Category

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Colors

The Design

About Giesinger Beerhalle Dearadh Taobh Istigh Halla Beorach

Is halla beorach agus spás imeachtaí é Giesinger Beerhalle i München, sa Ghearmáin. Clúdaíonn an príomhhalla 180 méadar cearnach, tá airde uasteorann 4.5 méadar aige agus tá suíocháin ann do 160 duine. Ritheann líonra de phíopaí copair ó bhallaí an fhorhalla go greille ar uasteorainn an phríomhhalla, rud a mheabhraíonn an próiseas grúdaireachta. Nascann fuinneoga lánléargais na haíonna leis an ngrúdlann. Cumhdaítear balla an bheáir le brící athchúrsáilte, agus lastar buidéil bheorach athchúrsáilte san fhorhalla. Cuireann coimeádán loingseoireachta buí, atá feistithe mar tholglann, príobháideacht ar fáil ón bpríomhhalla.

The Recognition

About the Duais Airgid A' Design Award

Tha Giesinger Beerhalle Dearadh Taobh Istigh Halla Beorach air Duais Airgid A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean den chiad ìre, àlainn agus drùidhteach. Tha buannaichean Airgid nan obraichean anabarrach boillsgeach agus gu math cruthachail a nochdas sàr-eòlas, tàlant agus geurchuis an luchd-dealbhaidh. Thathar an dùil gum bi Giesinger Beerhalle Dearadh Taobh Istigh Halla Beorach na obair mhìorbhaileach, na sàr-eisimpleir a tha gu sònraichte proifeiseanta agus gu domhainn ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Airgid A' Design Award na innleachd glè fhaicsinneach, ion-mholta a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Giesinger Beerhalle Dearadh Taobh Istigh Halla Beorach na chruthachadh air a bheil mòran eud, a dhùisgeas miannan, a bheir faireachdainnean math agus a thogas iongnadh is miorbhail.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The guests are guided from the entrance to the main hall by an extravagant pipe artwork. Rough-cut, solid wood tables and beer banks are arranged to create a warm, relaxed atmosphere. Panoramic windows enable the users to connect to the the brewery. A custom-made shipping container is the focal point of the pub and interrupts the space with its striking yellow color. Installed on-site and furnished with crates and a Giesinger green sofa, it acts as a lounge, providing privacy from the main hall.
Dimensions & Packaging: The main hall is 180 square meters with a ceiling height of 4.5M.
Tags: Interior, industrial style, brewery, bar
Production Technology: The network of copper pipes is a central feature and abstractly resembles the brewing process and activity. Starting from the walls of the double height lobby, they flow into the restroom walls and culminate as a grid on the main hall ceiling. Above which is a steel blue acoustic baffle to enhance the music quality. Recycled Giesinger beer bottles are used in the lobby outside of the main hall and inserted with lights to illuminate the G shape. Recycled bricks are cladded on the bar display wall and were locally sourced to reduce the projects carbon footprint.
Design Challenge: It was important to balance the industrial style and open space by creating a sense of coziness.
Research: Research Type: beer hall design.
Research Goal: To create an industrial-style bar with a panoramic window that enables the user to visually connect to the tall, double-height brewing tanks that are inscribed with graffiti artwork; to provide a unique ambiance in which to appreciate Giesinger beer and accommodate three different scenarios as per the design brief.
Inspiration: Inspired by the motto, Think Global, Drink Local, the interior design concept reflects the Giesinger brand in its true industrial essence. Raw elements exposes the brewing process. Reminiscent of the Heillig Geist Kirche in Giesing, the interior walls are cladded with concrete and brick. Giesinger CI colours green, yellow, and dark blue complement the rustic finishes.
Project Duration: The design work started in December 2019, and the construction was completed in September 2020 in Munich, Germany.
Operation Flow: The bar is now the brands representation, from hosting guided tours to events. It includes an office space and a beer hall. A green elevator connects the hall to the storage area and entertains the guests with old beer moving theatrics. The multi-functional pub seats 160 people and can also host corporate events and private parties.
Patents: Giesinger Biermanufaktur & Spez. BraugesellschaftmbH
Branda works
Team Members: Gül Koc-Janssen
Shehroze Yusuf Khan
Vasudha Jindal
Image Credits: Roman Job, Studio für Fotodesign- Munich, Germany