World of Rabbit Príomh-Fheidhm Taobh Istigh Tí Samhail by Ke Rong

World of Rabbit Príomh-Fheidhm Taobh Istigh Tí Samhail by Ke Rong is a highly esteemed winner of the very prestigious 2021 Duais Iarainn A' Design Award in Dealbhadh Àiteachan Taobh a-staigh agus Taisbeanaidh Competition Category.

IarannTaobh a-staigh· 2021

World of Rabbit Príomh-Fheidhm Taobh Istigh Tí Samhail

by Ke Rong

Client: Beijing Jinghe International Decoration Design Co., Ltd

Duais Iarainn A' Design Award Winner in Taobh a-staigh Category

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Verified Award Winner

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Colors

The Design

About World of Rabbit Príomh-Fheidhm Taobh Istigh Tí Samhail

Is é Domhan an Choinín taobh istigh de theach samhail atá suite in oifig díolacháin réadmhaoine i gCeantar Shapingba, Chongqing. Clúdaíonn an spás 70 méadar cearnach agus leanann sé téama scéal sí atá tógtha timpeall ar theaghlach coiníní. Nochtann dathanna dána agus foirmeacha spraíúla i ngach cúinne, agus léiríonn bábóga boga cairde na foraoise a shamhlaítear leis an úinéir. Úsáidtear roinnt ábhar a bhfuil uigeacht theraiseo acu chun freastal ar riachtanais éagsúla dearaidh agus feidhmiúla. Clúdaíonn éadach clúmhach an balla suntasach sa seomra codlata chun aoibhneas aislingeach a chruthú. Cóireáiltear formhór na mbunábhar in aghaidh taise agus múisc, toisc go bhfuil an aeráid áitiúil tais agus báistí.

The Recognition

About the Duais Iarainn A' Design Award

Tha World of Rabbit Príomh-Fheidhm Taobh Istigh Tí Samhail air Duais Iarainn A' Design Award a bhuannachadh, aithneachadh urramach a bheirear do dhealbhaidhean math a choinnicheas ris na riatanasan proifeiseanta is gnìomhachais a thathar a' sùileachadh bho chruthachaidhean a chaidh an dealbhadh gu math. Tha buannaichean Iarainn a' nochdadh sgil mhòr, speisealachadh àrd, tuigse eòlaiche agus comas cruthachail an luchd-cruthachaidh. Thathar an dùil gum bi World of Rabbit Príomh-Fheidhm Taobh Istigh Tí Samhail na chruthachadh air a bheil mòran meas, ion-mholta agus gràdhach a tha practaigeach agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Iarainn A' Design Award a' cur nan cleachdaidhean as fheàrr sa ghnìomhachas còmhla agus tha feartan teignigeach comasach aige ceangailte ri eòlas-dèanamh agus tàlant. Tha meas air World of Rabbit Príomh-Fheidhm Taobh Istigh Tí Samhail airson a dhùrachd agus chaidh a dhealbhadh gus leasachaidhean càileachd beatha a thoirt seachad a chuidicheas le bhith a' dèanamh an t-saoghail na àite nas fheàrr.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The colour of this case is bold, modelling also is full of tong qu, blend in fairy tale story as main line in the plan, as if every corner has the life trace of rabbit family. Various dolls in the room are used to simulate the owner's forest friends.
Dimensions & Packaging: The design area of the model room is 70 square meters, located in the sales office of the real estate project, which belongs to the different model room.
The model house is located in Shapingba District, Chongqing. The climate is humid, rainy, cloudy and frosty all year round. In order to avoid the influence of moisture on the design, most of the substrate is anticorrosive, mildew resistant treatment.
Tags: Model room, modern, interior, living space, rabbit, dream
Production Technology: In this project, many different materials with terrazzo texture were selected, and their different material properties meet different design and functional requirements.
Bedroom setting wall used clothes or the plush material that often appears on the bed, built the dreamy atmosphere of the bedroom.
Design Challenge: There are three main design difficulties in this design: one is the boundary between fairy tale and reality in our design direction, how to use the image of rabbit to simulate human life and arouse the resonance of the audience; Second, the same texture of different specifications of different performance of the material selection. Third, there are a lot of special-shaped surface modeling in space.
Research: In the design process, ordinary people's understanding of family is collected and integrated into our whole design concept. We use SU to build a model for simulation and verification, and finally arouse viewers' yearning for childlike innocence. In the whole design is not separated from life, more not separated from its commercial objectives, the use of design techniques, reflect the advantages of the house model and its commercial competitiveness.
Inspiration: The busy life of adults gradually lost the innocence of childhood.
The project was inspired by a public service announcement. In the ads, people of different races and professions stand in front of a mirror, reflecting their childhood selves. They danced in front of the mirror, doing strange things and laughing happily.
Designers will imagine themselves as a little rabbit, with great ideals, love its mother and father, and a lot of friends and family. Everything is so beautiful.
Project Duration: The project, built in Shapingba District of Chongqing, was completed in December 2020.
Operation Flow: After we received the task, we immediately went to the field trip to observe the geographical landform and cultural environment of the region. Then the design elements are combed to construct the conceptual scheme design. After the concept construction is complete, the design will be deepened and the design details will be dealt with. After the completion of the overall scheme, the construction will be carried out.
Image Credits: Photographer, Wang Xuelong, Far View Architectural Photography Studio, 2020