White Friday Clúdach Irisleabhair by Sara Alzahrani

White Friday Clúdach Irisleabhair by Sara Alzahrani is a highly esteemed winner of the very prestigious 2023 Duais Iarainn A' Design Award in Dealbhadh Sanasachd, Margaidheachd agus Conaltraidh Competition Category.

IarannSanasachd· 2023

White Friday Clúdach Irisleabhair

by Sara Alzahrani

Client: White Friday Project

Duais Iarainn A' Design Award Winner in Sanasachd Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About White Friday Clúdach Irisleabhair

Is íomhá lárnach í an Aoine Bhán a cruthaíodh do fheachtas séasúrach díolacháin agus a úsáideadh mar chlúdach irisleabhair bolscaireachta. Léiríonn an chumadóireacht boscaí bronntanais carntha ar mhullach a chéile. Tá éagsúlacht sa mhéid agus sa chruth atá ar na boscaí chun iontas a chur in iúl. Cuirtear samhaltóir ón aoisghrúpa spriocdhírithe i lár na híomhá, taobh istigh de bhosca bronntanais mór, chun ceangal díreach a chruthú leis an lucht féachana. Cuireann na boscaí bronntanais smaointe an bhronnta agus na buíochais in iúl. Tá sé mar aidhm ag an íomhá spéis a mhúscailt i dtairiscintí an fheachtais agus tacú le díolacháin.

The Recognition

About the Duais Iarainn A' Design Award

Tha White Friday Clúdach Irisleabhair air Duais Iarainn A' Design Award a bhuannachadh, aithneachadh urramach a bheirear do dhealbhaidhean math a choinnicheas ris na riatanasan proifeiseanta is gnìomhachais a thathar a' sùileachadh bho chruthachaidhean a chaidh an dealbhadh gu math. Tha buannaichean Iarainn a' nochdadh sgil mhòr, speisealachadh àrd, tuigse eòlaiche agus comas cruthachail an luchd-cruthachaidh. Thathar an dùil gum bi White Friday Clúdach Irisleabhair na chruthachadh air a bheil mòran meas, ion-mholta agus gràdhach a tha practaigeach agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Iarainn A' Design Award a' cur nan cleachdaidhean as fheàrr sa ghnìomhachas còmhla agus tha feartan teignigeach comasach aige ceangailte ri eòlas-dèanamh agus tàlant. Tha meas air White Friday Clúdach Irisleabhair airson a dhùrachd agus chaidh a dhealbhadh gus leasachaidhean càileachd beatha a thoirt seachad a chuidicheas le bhith a' dèanamh an t-saoghail na àite nas fheàrr.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: main key visual is designed for white friday campaign and is used as promotion magazine cover, the purpose of the design is to create excitement about the great deals offered by the company for its customers. the objective of the campaign which is boosting sales and translated in the visual by showing gift boxes as main element on top of each other, with different sizes & shapes to give the surprises feeling. A model from the target group age centred in big gift box to be relevant & connected
Inspiration: the inspiration came from the purpose of our company which is adding beats to peoples lives everyday. the shopping season during black fridays is the time when people wants to buy all there needs with good prices. giving people best prices on everyday needs as hair/skin devices and products help them to stock up for couple of months. the design gift boxes were best to present the giving concept and send the message directly from the visual. As gift boxes means appreciation, giving and surprises.

Read the Press Release