Kinmuni Eadar-aghaidh Riaghlaidh Beathachaidh by Piyaphon Inthavong

Kinmuni Eadar-aghaidh Riaghlaidh Beathachaidh by Piyaphon Inthavong is a highly esteemed winner of the very prestigious 2025 Duais Umha A' Design Award in Dealbhadh Eadar-aghaidh, Eadar-obrachaidh agus Eòlas Cleachdaiche Competition Category.

UmhaEadar-aghaidh· 2025

Kinmuni Eadar-aghaidh Riaghlaidh Beathachaidh

by Piyaphon Inthavong

Client: Piyaphon Inthavong

Duais Umha A' Design Award Winner in Eadar-aghaidh Category

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The Design

About Kinmuni Eadar-aghaidh Riaghlaidh Beathachaidh

Tha mothachadh beathachaidh cuibhichte agus dìth sùbailteachd bhiadh gu tric a' dèanamh ithe a-muigh airson amasan daithead sònraichte dùbhlanach. Tha Kinmuni a' fuasgladh seo le bhith a' tabhann àrd-ùrlar glic agus furasta don luchd-cleachdaidh a leigeas le gnàthachadh bhiadh, lorgadh beathachaidh, agus amalachadh dìreach le taighean-bìdh. Air a dhealbhadh le fìor lèirsinn luchd-cleachdaidh, tha e a' sìmpleachadh dèanamh cho-dhùnaidhean, a' lùghdachadh ùine feitheimh, agus a' brosnachadh cleachdaidhean ithe nas fhallaine. Tro eadar-aghaidh glan agus so-ruigsinneach, tha Kinmuni ag atharrachadh mar a bhios daoine ag eadar-obrachadh le biadh agus seirbheisean bìdh.

The Recognition

About the Duais Umha A' Design Award

Tha Kinmuni Eadar-aghaidh Riaghlaidh Beathachaidh air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi Kinmuni Eadar-aghaidh Riaghlaidh Beathachaidh na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh Kinmuni Eadar-aghaidh Riaghlaidh Beathachaidh a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Kinmuni is a nutrition calculator and meal customization interface designed for a local restaurant in Vientiane, Laos. It enables users to manage dietary preferences, customize meals, and track nutritional intake. The interface directly connects with the restaurant's kitchen system to streamline custom orders and delivery, reducing long queues and providing detailed nutritional information for informed food choices. Its loyalty program fosters customer retention and satisfaction.
Dimensions & Packaging: Kinmuni is designed for iOS and Android platforms. It features a minimalistic interface optimized for mobile screens, with an average dimension of 390 x 844 pixels. The interface is designed for high accessibility with scalable UI components and dynamic content.
Tags: nutrition interface, meal customization, food delivery, health, wellness, diet management, mobile interface, UX design
Production Technology: The design process, grounded in Google's UX methodology, began with thorough user research, wireframing, and iterative prototyping. In-house development of branding, packaging, and illustrations ensured both originality and intellectual property protection. We integrated competitive analysis, empathy mapping, customer journey mapping, the Crazy Eights ideation method, and a detailed usability study plan complete with testing instruction cards.
Design Challenge: The primary challenge was achieving a balance between developing a viable business solution and addressing the nuanced needs of consumers, particularly diverse dietary requirements. Practical constraints were carefully navigated to create an innovative approach that resolved common pain points while maintaining real-world applicability. Through an iterative design process, the user interface was refined to ensure clarity, intuitiveness, and ease of use.
Research: The design research involved informal and semi-structured interviews with local cafe-goers, entrepreneurs, and health-conscious individuals to identify barriers to healthier eating. The methodology included qualitative data collection, direct observations, and usability testing with six participants. Key insights revealed that users valued customizable meal options and easy access to nutritional data, influencing the interface's final design and feature set.
Inspiration: Kinmuni was inspired by the Sharpen challenge to design a nutrition calculator interface for a local restaurant. Motivated by limited nutritional awareness and the lack of flexible meal options in Vientiane, Laos, Kinmuni was created to empower healthier eating habits while improving the restaurant's customer experience and efficiency. The design draws on insights from real users seeking convenience, dietary customization, and better nutritional education.
Project Duration: The project started in March 2023 and concluded in May 2023 in Vientiane, Laos.
Operation Flow: Users can browse a digital menu, view nutritional details, and customize their meals by adjusting ingredients. Orders are sent directly to the restaurant's kitchen system, allowing efficient meal preparation and delivery. The interface also includes a loyalty program and scheduling features for recurring orders.
Patents: Copyrights belong to Piyaphon Inthavong, 2023.
Image Credits: Image #1: Photographer Alesia Kozik, A Person Holding a Vegetarian Dish, 2023.
Image #2: Photographer Brooke Lark, A Platter of Crackers, Strawberries, and Fruit, 2023.
Image #3: Photographer Brooke Lark, Fruits in Plate, 2023.
Image #4: Photographer Brooke Lark, Salad with Guacamole, 2023.
Image #5: Photographer VK Bro, Oyster Dish, 2023.
Image #6: Photographer Qwabi Black, White Plate Topped With A Sandwich And French Fries, 2023.
Image #7: Photographer Mae Mu, Fry Rice With Prawn Dish, 2023.
Image #8: Photographer Ryan Concepcion, Brown Ceramic Bowl on Brown Wooden Table, 2023.
Image #9: Photographer Lum3n, Tomato Pizza, 2023.