Montigo Wonderland Taobh a-staigh Reic le Chong Hean Teo

Tha Montigo Wonderland Taobh a-staigh Reic le Chong Hean Teo na bhuannaiche air leth urramach anns an fharpais chliùitich 2026 Duais Umha A' Design Award ann an Roinn Farpais Dealbhadh Àiteachan Taobh a-staigh agus Taisbeanaidh.

UmhaTaobh a-staigh· 2026

Montigo Wonderland Taobh a-staigh Reic

le Chong Hean Teo

Neach-ceannach: Montigo

Buannaiche Duais Umha A' Design Award ann an Roinn Taobh a-staigh

8,287

Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #178898

Tadhail air an Làrach Seall aig A' Design Award Brath Naidheachd Suaicheantas Duaise

Dathan

An Dealbhadh

Mu dheidhinn Montigo Wonderland Taobh a-staigh Reic

Bidh Prìomh-bhùth Montigo a' rannsachadh mar as urrainn do dhealbhadh spàsail buaidh a thoirt air faireachdainn taobh a-staigh àrainneachd reic. Suidhichte ann an Kuala Lumpur, tha am pròiseact a' toirt a-steach àileadh socair a tha eadar-dhealaichte bhon t-suidheachadh malairteach mun cuairt. Tha an t-àite air a chur air dòigh timcheall taisbeanadh snaighte a stiùireas gluasad agus a bheir seòladh lèirsinneach. Bidh sgeilpichean lùbte agus solas fo smachd a' cur taic ri cuairteachadh rèidh agus a' brosnachadh sgrùdadh gun chabhaig. Tha pailead stuthan gann a' leigeil le dathan toraidh fuireach lèirsinneach soilleir, ag atharrachadh an fhòcais bho àrdachadh gu eòlas agus eadar-obrachadh.

An Aithneachadh

Mu dheidhinn Duais Umha A' Design Award

Tha Montigo Wonderland Taobh a-staigh Reic air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi Montigo Wonderland Taobh a-staigh Reic na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh Montigo Wonderland Taobh a-staigh Reic a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte: The Montigo Flagship Store redefines retail as an immersive spatial narrative rather than a transactional environment. Anchored by a monumental sculptural centerpiece, the space establishes a strong visual axis that draws visitors inward. Curved display walls and layered shelving create a continuous flow, encouraging exploration while enhancing product visibility. Soft lighting and pastel tones introduce a sense of calm within a high energy shopping context, positioning the store as an experience led destination that elevates everyday objects into moments of discovery.
Tomhasan & Pacadh: The flagship occupies approximately 780 square feet within a double-volume retail unit. Architectural elements are designed at human scale with curved display walls optimised for ergonomic reach and visual continuity. Ambient lighting is set at approximately 4000K, with focused product lighting at 5000K for accurate colour rendering. The immersive LED display system supports high-resolution dynamic content synchronised with spatial zones. All dimensions and systems comply with local building and safety regulations.
Tagaichean: experiential retail, flagship store design, interior architecture, monumentality, immersive retail, digital storytelling, spatial centrality, Malaysian design, retail innovation, user experience
Teicneòlas Cinneasachaidh: The interior was realised using a combination of thermoformed architectural panels, custom built joinery, and modular display systems. Curved wall elements were fabricated using CNC milled substructures to achieve seamless surfaces. The central sculptural installation employs a lightweight steel frame with composite cladding for stability and reduced load. Immersive LED display walls are integrated into shelving systems with concealed cable routing and calibrated colour control. Low VOC finishes and energy-efficient lighting were applied throughout.
Dùbhlan Dealbhaidh: The primary challenge was translating monumentality and emotional calm into a compact retail footprint located within the most visually saturated environments in Kuala Lumpur. The design needed to balance architectural presence with commercial practicality, integrate immersive digital media without overwhelming the space, and meet strict mall regulations, structural limitations, and construction timelines while maintaining a coherent experiential narrative.
Rannsachadh: This project employed qualitative spatial research to explore how monumentality and calm can influence retail behaviour. Objectives focused on reducing sensory fatigue in high density shopping environments. Methods included site observation, customer journey mapping, and prototyping of spatial layouts and lighting. Findings indicated that centralised layouts and restrained stimuli increased dwell time and engagement. The research demonstrates how experience centric design can redefine contemporary retail environments.
Brosnachadh: The design is inspired by the architectural ambition in Kuala Lumpur and its transformation through iconic landmarks such as the Petronas Twin Towers, Merdeka 118 and Tun Razak Exchange. These structures represent progress, optimism and a redefinition of the city skyline. The flagship store aspires to achieve a similar impact at a human scale, introducing a calm and distinctive environment within a dense commercial setting. It is conceived as a contemporary landmark that reflects local identity while projecting a forward looking retail vision.
Faid a' Phròiseict: The project was designed and realised in 2025 and is located at Pavilion Bukit Bintang, Kuala Lumpur, Malaysia, within the primary shopping and tourism district.
Sruth Obrachaidh: Visitors enter into a visually calm space that slows movement and draws attention toward a central sculptural display. Circulation follows gentle curves around the core, encouraging intuitive exploration. Product discovery unfolds gradually through colour, light, and digital storytelling, before concluding at a customisation counter. The layout transforms shopping into a deliberate, immersive experience rather than a transactional activity.
Peutantan: Trademark (2024) Montigo.
Creideasan Dhealbhan: Image #1: Photographer All Is Amazing, Montigo Flagship Store, 2025.
Image #2: Photographer All Is Amazing, Montigo Flagship Store, 2025.
Image #3: Photographer All Is Amazing, Montigo Flagship Store, 2024.
Image #4: Photographer All Is Amazing, Montigo Flagship Store, 2025.
Image #5: Photographer All Is Amazing, Montigo Flagship Store, 2025.