Tha Sinopec Charging Station Dearbh-aithne Suaicheantais le Guangzhou Ace na bhuannaiche air leth urramach anns an fharpais chliùitich 2026 Duais Umha A' Design Award ann an Roinn Farpais Dealbhadh Sanasachd, Margaidheachd agus Conaltraidh.
UmhaSanasachd· 2026
Sinopec Charging Station Dearbh-aithne Suaicheantais
Neach-ceannach: Sinochem
Buannaiche Duais Umha A' Design Award ann an Roinn Sanasachd
Buannaiche Duais Dearbhaichte
Dearbhaich Inbhe na Duaise airson #179976An Dealbhadh
Mu dheidhinn Sinopec Charging Station Dearbh-aithne Suaicheantais
'S e siostam dearbh-aithne suaicheantais a th' ann an Stèisean Cosgais Sinopec a chaidh a chruthachadh airson stèiseanan cosgais charbadan dealain. Tha an suaicheantas air a bhrosnachadh le motif peony agus tha e a' tionndadh sreath fàis a' bhileig-fhlùir, na duilleige agus na fìonain gu cumadh-sgàile pluga cosgais. Tha caisead bho ghorm gu uaine a' ceangal pailead stèidhichte a' chorporra ri lùth ath-nuadhachail. Tha an cumadh simplichte fhathast so-leughta bho astar suas gu 50 meatair. Tha cumaidhean duilleige agus fìonain air an ath-chleachdadh mar chomharran-làir a tha a' stiùireadh luchd-tadhail. Tha an siostam a' còmhdach soidhnichean, eadar-aghaidhean didseatach, dealbhadh innealan-cosgais agus stuthan clò-bhuailte.
An Aithneachadh
Mu dheidhinn Duais Umha A' Design Award
Tha Sinopec Charging Station Dearbh-aithne Suaicheantais air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi Sinopec Charging Station Dearbh-aithne Suaicheantais na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh Sinopec Charging Station Dearbh-aithne Suaicheantais a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.
Air Cùl an Dealbhaidh
Pasgan Naidheachd
Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.
- Feartan Sònraichte
- The Sinochem charging station image design continues group culture, featuring minimalist lines, a blue to green gradient color scheme, and auxiliary graphic modules to highlight that the group is shifting the strategic pivot from conventional fuel to sustainable energy. The design extends beyond the logo itself to encompass all touchpoints such as spatial signage, digital interfaces, charger design, and promotional materials, thereby achieving consistency, scalability, and functional aesthetics.
- Tomhasan & Pacadh
- Page size 285 mm x 210 mm
242 pages - Tagaichean
- Visual and Spatial Identity System, Signature Peony Motif of Sinochem Group, Blue to Green Gradient Color Scheme, Auxiliary Graphic Modules, Scalable Identity System, Multi Touchpoint Application
- Teicneòlas Cinneasachaidh
- Blue, from the standard palette for the group, symbolizes professionalism and reliability, while green, a symbol of eco friendliness, embodies a commitment to carbon neutrality. The gradient suggests a strategic evolution fromconventional fuel to sustainable energy. Rigorous prototyping and spectral analysis standardize specific gradient ratios into color block combinations, forming a reusable printing template. RGB precision for digital media addresses the variations typical of physical media.
- Dùbhlan Dealbhaidh
- The design innovatively transforms a traditional floral motif into a modern industrial symbol through natural growth logic, unifying group culture and brand identity for conceptual coherence. It creates a comprehensive visual identity system encompassing the primary logo, auxiliary graphics, standard colors, and application templates, ensuring consistent expression across media, scales, and materials. This supports a new energy brand image that blends cultural heritage and futuristic aesthetics.
- Rannsachadh
- Born against the macro backdrop of an accelerating global energy transition and the dual carbon strategy implementation in China, the design represents a pivotal initiative for the expansion of the conventional energy group into the new energy sector. Through the creative reinterpretation and systematic extension of the signature peony motif, the group has constructed a new energy visual identity system that is globally applicable and culturally distinct without severing ties to existing assets
- Brosnachadh
- The logo draws inspiration from the signature peony motif, a traditional symbol with profound Eastern cultural significance. It ingeniously transforms the natural growth sequence of petal to leaf to vine into the silhouette of a charging plug. This not only preserves the highly recognizable cultural essence of the group but also underscores its clear identity as a player in the new energy sector, creating a visual language that is both culturally profound and conceptually cohesive.
- Faid a' Phròiseict
- The project started in Beijing in January 2024. The designdebutedin China in February 2025.
- Sruth Obrachaidh
- The interaction logic emphasizes seamless recognition, ensuring users naturally absorb brand information during their service journey. The logo features an eye catching silhouette and a simplified structure for legibility from up to 50 meters away. Its graphic element can serve as the app icon or mini program entry point for information visualization. Leaf and vine motifs are transformed into ground markings, creating a continuous visual path that directs users effortlessly along their route.
- Buill na Sgioba
- Shuxia Pang, Xiuping Fan, Jiali Wu, Xingjian Sun
Pàighte
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