Sia Jewelry Seudra Sia by House Of Forme

Sia Jewelry Seudra Sia by House Of Forme is a highly esteemed winner of the very prestigious 2026 Duais Umha A' Design Award in Dealbhadh Àiteachan Taobh a-staigh agus Taisbeanaidh Competition Category.

UmhaTaobh a-staigh· 2026

Sia Jewelry Seudra Sia

by House Of Forme

Client: House of Forme

Duais Umha A' Design Award Winner in Taobh a-staigh Category

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Colors

The Design

About Sia Jewelry Seudra Sia

Tha an spàs as ùire aig Sia Jewelry a' dùsgadh bòidhchead nàdarra na Talmhainn. Bidh an dealbhadh a' dèanamh doilleir an t-eadar-dhealachadh eadar eileamaidean ceàirde is nàdarra, a' taisbeanadh sgil-làimhe a' bhrannd. Tha an t-àile air a stèidheachadh tro stuthan mar travertine, ballachan talmhainn dinnte, agus ùrlar micro-cement, coltach ri cùiltean a' gleidheadh nithean luachmhor. Bidh an t-innealadh cloiche monolithic aig a' mheadhan ag obair mar phrìomh àite is mar eilean taisbeanaidh le chèile. Bidh cumaidhean tonnach a' mhullaich agus na h-innich fillte ag atharrais air sreathachadh nàdarra, a' cruthachadh àile coltach ri uamh.

The Recognition

About the Duais Umha A' Design Award

Tha Sia Jewelry Seudra Sia air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi Sia Jewelry Seudra Sia na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh Sia Jewelry Seudra Sia a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: SIA Jewelry’s newest Hong Kong space, themed as a Nature’s Vault, offers an intimate and immersive experience. Inspired by the stillness of caves, the design features a travertine reception desk, rammed earth walls, & microcement flooring that mimics a dried riverbed. A monolithic rock installation serves as a striking focal point and ample display space. Our details towards the layered ceiling, lighting, and organic furnishings complete the narrative, telling the story of the jewels' creation.
Dimensions & Packaging: The size of location is 290 square feet.
Tags: interior design, jewelry, retail design, luxury design, immersive, cave, serene, furniture design
Design Challenge: A cohesive layout & presentation is achieved despite limited & irregular space. Wall spaces are strategically used to convey the theme & maximize function. The walls are finished with rammed earth & earthy textured paint, while organically shaped display cupboards are integrated into them, preserving the cave-like aesthetic along with functionality. The organic form of furnishings, such as the sofa, conceal the space’s irregularities, offering comfort for clients to appreciate nature's treasures.
Research: Details permeate every corner of the space to communicate the core theme. Jewels are presented as natural relics on organic rock stools in the window display. Within, the ceiling mimics the stratification of a cave. Its undulating form emits a moon-like glow that bathes the display below. Bespoke Opalite wall lamps cast a soft radiance accentuating the textural details of the jewels, while the grotto-like lighting at the entrance calls to the beginning of the experience.
Inspiration: The space reminds one of the profound beauty held within the Earth. Through SIA Jewelry’s craftsmanship, we seek to blur the lines between the crafted & the natural world. Like a vault preserving treasures, SIA Jewelry unveils the mysterious gem once hidden within the Earth with care. Organic forms in the space visualises the ancient processes of geological formation & the formation of precious gems, while undulating forms & rich layers evoke the feeling of a hidden cave brought to the city.
Project Duration: SIA Jewelry is located at Central, Hong Kong. The design started in February 2025, and was completed in August, 2025.
Image Credits: Photography by Dennis Lo