Tokyo Mála Greama by Imme Vogel is a highly esteemed winner of the very prestigious 2020 Duais Umha A' Design Award in Dealbhadh Goireasan Fasain agus Siubhail Competition Category.

UmhaGoireas· 2020

Tokyo Mála Greama

by Imme Vogel

Client: Von Rauten

Duais Umha A' Design Award Winner in Goireas Category

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Verified Award Winner

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Colors

The Design

About Tokyo Mála Greama

Is mála greama é Tóiceo déanta as leathar ard-chaighdeáin bó nappa le súdaireacht mhianrach. Tá struchtúr dhiaimant tríthoiseach ar an dromchla atá greanta de láimh, mála ar mhála, le foirmeacha aonair in ionad innealra tionsclaíoch. Fágann an modh greanta an leathar saor ó fhuáil, bog agus solúbtha, agus fanann an patrún fóirithinte buan. Cruthaíonn maignéid fholaithe ar na taobhanna cruth cúramach ar an sip chun críochnú glan a thabhairt. Tá an sip teilgthe de láimh i miotal agus cróimithe dubh. Tomhaiseann an mála greama 22 faoi 7 faoi 11 ceintiméadar.

The Recognition

About the Duais Umha A' Design Award

Tha Tokyo Mála Greama air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi Tokyo Mála Greama na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh Tokyo Mála Greama a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The trademark of the Tokyo Design Collection: the hand-embossed surfaces with 3D-diamond structure. The leather imprinting is not done in an industrial fashion but indeed handmade, purse-by-purse. Using a specific embossing method, the leather surface remains stitch free, soft and flexible at the same time. Every Bag has specials, so the Clutch: Hidden magnets on the side delicately shape the zipper for a perfect finish. The Tokyo Bags are multi-awarded and the design is protected.
Dimensions & Packaging: Length: 22 cm Width: 7 cm Height: 11 cm
Tags: VON RAUTEN, Tokyo, Bag, Imme Vogel, Clutch
Production Technology: When the few left over pleating factories in Germany advised Imme Vogel to give up her idea around new methods of leather pleating, she and her team decided to build their embossing molds themselves and tested different types and qualities of leather until the result met their expectations. von rauten uses single 3D Forms to emboss each leatherpart one by one. The zipper is from handcasted metal and black chromed, also a design by Imme Vogel. The Leather itself is high quality cow nappa, with a mineral tanning.
Design Challenge: The leather should be both, stich free, soft and flexible, and the embossing permanent. This was the real challenge.
Research: The research itself was very experimental. We want to create a new minimalist luxury with an iconic structure. The embossing could be different according to type of leather, its finish, thickness of leather, the humidity of the leather etc.
Inspiration: As Interior and product designer, Imme Vogel was sitting on a design for a round wall for a business building. Since Kindergarden, she was inspired by the japanese Origami and folded systems to create different shapes. She worked with paper to create a structure for this wall and thought, this could be a beautiful bag, too. That was the time, the idea around soft handfolded bags was born.
Project Duration: Starts 2016 in Mannheim, we work a Year on the embossing, 2017 the first prototype of the Tokyo Collection - a Bowling Bag wins the Red Dot Award 2017. We create this Clutch at the end of 2017 and finished prototyping spring 2018. Then, the brand von rauten was founded by the designer, Imme Vogel to give the bags a name. This year in september 2019 the Clutch Bag Tokyo wins the 3rd place in BEST OF FASHION at ILM Offenbach.
Operation Flow: It can make you prettier and happy by wearing.
Patents: Copyrights Immenwerk GmbH Imme Vogel
EU IPO No. 005218500-0002 design protection