Rare Proportions Serie de Carteis by Pedro Panetto is a highly esteemed winner of the very prestigious 2020 A' Design Award de Prata in Deseño Gráfico, Ilustración e Comunicación Visual Competition Category.
PrataGráfico· 2020
Rare Proportions Serie de Carteis
Client: Pedro Panetto
A' Design Award de Prata Winner in Gráfico Category
Verified Award Winner
Verify Award Status for #102571The Design
About Rare Proportions Serie de Carteis
Rare Proportions é unha serie de carteis sobre a natureza brasileira. Cada cartel aplica a Proporción Áurea, unha proporción de 1,618 presente na natureza, para crear guías, xerarquía e elementos ilustrados. Os animais debúxanse cunha xeometría baseada na mesma proporción. As cores reflicten a diversidade da fauna e a flora brasileiras. Todos os carteis seguen unha mesma liña conceptual, aínda que cada cartel ten a súa propia expresión. A serie creouse no Brasil. O obxectivo é amosar a rareza e a beleza da natureza e apoiar a súa preservación.
The Recognition
About the A' Design Award de Prata
Rare Proportions Serie de Carteis gañou o A' Design Award de Prata, un recoñecemento enormemente prestixioso outorgado a deseños de gama alta, fermosos e impresionantes. Os gañadores Prata son obras tremendamente brillantes e sumamente creativas que ilustran a pericia, o talento e a agudeza sobresaíntes dos seus deseñadores. Espérase que Rare Proportions Serie de Carteis sexa unha obra marabillosa, escaparate de oficio, notablemente profesional e profundamente innovadora. Este deseño gañador do A' Design Award de Prata é unha invención moi notable e admirada que beneficia e fai avanzar os límites da arte, a ciencia, o deseño e a tecnoloxía. Rare Proportions Serie de Carteis é unha creación moi envexada que esperta desexos, achega sentimentos positivos e prende asombro e marabilla.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Sequence of posters, with the objective of exposing the beauty of the Proportions of Brazilian nature. All posters explore the Golden Ratio found in nature and express this geometry in the animals in the posters. Nature around the world suffers dangers, the intention of the posters is to show their rarity, diversity and beauty.
- Dimensions & Packaging
- All posters use the same proportions system, faithfully based on 1.618 ...
- Tags
- Golden Ratio, Poster, Nature, Animals, Brasil, ecology, biodiversity,
- Production Technology
- Each poster was created at its own pace, all following the same conceptual line, but with different expressions. All parts use a mathematically guaranteed Golden Ratio system.
- Design Challenge
- The biggest challenge of the project was how to express the beauty of the Brazilian fauna and flora.
- Inspiration
- The inspiration for this project comes from the desire to express the beauty of Brazilian nature, to show its rarity. Its concept of value is expressed through the use of the gold number, a proportion that is naturally beautiful and found in nature. Their colors also bring the diversity inspiration of this project. We are talking about rare proportions, which need to be preserved.
- Project Duration
- The posters were created in Brazil, the design of the projects took place between 08/19 to 11/19.
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