Hello Future Stand De Exposición by Nicoletta Santini is a highly esteemed winner of the very prestigious 2020 A' Design Award de Ferro in Deseño de Espazos Interiores e de Exposición Competition Category.
FerroInteriorismo· 2020
Hello Future Stand De Exposición
Client: BD Expo S.R.L.
A' Design Award de Ferro Winner in Interiorismo Category
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The Design
About Hello Future Stand De Exposición
"Menos é máis" é a filosofía, que inspirou o proxecto deste moderno e mínimo stand de exposición. A sinxeleza combinada coa funcionalidade e a conexión emocional foron os conceptos deste deseño. A forma futurista da estrutura combinada coas liñas simplificadas das pantallas como a gama de produtos e gráficos expostos e a calidade dos materiais e acabados definen este proxecto. Ademais, a ilusión dunha porta diferente por mor dos cambios do punto de vista é o elemento que fai desta posición única.
The Recognition
About the A' Design Award de Ferro
Hello Future Stand De Exposición gañou o A' Design Award de Ferro, un recoñecemento prestixioso outorgado a bos deseños que cumpren os requisitos profesionais e industriais esperados de creacións ben deseñadas. Os gañadores Ferro demostran a gran habilidade, a alta especialización, a comprensión experta e a capacidade creativa dos seus creadores. Espérase que Hello Future Stand De Exposición sexa unha creación moi apreciada, admirada e querida que é práctica e innovadora. Este deseño gañador do A' Design Award de Ferro integra as mellores prácticas do sector e ten características técnicas competentes ligadas ao saber facer e ao talento. Hello Future Stand De Exposición é respectado pola súa minuciosidade e está deseñado para proporcionar melloras na calidade de vida que axudan a facer do mundo un lugar mellor.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The central laminated wooden gate, designed to create an open space stand and to make the company name stand-out on every side, characterizes the stand.
This structure is surrounded by several minimal displays always in high quality laminated wood, which delimits the accesses to the central meeting area such as permits the client to exhibit his products in a sophisticated way.
To guarantee the correct impact for the corporate communication two wide led walls were laterally arranged. - Dimensions & Packaging
- This 3 sides open stand measures mt. 16 x 9 m (144 mq) and it reaches a maximum height of 5 m with the gate structure and back wall.
- Tags
- Exhibition Design, Pavoni Italia, BD Expo, Sigep, Rimini fair, modular furniture, futuristic exhibition structure, less is more, minimalism and functionality
- Production Technology
- The stand is based on a raised platform with natural laminated flooring.
The structures such as the displays of the stand are made of laminated wood, while the furnishings are made of metal and plastic. The LED lightings such as two led walls with relative audio system and control were disposed in addiction to 3D logos and stickers. - Design Challenge
- The challenge was to give a unique identity that could be remembered, a simple and representative stand, where the products could be enhanced, creating a futuristic identity.
- Research
- The research was aimed at giving a unique character to the stand, which stood out for its originality and simplicity. The goal was to give the company an innovative, quality and recognizable character. To create this project I studied the selected products the client wanted to exhibit such as the minimal corporate communication, trying to combine them with futuristic design.
- Inspiration
- Simplicity combined with functionality and emotional connection were the concepts behind this minimal exhibition stand.
The futuristic shape of the central structure combined with the simplified lines of the displays such as the selected range of exhibited products and graphics and the high quality of materials and finishing proposed are the representation of this philosophy, usually expressed with the words "Less is more". - Project Duration
- The project started in 2019 and was exhibited at the world's top event for the entire supply chain of the Artisan Pastry, the Sigep Exhibition that took place in Rimini, Italy, in January 2020.
- Operation Flow
- The illusion of a different gate because of the viewpoint changes is the distinctive element that makes the stand unique.
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