Camellia Función Principal: Restaurante by Alvan Suen

Camellia Función Principal: Restaurante by Alvan Suen is a highly esteemed winner of the very prestigious 2020 A' Design Award de Prata in Deseño de Espazos Interiores e de Exposición Competition Category.

PrataInteriorismo· 2020

Camellia Función Principal: Restaurante

by Alvan Suen

Client: The Food Story HK Limited

A' Design Award de Prata Winner in Interiorismo Category

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Verified Award Winner

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Colors

The Design

About Camellia Función Principal: Restaurante

Camellia é un restaurante situado nun centro comercial de Kowloon, Hong Kong. O interior combina os estilos loft, moderno e francés, respondendo á marca e ao centro comercial. As paredes de flores rosas complétanse con tons negros, remates dourados, espellos e arcos, evocando París. O rosa emprégase en todo o deseño, o mobiliario, a vaixela e a comida, incluíndo as mesas de mármore, as cadeiras, os bancos e os panos. As formas das cadeiras e dos bancos lembran os pétalos da camelia. Os espellos antigos nalgunhas paredes amplían o espazo e repiten as paredes de flores mediante o reflexo.

The Recognition

About the A' Design Award de Prata

Camellia Función Principal: Restaurante gañou o A' Design Award de Prata, un recoñecemento enormemente prestixioso outorgado a deseños de gama alta, fermosos e impresionantes. Os gañadores Prata son obras tremendamente brillantes e sumamente creativas que ilustran a pericia, o talento e a agudeza sobresaíntes dos seus deseñadores. Espérase que Camellia Función Principal: Restaurante sexa unha obra marabillosa, escaparate de oficio, notablemente profesional e profundamente innovadora. Este deseño gañador do A' Design Award de Prata é unha invención moi notable e admirada que beneficia e fai avanzar os límites da arte, a ciencia, o deseño e a tecnoloxía. Camellia Función Principal: Restaurante é unha creación moi envexada que esperta desexos, achega sentimentos positivos e prende asombro e marabilla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Camellia, representing elegant, pure love, sexy, cute, pretty and tough, is used to name such a romantic girly café.
The interior design is in loft, modern and French style, responding to the brand itself as well as the design of the mall. The restaurant is surrounded by pink flower walls, echoes with the black tone with gold trim, mirror, and Arc, like a flower festival in Paris, the Floral City. The color of pink is extensively used in pretty much everything as a theme for brand identification, such as flower wall, marble table, chair & bench, napkin, coffee, noodle soup, and even the toilet. Also, the shades of different pink and shape of chairs and benches actually render the petals of Camilla and some walls are finished by antique mirrors for extending space and spreading the flower walls of pink by reflection. Nowadays, Camellia has now become one of the famous spots for Instagram in Hong Kong already.
Dimensions & Packaging: Area: 2498..9 sq. ft.
Capacity: 132
Tags: Flower Wall, Pink, Afternoon Tea, Paris, Instagram spot, Romance, Dating, girly
Production Technology: In terms of production, the pattern of the mirror and the wall are also custom-made. For materials, The color of the marble for making the tables is naturally pink and purposely sourced. The project was also built in two phases, an extension including the kitchen that was not originally planned is added after the restaurant had been operating for a month. In such a case, the license will need to be reapplied, the design needs to be adapted to the old and the layout will need to be resubmitted due to the law in Hong Kong.
Design Challenge: The biggest challenge in the project is to create a new landmark for Instagram, a practical and functional layout in terms of operation with beauty, and to be completed with valid license in a few months from scratch before the grand opening of the most luxurious mall.
Also, the project was built in two phases, an extension including the kitchen that was not originally planned is added after the restaurant had been operating for a month. In such a case, the license will need to be reapplied, the design needs to be adapted to the old and the layout will need to be resubmitted due to the law in Hong Kong.
Inspiration: In terms of color, the use of different shades of pink is coming from the brand "Camellia".
Thinking of the nickname of Paris - Floral City, the restaurant is wrapped by Camellia flower in different forms with respect to the brand and cuisine. Inspiring by the Galerie des glaces in Château de Versailles, using lots of mirrors to spread the flower walls by reflection while extending space and the Roman arch is also widely used as an element to enhance the feeling of being in France.
Project Duration: The project is located in K11 Musea, Kowloon, Hong Kong. The design was started in April 2019, the 1st phase of construction was finished in August 2019 and the extension was designed in September and completed in October, 2019.
Operation Flow: Many types of seat are created to cater different groups and guests with different personality and habit; Bench seat for 4 next to glass with Camellia pattern, the round bench in front of a flower wall for Instagramming, semi-private bench seat with arch cover, semi-open room for 8, movable tables by the feature wall, outdoor seats facing victoria harbor, a private room for 14 and party space of capacity of 32 with a TV screen for the events and press conference.
Patents: Copyrights belong to Alvan Suen, 2020
Team Members: Director: Alvan Suen
Designer: Jesie Chan
Designer: Hazel Ching
Designer: Alan Tang
Designer: Echo Chan
Image Credits: Photographer: Yui Zhu, Kaman Tjang
Video Credits: Yui Zhu, Kaman Tjang