One Excellent Centro de Marketing by Zhi Duan and Shi Rong Liang

One Excellent Centro de Marketing by Zhi Duan and Shi Rong Liang is a highly esteemed winner of the very prestigious 2021 A' Design Award de Prata in Deseño de Espazos Interiores e de Exposición Competition Category.

PrataInteriorismo· 2021

One Excellent Centro de Marketing

by Zhi Duan and Shi Rong Liang

Client: Anaura

A' Design Award de Prata Winner in Interiorismo Category

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Verified Award Winner
Verify Award Status for #115952

View at A' Design Award Press Release Award Badge

Colors

The Design

About One Excellent Centro de Marketing

Esta oficina de 684 metros cadrados está situada no corazón do centro empresarial de Shen Zhen. O equipo de deseño utiliza a estética da arte contemporánea e unha visión internacional para recrear unha escena empresarial composta de arte, comunicación e oficina. O espazo emprega liñas xeométricas para crear un sentido non convencional e fluído de calidade suprema, estendendo a profundidade visual da experiencia estilizada neste proxecto, interpretando a atmosfera onde a razón moderna e o espazo converxen.

The Recognition

About the A' Design Award de Prata

One Excellent Centro de Marketing gañou o A' Design Award de Prata, un recoñecemento enormemente prestixioso outorgado a deseños de gama alta, fermosos e impresionantes. Os gañadores Prata son obras tremendamente brillantes e sumamente creativas que ilustran a pericia, o talento e a agudeza sobresaíntes dos seus deseñadores. Espérase que One Excellent Centro de Marketing sexa unha obra marabillosa, escaparate de oficio, notablemente profesional e profundamente innovadora. Este deseño gañador do A' Design Award de Prata é unha invención moi notable e admirada que beneficia e fai avanzar os límites da arte, a ciencia, o deseño e a tecnoloxía. One Excellent Centro de Marketing é unha creación moi envexada que esperta desexos, achega sentimentos positivos e prende asombro e marabilla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The 53F Cloud Reception Room of Qianhai No.1, with an area of about 1968 square meters and a floor height of 4.5 meters, provides a wide view of the city from the extreme, and the vision of Qianhai from the west, where the mind of the world is open. Flowers, trees and green plants bring a refreshing taste to the rational space, such as being in the mountains and flowing water, absorbing the fragrance of nature.
Dimensions & Packaging: Total Area : 684 square meters
Tags: Office, Exhibition, Space, Gray, Warm
Production Technology: Gray as the main color of the space, in contrast with the noisy city, is understated and rational. The color of the space is changed on the light gray tone, and the overall color is like the seasons changing from cold to warm, so that the space is naturally combined with the design. The natural stone texture and the original wood color table harmonious transition, with a calm atmosphere of a single sofa to make the space simple and elegance.
Design Challenge: In terms of space planning, the design team broke the rule of shape and divided the space with diagonal money cutting to increase the vibrancy.At the same time, different forms of partitions are added to connect the whole space, and the furniture is used to form different enclosures to make the space a more sensory experience.
Research: From the beginning of the drawing, the design team broke the initial layout of the space and divided the space with diagonal cuts to add vitality. Changing the spatial form of the building, adding different forms of partitions to connect the whole space, and then enriching the details of the building space, using furniture decoration to form different enclosures, making the space more diverse, permeable and smooth, and the social atmosphere more vivid, free and interesting due to the change of space, thus meeting the needs of use.
Inspiration: In the entire project design, designer takes the ocean as the theme, from planning to architecture, giving the design unlimited poetry. The streamlined glass curtain wall and tower shape create an architectural mood like flowing water, injecting a bit of oriental culture and humanistic feelings into the futuristic and artistic building.
Project Duration: The project was located in Shen Zhen, China. It was finished in August 2020.
Operation Flow: Visitors could move through the reception vestibule and enter the project display and multimedia interactive area, which shows more information about the company and the project for customers.The open negotiation area is placed in an orderly manner in the window area, which is naturally integrated with the display space and makes full use of the sunny advantage to create a comfortable and warm communication space.
Team Members: Zhi Duan, Shi Rong Liang, Yu Chen Qiu
Image Credits: ANAURA