The Yihe Platinum Bay Sales Center Interior de Showroom by If Space Design

The Yihe Platinum Bay Sales Center Interior de Showroom by If Space Design is a highly esteemed winner of the very prestigious 2021 A' Design Award de Ouro in Deseño de Espazos Interiores e de Exposición Competition Category.

OuroInteriorismo· 2021

The Yihe Platinum Bay Sales Center Interior de Showroom

by If Space Design

Client: If Space Design

A' Design Award de Ouro Winner in Interiorismo Category

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Verified Award Winner

Verify Award Status for #117117

View at A' Design Award Press Release Award Badge

Colors

The Design

About The Yihe Platinum Bay Sales Center Interior de Showroom

O Centro de Vendas Yihe Platinum Bay é un interior de showroom situado en Nanjing, China. O interior abrangue 660 metros cadrados e inspírase na historia da Cidade de Pedra. Un espazo elegante e sinxelo está adornado con decoracións de cores cálidas para ampliar a sensación de escala. O vestíbulo perfílase con liñas verticais e horizontais. No segundo andar, a malla metálica, o vidro artístico tinguido, unhas escaleiras semellantes a un teclado de piano e esculturas de peixes de papel marcan o corredor. O mostrador de recepción ten forma de auga que flúe. O percorrido de circulación guía os visitantes a través de funcións dispostas con claridade.

The Recognition

About the A' Design Award de Ouro

The Yihe Platinum Bay Sales Center Interior de Showroom gañou o A' Design Award de Ouro, un recoñecemento inmensamente prestixioso outorgado a deseños de primeira clase, marabillosos e sobresaíntes. Os gañadores Ouro son creacións sumamente innovadoras, visionarias e glamurosamente deslumbrantes que reflicten o xenio, a sabedoría e a destreza dos seus deseñadores. Espérase que The Yihe Platinum Bay Sales Center Interior de Showroom sexa unha invención moi eloxiada, pioneira e monumental que ofrece un valor sen precedentes. Este deseño gañador do A' Design Award de Ouro é un proxecto espectacular e respectado que beneficia moito a arte, a ciencia, o deseño e a tecnoloxía e fai avanzar os seus límites. The Yihe Platinum Bay Sales Center Interior de Showroom crea intensos sentimentos de desexo, esperta a paixón, anima a creatividade e fascina.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Drawing the elements of Nanjing City history, the overall design plan arranges an elegant and simple space embellished with warm-color decorations to expand the space's sense of scale. The design theme, New Era of the Stone City - Dancing Dragon and Wandering Fish, is manifested in the Stone City culture, the value of the Yuzui District, Yiju brand, project significance, space highlights, and space's atmosphere.
Dimensions & Packaging: The area of project is 660 square meter.
Tags: sales center, Nanjing Stone City culture, fish shape, tinted art glass, Hexi Yuzui District, Yiju brand, exquisite and elegant
Production Technology: Materials: Metal meshwork, rock slab, tinted art glass, corrugated stainless steel, paper sculpture
Design Challenge: The largest challenge lies in the highlight design. In order to present the perfect effect of the glass side of staircase, it needs to consider the super long materials, the color gradient and the installation order and ensure the installation of irregular-sized glass. And the paper installation needs to produce many samples to make sure the best quality and visual effects.
Research: Considering that the New District lacks profound and abundant cultural background, the designer integrated the Yiju brand spirit and historical and cultural preservation into the project. The project shows the personality of the designer, breaks the idea that "Hexi district is the cultural desert of Nanjing", and steps onto a new stage of the Yihe series.
Inspiration: The space of the lobby is outlined holistically in vertical and horizontal directions. The aisle space on the second floor are highlighted by the components of metals, tinted glass, piano-keyboard-like stairs, and artistic installations like paper fish sculptures, which can lift the space's visual effect and flexibility in the meantime. The reception desk is spliced in a form of flowing water, echoing with the background of swimming fish.
Project Duration: The project started in January 2020 and finished in June 2020 in Nanjing, China.
Operation Flow: The circulation route was supposed to be rational and beneficial to sale and improve visiting experiences. Each functional division should be well arranged and closely connect with each other. Natural light was preferred and lighting should be enhanced. The spatial layout should be reasonable, stood out the advantages of the building itself and highlighted the additional display function to satisfy daily needs of showing visitors.
Team Members: If Space Design
Image Credits: photo by: TOPIA VISION