Weclip Aplicación de Investimento en Vídeo by Youngchan Lee and Hyeongji Kim

Weclip Aplicación de Investimento en Vídeo by Youngchan Lee and Hyeongji Kim is a highly esteemed winner of the very prestigious 2022 A' Design Award de Ferro in Deseño de Tecnoloxías Móbiles, Aplicacións e Software Competition Category.

FerroMóbil· 2022

Weclip Aplicación de Investimento en Vídeo

by Youngchan Lee and Hyeongji Kim

Client: Weclip

A' Design Award de Ferro Winner in Móbil Category

9,796

Verified Award Winner

Verify Award Status for #127772

View at A' Design Award Press Release Award Badge

Colors

The Design

About Weclip Aplicación de Investimento en Vídeo

Weclip é unha aplicación móbil deseñada para investir en contido de vídeo a través de tokens non funxibles. A plataforma outorga ao contido de vídeo o estatus de activo dixital, de xeito que cada obra pode ser posuída, negociada e utilizada como investimento. Os creadores suben vídeos e reciben investimento a cambio, mentres que os espectadores poden mercar tokens de contido e obter ganancias mediante a súa revenda. A tecnoloxía de tokens non funxibles rexistra a propiedade e reduce a falta de claridade na autoría dos arquivos dixitais. Weclip pretende poñer en valor o propio contido, máis alá dos ingresos por publicidade e patrocinio.

The Recognition

About the A' Design Award de Ferro

Weclip Aplicación de Investimento en Vídeo gañou o A' Design Award de Ferro, un recoñecemento prestixioso outorgado a bos deseños que cumpren os requisitos profesionais e industriais esperados de creacións ben deseñadas. Os gañadores Ferro demostran a gran habilidade, a alta especialización, a comprensión experta e a capacidade creativa dos seus creadores. Espérase que Weclip Aplicación de Investimento en Vídeo sexa unha creación moi apreciada, admirada e querida que é práctica e innovadora. Este deseño gañador do A' Design Award de Ferro integra as mellores prácticas do sector e ten características técnicas competentes ligadas ao saber facer e ao talento. Weclip Aplicación de Investimento en Vídeo é respectado pola súa minuciosidade e está deseñado para proporcionar melloras na calidade de vida que axudan a facer do mundo un lugar mellor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: weclip is a new concept video platform that allows you to invest in video content through non-fungible token (nft). provide opportunities for video creators to generate revenue and opportunities for viewers to invest, presenting new possibilities for the digital market.
Dimensions & Packaging: this design is made with Adobe xd. it is based on iPhone X 1125px x 2436px and the icon is designed with 24px x 24px.
Tags: nft, stock, video, content, invest
Production Technology: nft non fungible-token technology
Design Challenge: due to the nature of digital content that exists in virtual form without material form, it was easy to replicate, resulting in a lack of concept of ownership or original author. this characteristic made it difficult to incorporate investment. to solve this problem, we used a blockchain technology called nft (non-fungible token) and incorporated investment into buying and selling content.
Research: we analyze online video content consumption and high investment in cryptocurrency among people in their 20s and 30s in korea through desk research. based on the growth of the nft market that buys and sells digital content through market research, it hypothesized that the most consumed online video content can be used as a means of investment in the future. in addition, marketability was verified through the interviews between real video creators and video content viewers.
Inspiration: the existing online video platform's revenue generation method was limited to advertising and sponsorship, so the value of the content itself was not highlighted. weclip presents the potential for a new marketplace where content can be assetized, invested, and sold by giving digital asset concepts to the video content itself through nft(non-fungible token).
Project Duration: the project started in april 2021 in korea and finished in june 2021 in korea
Operation Flow: simply upload video content and receive investment in content. earn capital gains by selling your content.
Team Members: motion designer : hyeongji kim
researcher : byeongho lee