Wuhan Resort Deseño de interiores dun centro de vendas by DSC Design is a highly esteemed winner of the very prestigious 2022 A' Design Award de Prata in Deseño de Espazos Interiores e de Exposición Competition Category.
PrataInteriorismo· 2022
Wuhan Resort Deseño de interiores dun centro de vendas
by DSC Design
Client: DSC Design
A' Design Award de Prata Winner in Interiorismo Category
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- Verified Award Winner
- Verify Award Status for #134845
The Design
About Wuhan Resort Deseño de interiores dun centro de vendas
Wuhan Resort é o centro de vendas dun gran complexo cultural e turístico en Wuhan, China. O interior abrangue 3.810 metros cadrados e dá continuidade á linguaxe de deseño curvo das fachadas do edificio. Un muro de marca curvo e unha gran pantalla LED seguen a liña dun teito suspendido anular. Os materiais personalizados, incluídos os paneis de teito sen xuntas con aspecto de madeira e o pavimento de pedra artificial sen xuntas, crean unha superficie unificada. As paredes curvas guían a circulación e conforman zonas para a lectura e o café, as conversas de vendas e a interacción, ligando comercio, arte e natureza.
The Recognition
About the A' Design Award de Prata
Wuhan Resort Deseño de interiores dun centro de vendas gañou o A' Design Award de Prata, un recoñecemento enormemente prestixioso outorgado a deseños de gama alta, fermosos e impresionantes. Os gañadores Prata son obras tremendamente brillantes e sumamente creativas que ilustran a pericia, o talento e a agudeza sobresaíntes dos seus deseñadores. Espérase que Wuhan Resort Deseño de interiores dun centro de vendas sexa unha obra marabillosa, escaparate de oficio, notablemente profesional e profundamente innovadora. Este deseño gañador do A' Design Award de Prata é unha invención moi notable e admirada que beneficia e fai avanzar os límites da arte, a ciencia, o deseño e a tecnoloxía. Wuhan Resort Deseño de interiores dun centro de vendas é unha creación moi envexada que esperta desexos, achega sentimentos positivos e prende asombro e marabilla.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The project continues the artistic design languages of building facades. The design team blended humanism and naturalism into the interior. To set the benchmark for future ecological resorts, the design team shaped a brand new humanistic community that integrates commerce, art and nature into a whole. Reading & coffee scene, negotiation & sales scene, and interactive & instagrammable scene are incorporated into the overall immersive space, evoking imagination about and resonance with future life.
- Dimensions & Packaging
- Project area: 3,810sqm
Function: Sales center - Tags
- DSC DESIGN, Sunac, Wuhan Resort, Sales Center, Humanistic Community, "Contemporary Heaven of Peace"
- Production Technology
- 1. The curved brand wall and the huge LED screen are naturally coherent, responding to the annular suspended ceiling.
2. A large amount of hyperbolic surfaces and customized materials, such as the seamless wood-like panel on the suspended ceiling, and the seamless special artificial stone on the floor, bring a natural and integrated spatial feeling. - Design Challenge
- Due to the distinctive architectural form and lots of hyperbolic shapes, it was a big challenge to integrate and unify the interior and the architecture and ensure the practical effect of construction techniques. Besides, how to achieve a good lighting effect in such a large space posed another great challenge to the project.
- Research
- In addition to functionality and aesthetic value, the design attempts to pacify the inner world and slow down the pace of life. The design expresses art and touches the hearts of people. The boundary between the interior and the outside is gradually resolved. People can enjoy reading, chatting, sunshine and shades while sitting under a tree. The project performs a future composite format and redefines the relationship between people and nature, allowing people to embrace ecology and themselves.
- Inspiration
- Huangpi District is located in Wuhan, China, enjoying beautiful natural sceneries, known as "Back Garden of Wuhan". Two developers Sunac China and Wuhan Urban Construction Group worked together to build the world-class tourist destination Wuhan Resort here, practicing the value system of urban co-construction. The project is the sales center of Wuhan Resort, a large-volume cultural and tourist complex. DSC DESIGN was entrusted to carry out the creativity and execution of interior finishes.
- Project Duration
- Started in: 2020.10
Finished in: 2021.05
Location: Wuhan, Hubei Province - Operation Flow
- The curved surfaces and lines and large-area blank form an abstract context, which highlights the charm of spatial atmosphere, naturally shows the fluidity of interior structure, and produces a waving, textured and soft aesthetic. The varying walls guide circulation routes. The landscape narrative techniques, which combine the virtuality and reality, break the spatial dullness and arouse emotional variation, with artistry stimulating people's curiosity to explore the immersive space.
- Team Members
- Interior finishes design: DSC·DESIGN
Interior finishes design team: Li Zizhao, Xia Pengjun, Xu Lei, Zhao Zhiyuan, Zhang Gongfa, Wang Xingyun, Zhu Feng, Zhu Zhiyong, Ma Xueting - Image Credits
- JS studio / YU PHOTOGRAPHY
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