White Friday Portada de Revista by Sara Alzahrani

White Friday Portada de Revista by Sara Alzahrani is a highly esteemed winner of the very prestigious 2023 A' Design Award de Ferro in Deseño de Publicidade, Márketing e Comunicación Competition Category.

FerroPublicidade· 2023

White Friday Portada de Revista

by Sara Alzahrani

Client: White Friday Project

A' Design Award de Ferro Winner in Publicidade Category

18,495

Verified Award Winner

Verify Award Status for #147024

View at A' Design Award Press Release Award Badge

Colors

The Design

About White Friday Portada de Revista

Texto do Libro: White Friday é un visual clave creado para unha campaña de vendas de tempada e utilizado como portada promocional de revista. A composición amosa caixas de agasallo apiladas unhas sobre outras. As caixas varían en tamaño e forma para suxerir sorpresa. Un modelo do grupo de idade obxectivo sitúase no centro, dentro dunha gran caixa de agasallo, para crear unha ligazón directa co público. As caixas de agasallo expresan as ideas de dar e apreciar. O visual pretende espertar interese nas ofertas da campaña e apoiar as vendas.

The Recognition

About the A' Design Award de Ferro

White Friday Portada de Revista gañou o A' Design Award de Ferro, un recoñecemento prestixioso outorgado a bos deseños que cumpren os requisitos profesionais e industriais esperados de creacións ben deseñadas. Os gañadores Ferro demostran a gran habilidade, a alta especialización, a comprensión experta e a capacidade creativa dos seus creadores. Espérase que White Friday Portada de Revista sexa unha creación moi apreciada, admirada e querida que é práctica e innovadora. Este deseño gañador do A' Design Award de Ferro integra as mellores prácticas do sector e ten características técnicas competentes ligadas ao saber facer e ao talento. White Friday Portada de Revista é respectado pola súa minuciosidade e está deseñado para proporcionar melloras na calidade de vida que axudan a facer do mundo un lugar mellor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: main key visual is designed for white friday campaign and is used as promotion magazine cover, the purpose of the design is to create excitement about the great deals offered by the company for its customers. the objective of the campaign which is boosting sales and translated in the visual by showing gift boxes as main element on top of each other, with different sizes & shapes to give the surprises feeling. A model from the target group age centred in big gift box to be relevant & connected
Inspiration: the inspiration came from the purpose of our company which is adding beats to peoples lives everyday. the shopping season during black fridays is the time when people wants to buy all there needs with good prices. giving people best prices on everyday needs as hair/skin devices and products help them to stock up for couple of months. the design gift boxes were best to present the giving concept and send the message directly from the visual. As gift boxes means appreciation, giving and surprises.

Read the Press Release