Powerful Design Deseño de Estande de Exposición by Cerrad, Smart Design Expo and Yuka Studio

Powerful Design Deseño de Estande de Exposición by Cerrad, Smart Design Expo and Yuka Studio is a highly esteemed winner of the very prestigious 2023 A' Design Award de Bronce in Deseño de Espazos Interiores e de Exposición Competition Category.

BronceInteriorismo· 2023

Powerful Design Deseño de Estande de Exposición

by Cerrad, Smart Design Expo and Yuka Studio

Client: Cerrad

A' Design Award de Bronce Winner in Interiorismo Category

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Verified Award Winner

Verify Award Status for #149396

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Colors

The Design

About Powerful Design Deseño de Estande de Exposición

Powerful Design é un estande de exposición creado para presentar azulexos cerámicos. O estande abrangue 315 metros cadrados e mide 21000 por 15000 por 4000 milímetros. Azulexos de grés porcelánico de gran formato cobren o chan e as paredes, mostrando as pezas como decoración de interiores e como obra artística decorativa. Un muro arqueado rematado con azulexos Ceppo Nuovo constitúe un elemento central. O espazo está dividido en zonas para a exposición de azulexos, multimedia, reunións con clientes e información técnica. O estande tamén serve como showroom e como plataforma de encontro para contactos internacionais.

The Recognition

About the A' Design Award de Bronce

Powerful Design Deseño de Estande de Exposición gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que Powerful Design Deseño de Estande de Exposición sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. Powerful Design Deseño de Estande de Exposición satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The 315 m2 exhibition space is, above all else, designed to present ceramic tiles in a modern, creative way. The unconventional approach to using large-format ceramic tiles as a form of interior decoration and unconventional artwork is one innovative aspect of this project. Designed a stand that served as a modern showroom and a large communication platform, uniting multiple spheres of business and facilitating international contacts.
Dimensions & Packaging: 21000 mm x 15000 mm x 4000 mm
Tags: Interior Design, Ceramic tiles, Nature, Geometry, Technology, Inspiration
Production Technology: The design of the stand is extremely modern and transparent. For the floor and walls of the stand, we used large-format porcelain stoneware tiles from the Cerrad Group. The designers provided for an interesting Eye-catcher installation, an arched wall with Ceppo Nuovo tiles. The stand was divided into respective zones of tile display, multimedia, customer meeting, and technological possibilities.
Design Challenge: Invited visitors to join in on a journey to the stand, where love and passion for architecture, art, travel, fashion and beauty were brought into the world of our interiors. The latest collections presented are perfect for any room due to their variety, as well as the multitude of colours and formats.
Research: Designed a modern stand, open to visitors. Took care of each and every detail and offered the kind of quality and design that is impossible to shrug off with indifference.
Inspiration: Monumentalism, geometric and organic forms, variety of patterns and colours, nature, ceramics. Creativity, technology, new possibilities for arranging and using ceramic tiles. Attention to detail
Project Duration: Cersaie, Bologna 2022, Italy 26-30/09/2022
Operation Flow: The use of innovative and functional solutions ensured the home as a place enhancing the comfort of everyday life and, at the same time, impressive with excellent design. Focusing on the extraordinary power of nature allowed us to offer plenty of inspiration to create unconventional and even more personalised, more beautiful home and commercial spaces.
Team Members: Cerrad, Smart Design Expo, YUKA Studio
Image Credits: Cerrad