Prata Gráficos por Computador · 2023
Jotape 3D Duo A Imaxe Artística Clave
- A' Design Award de Prata 2023 in Gráficos por Computador
- CLIENT: Morgan Studio
- Estimated Number of Design Views: 68,805
- Verification code EFE88DEE4F · Verify this award
Colors
About Jotape 3D Duo A Imaxe Artística Clave
A idea era crear unha imaxe que achegase todas as características do produto a través de elementos visuais como o coxín e a escuma. Dando así a sensación de suavidade que necesitaba o produto. A inspiración foron os materiais comúns do día a día. Os elementos flotantes traen a través das formas suaves e redondas a sensación de suavidade e lixeireza. Aínda que era unha representación sinxela, o resultado pensouse en algo diferente ao habitual. O maior reto foi que a través duns poucos elementos e texturas a sensación que necesitaba o produto.
About the A' Design Award de Prata
Jotape 3D Duo A Imaxe Artística Clave gañou o A' Design Award de Prata, un recoñecemento enormemente prestixioso outorgado a deseños de gama alta, fermosos e impresionantes. Os gañadores Prata son obras tremendamente brillantes e sumamente creativas que ilustran a pericia, o talento e a agudeza sobresaíntes dos seus deseñadores. Espérase que Jotape 3D Duo A Imaxe Artística Clave sexa unha obra marabillosa, escaparate de oficio, notablemente profesional e profundamente innovadora. Este deseño gañador do A' Design Award de Prata é unha invención moi notable e admirada que beneficia e fai avanzar os límites da arte, a ciencia, o deseño e a tecnoloxía. Jotape 3D Duo A Imaxe Artística Clave é unha creación moi envexada que esperta desexos, achega sentimentos positivos e prende asombro e marabilla.
Press Kit
- Unique Properties
- The idea was to create an image that brings all the features of the product through visual elements like the cushion and the foam. Thus giving the sensation of softness that the product needed.
- Dimensions & Packaging
- 5000 x 5000px 300dpi
- Tags
- 3d boot, cgi shoe, shoe, shoe modelling, 3d shoe
- Production Technology
- The boot was modeled using photographs as a reference and hard surface 3D modeling techniques. For modeling we used the software 3ds Max. All the textures made using leather texture and some photoshop brushes. Vray was used for rendering. Nothing on the scene was scanned or photoscaned.
- Design Challenge
- The biggest challenge was that through a few elements and textures the sensation the product needed. Never forgetting to focus on the product itself as a primary element. Another complicated point was the modeling of the shoe itself, where I had to reproduce every detail of the product.
- Research
- The work was executed based mainly on the previous experiences in other works for several companies of the sector footwear, in very natural way. Feedback was collected mainly online about the quality of the 3D itself as well as the sensations that people had in the first contact with the art.
- Inspiration
- The inspiration was the common materials of the day to day. The floating elements bring through the soft and round shapes the sensation of softness and lightness. Even though it was a simple representation, the result was thought of something different from the usuall.
- Project Duration
- 2 months, Franca, Brazil
