Snow Mountain Lounge Centro de Experiencia de Márketing by Song Han

Snow Mountain Lounge Centro de Experiencia de Márketing by Song Han is a highly esteemed winner of the very prestigious 2024 A' Design Award de Prata in Deseño de Espazos Interiores e de Exposición Competition Category.

PrataInteriorismo· 2024

Snow Mountain Lounge Centro de Experiencia de Márketing

by Song Han

Client: Galaxy Holdings

A' Design Award de Prata Winner in Interiorismo Category

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Verified Award Winner
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The Design

About Snow Mountain Lounge Centro de Experiencia de Márketing

Snow Mountain Lounge é un centro de experiencia de márketing en Chengdu, China. O interior cumpre varias funcións, incluíndo unha sala de exposicións urbana, un centro de servizos gobernamentais e un centro de arte comunitario. O espazo divídese en zonas claras que se adaptan a diferentes necesidades. Unha instalación central chamada Aurora Polaris esténdese ao longo duns 300 metros e está feita con numerosas pezas de acrílico, o que lle confire unha aparencia transparente e lixeira. As superficies interiores e exteriores flúen unhas nas outras. A luz emprégase en todo o espazo para fomentar a compartición, a apertura e a interacción. O proxecto completouse en 2021.

The Recognition

About the A' Design Award de Prata

Snow Mountain Lounge Centro de Experiencia de Márketing gañou o A' Design Award de Prata, un recoñecemento enormemente prestixioso outorgado a deseños de gama alta, fermosos e impresionantes. Os gañadores Prata son obras tremendamente brillantes e sumamente creativas que ilustran a pericia, o talento e a agudeza sobresaíntes dos seus deseñadores. Espérase que Snow Mountain Lounge Centro de Experiencia de Márketing sexa unha obra marabillosa, escaparate de oficio, notablemente profesional e profundamente innovadora. Este deseño gañador do A' Design Award de Prata é unha invención moi notable e admirada que beneficia e fai avanzar os límites da arte, a ciencia, o deseño e a tecnoloxía. Snow Mountain Lounge Centro de Experiencia de Márketing é unha creación moi envexada que esperta desexos, achega sentimentos positivos e prende asombro e marabilla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This design focuses on presenting a dual-marketing experience center engaged in industry, business, office, residence and hotel among other aspects. Besides, it will serve as municipal urban exhibition hall, community-oriented government service center, urban garden community art center and so on. For these reasons, there should be a subtle balance between grand vision, futuristic space and design individuality because it lies at the core of designing process.
Dimensions & Packaging: Installation artwork namedAurora Polaris,The length is about 300 meters.
Tags: Creation City、Snow Mountain Lounge
Production Technology: We build a large installation named “Aurora Polaris” This cryogenic work of art is created on a cosmic scale using many pieces of acrylic. So, you can imagine how transparent and ethereal it is. Wow, it’s an epitome of sparkling beauty and ultimate mystery!
Design Challenge: First, the exterior facades and the interior spaces blend into each other without showing any sign of unnatural design or fabrication. Second, various spaces interactive with light are used to the greatest extent possible for the sake of sharing, opening, and interaction with humans.
Research: The space must be alive.
A human in the space should be beautiful.
The space should be embracive.
Inspiration: The entire building looks like a sparkling diamond just discovered or a bright, ethereal wing. But when it comes to interior design, all our effort is to divide the space into different zones strictly and adapt those zones to various needs for the space.
Project Duration: The project started in January 2021 in Chengdou and finished in October 2021 in Chengdou, and was exhibited in Chengdou in October 2021.
Operation Flow: One building pokes into the azure sky while another gets half-embedded into the earth. One building is folded and turned while another is rolled and lapped.
Team Members: Shenzhen Horizon Space Design Co., Ltd. and Song Han
Image Credits: Main Image: Photographer XuFeng Jin, The reception area,Designer Song Han,2021.
Optional Image #1:Photographer XuFeng Jin, The reception area,Designer Song Han,2021.
Optional Image #2:Photographer XuFeng Jin, Discuss the area,Designer Song Han,2021.
Optional Image #3:Photographer XuFeng Jin, Discuss the area,Designer Song Han,2021.
Optional Image #4:Photographer XuFeng Jin, Art installation area,Designer Song Han,2021.