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Tokyo Giants Season Visuals Fotografía Publicitaria by Kenichiro Shirota and Masaki Oshiro

Tokyo Giants Season Visuals Fotografía Publicitaria by Kenichiro Shirota and Masaki Oshiro is a highly esteemed winner of the very prestigious 2024 A' Design Award de Bronce in Deseño de Fotografía e Manipulación Fotográfica Competition Category.


BronceFotografía· 2024

Tokyo Giants Season Visuals Fotografía Publicitaria

by Kenichiro Shirota and Masaki Oshiro

Client: Tokyo Yomiuri Giants

A' Design Award de Bronce Winner in Fotografía Category

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The Design

About Tokyo Giants Season Visuals Fotografía Publicitaria

Tokyo Giants Season Visuals é unha serie de carteis fotográficos creados para un equipo profesional de béisbol de Xapón. As imaxes combinan dúas fotografías dispostas como escenas continuas, de xeito que imaxes estáticas expresan o dramatismo do béisbol á maneira dunha película. As fotografías dos xogadores captan a alegría, a ira e a tristeza, e están tomadas desde ángulos altos e pouco habituais. O concepto da tempada conmemora o 89º aniversario do equipo, xa que o número 89 significa béisbol en xaponés. Unha imaxe conxunta dos equipos masculino e feminino expresa o espírito da diversidade.

The Recognition

About the A' Design Award de Bronce

Tokyo Giants Season Visuals Fotografía Publicitaria gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que Tokyo Giants Season Visuals Fotografía Publicitaria sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. Tokyo Giants Season Visuals Fotografía Publicitaria satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This design uses two photos. By arranging continuous scenes even though they are still images, the drama of baseball is expressed like a movie. In order to express the drama of baseball, the player photos incorporate scenes of the players' joy, anger, sadness, and joy into the design. The angles include high angles and other angles, creating an expression that has never been seen before.
Tags
Tokyo Giants, Yomiuri Giants, Tokyo Baseball, Japan Baseball, Tokyo Dome,
Inspiration
The Tokyo Giants are the oldest baseball team in Japan.
The year 2023 marks the 89th anniversary of the team's founding, and "89" means baseball in Japanese; to make the 2023 season the "Year of Baseball," the season concept was set as "89 IS MY LIFE. A series of visual posters express the drama of baseball. In addition, for the first time in the history of the baseball team, a joint men's and women's team visual was created to express the spirit of diversity.
Project Duration
The visual was unveiled to coincide with the opening of the Japanese professional baseball season at the end of March 2023. It will be used throughout the season in and around Tokyo Dome, the home stadium of the Tokyo Giants, as well as on the website.
Team Members
Chief Producer: Tomohiro Saeki
Creative Director: Kenichiro Shirota
Art Director: Masaki Oshiro
Photographer: Satoshi Minakawa
Designer: Keisuke Ozaki
Designer: Taro Nishimaki
Designer: Haruna Samejima
Production Manager: Keigo Mikami
Production Manager: Miki Ichikado

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