Nubank Interior Corporativo by Juan Carlos Baumgartner is a highly esteemed winner of the very prestigious 2024 A' Design Award de Prata in Deseño de Espazos Interiores e de Exposición Competition Category.
PrataInteriorismo· 2024
Nubank Interior Corporativo
Client: Space
A' Design Award de Prata Winner in Interiorismo Category
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- Verified Award Winner
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The Design
About Nubank Interior Corporativo
O concepto de deseño, baseado na rede social como soporte da modernidade líquida, reflicte unha adaptación consciente ás demandas cambiantes do contorno. Neste sentido, o deseño desta rede social preséntase como unha resposta creativa ás tensións e paradoxos da era contemporánea, proporcionando un espazo de encontro que equilibra a necesidade de adaptación constante coa busca de relacións xenuínas e significativas. Un dos retos do proxecto foi asegurar que cada sala, cada corredor e cada recuncho, en xeral, formase parte da narrativa conceptual e fose único.
The Recognition
About the A' Design Award de Prata
Nubank Interior Corporativo gañou o A' Design Award de Prata, un recoñecemento enormemente prestixioso outorgado a deseños de gama alta, fermosos e impresionantes. Os gañadores Prata son obras tremendamente brillantes e sumamente creativas que ilustran a pericia, o talento e a agudeza sobresaíntes dos seus deseñadores. Espérase que Nubank Interior Corporativo sexa unha obra marabillosa, escaparate de oficio, notablemente profesional e profundamente innovadora. Este deseño gañador do A' Design Award de Prata é unha invención moi notable e admirada que beneficia e fai avanzar os límites da arte, a ciencia, o deseño e a tecnoloxía. Nubank Interior Corporativo é unha creación moi envexada que esperta desexos, achega sentimentos positivos e prende asombro e marabilla.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Nubank is a financial technology company that offers services through a digital platform. Throughout the design development process, we faced the challenge of establishing a coherent thread that connected spatial narrative with the company's purpose and mission. As a fintech, Nubank is focused on providing a more accessible, transparent, and efficient banking experience for people, especially those who have faced traditional barriers in the banking system.
- Dimensions & Packaging
- Area 5000 sqm /
Flooring Milliken, Tarkett and Ardex /
Furniture Steelcase, Haworth Papsa, Intersthul and MillerKnoll /
Ceiling Usg, Owa and Armstrong /
Blinds Hunter Douglas /
Textiles and Crafts elements PMV Por Varios Motivos /
Brandscaping Cobalto - Tags
- corporate interior, sustainability design, accessibility, transparent, efficient, fun, local, relaxed space, workplace, collaboration, innovative.
- Production Technology
- The careful balance struck between traditional craftsmanship and cutting edge technology not only enhances the aesthetic appeal but also reflects a commitment to creating a cohesive, adaptable, and technologically advanced workspace in tune with the demands of contemporary work dynamics.
- Design Challenge
- One of the challenges of the project was to ensure that each room, every corridor, and every corner, in general, became part of the conceptual narrative and was unique, creating a sense of surprise as one moved through the space.
- Research
- The design of this social network stands as a creative response to the tensions and paradoxes of the contemporary era, providing a meeting space that balances the need for constant adaptation with the pursuit of genuine and meaningful relationships.
- Inspiration
- The design concept is built on creating a social network that acts as a solid framework, capable of supporting and embracing the liquid modernity we find ourselves immersed in today. This network not only symbolizes the interconnection between individuals but also the intersection of the speed of modern life and the need for a solid support system that provides stability and security.
- Project Duration
- The project started in August 2022 and finished in August 2023, It is located Blvd Manuel Avila Camacho 201, Polanco, Miguel Hidalgo, 11560 Mexico City
- Operation Flow
- This design not only optimizes workflow but also reinforces the idea that transparency and the exchange of ideas are essential in this era of constant change and connectivity. Here, where boundaries blur, everyone has a voice in creating a productive and cohesive environment.
- Patents
- Nubank / 2023
- Image Credits
- Nubank Photographer / 2023
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