O deseño Morita Wds 2023 Stand de exposición de Shotaro Inahara é un estimado gañador do moi prestixioso 2025 A' Design Award de Prata na Categoría de Competición Deseño de Arquitectura, Interiores e Exhibicións de Feiras Comerciais.
PrataFeira Comercial· 2025
Morita Wds 2023 Stand de exposición
Cliente: HAKUTEN Corporation
Gañador do A' Design Award de Prata na Categoría Feira Comercial
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Sobre Morita Wds 2023 Stand de exposición
Morita Wds 2023 é un stand de exposición creado para un fabricante de equipamento dental. O stand mide 32000 por 15000 por 4500 milímetros. O deseño presenta o contexto dos produtos en lugar dos produtos por si sós. As pezas desmóntanse e exhíbense, os mecanismos internos móstranse a través de ventás transparentes e as dimensións quedan expostas para explicar a intención do deseño. Os paneis das paredes están feitos con restos de chapa metálica sobrantes do troquelado. A estrutura fíxase con parafusos sen adhesivo, de xeito que os materiais poden reciclarse.
O Recoñecemento
Sobre o A' Design Award de Prata
Morita Wds 2023 Stand de exposición gañou o A' Design Award de Prata, un recoñecemento enormemente prestixioso outorgado a deseños de gama alta, fermosos e impresionantes. Os gañadores Prata son obras tremendamente brillantes e sumamente creativas que ilustran a pericia, o talento e a agudeza sobresaíntes dos seus deseñadores. Espérase que Morita Wds 2023 Stand de exposición sexa unha obra marabillosa, escaparate de oficio, notablemente profesional e profundamente innovadora. Este deseño gañador do A' Design Award de Prata é unha invención moi notable e admirada que beneficia e fai avanzar os límites da arte, a ciencia, o deseño e a tecnoloxía. Morita Wds 2023 Stand de exposición é unha creación moi envexada que esperta desexos, achega sentimentos positivos e prende asombro e marabilla.
Detrás do deseño
Kit de prensa
Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.
- Propiedades Únicas
- Began with a deep understanding of Morita by reading the technical history that describes how the products were made. The exhibition also included a tour of the manufacturing process and interviews about the company's commitment to its products. The exhibition also included a fascinating behind-the-scenes look at the products, including an introduction to the development story, a transparent and disassembled mechanism display, and an appeal to the design intent by exposing the dimensions.
- Dimensións e Embalaxe
- The overall dimensions of the booth are W32000 x D15000 x H4500 mm.
- Etiquetas
- Exhibition,Booth,Sustainability,Branding,Luminous Signs,Dental,Equipment
- Tecnoloxía de Produción
- The “MORITA MUSEUM” sign. The sign is side-illuminated, and one side is embedded in the wall to suggest that this is a booth that attracts visitors to Morita from a different angle.
The base design of the graphics is based on drawings, which gives visitors a sense of the product manufacturing process.
The wrighting of the corner signs is not based on product names, but on words that are beneficial to visitors, in order to induce their interest in the contents of the corner. - Reto de Deseño
- Based on the above, the booth will be a “fascinating display of the invisible” by (1) disassembling the product part by part, (2) introducing the development process and its secret story, (3) showing the internal mechanism through a transparent window, and (4) showing the design attention to detail through the dimensions of the product.
- Investigación
- We also visited Morita Manufacturing Corporation, where the products are actually manufactured, to observe the manufacturing process and hear about the developer's commitment to the products.
- Inspiración
- Morita also exhibited at the annual regional dental shows. There, the company exhibits directly related to sales promotion, focusing on products and services, and it was a place to sell products. This year's WDS will focus not only on products, but also on their backgrounds. Who and what kind of thoughts and processes go into the making of a product. The experience was designed as a branding opportunity for people to learn more about Morita and become fans.
- Duración do Proxecto
- The project started in September 29, 2023 and finished in October 1, 2023 in Yokohama.
- Fluxo de Operacións
- On the wall, we used a scrap piece of sheet metal from which parts had been die-cut.The design matched the concept of this exhibition as a material reminiscent of the manufacturing process, and the design also functioned as an eye-catcher, attracting visitors' interest by allowing them to see inside the booth through the hole in the wall.
The booth was fixed with screws, without using any adhesives, so that it could be returned to the factory and returned to the normal recycling flow. - Membros do Equipo
- Designer : Shotaro Inahara
Art Director : Akiyuki Maruyama
Producer : Tatsuya Sato
Producer : Riku Nishihara
Product Manager : Toshiki Takei - Créditos das Imaxes
- Image #No1~5 : Photographer, Akira Arai.
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