Pipgro Aplicación de Xestión de Tarefas by Yongzun Wu and Jingxuan Wang

Pipgro Aplicación de Xestión de Tarefas by Yongzun Wu and Jingxuan Wang is a highly esteemed winner of the very prestigious 2026 A' Design Award de Bronce in Deseño de Produtos Dixitais Competition Category.

BronceProduto Dixital· 2026

Pipgro Aplicación de Xestión de Tarefas

by Yongzun Wu and Jingxuan Wang

Client: Kenta

A' Design Award de Bronce Winner in Produto Dixital Category

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The Design

About Pipgro Aplicación de Xestión de Tarefas

Pipgro é unha aplicación móbil deseñada para apoiar a execución de tarefas en adultos con trastorno por déficit de atención e hiperactividade (TDAH). Moitas ferramentas de produtividade céntranse na planificación, mentres que Pipgro aborda o paso de comezar e rematar o traballo. Os pensamentos falados ou escritos divídense en pequenas tarefas mediante intelixencia artificial, e móstrase un paso de cada vez. Un modo de concentración limita as distraccións, e rexístrase a retroalimentación emocional para axustar os plans futuros. O progreso móstrase a través dunha metáfora de crecemento, e pódense recoller recompensas. Unha interface para reloxo intelixente permite capturar rapidamente os pensamentos.

The Recognition

About the A' Design Award de Bronce

Pipgro Aplicación de Xestión de Tarefas gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que Pipgro Aplicación de Xestión de Tarefas sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. Pipgro Aplicación de Xestión de Tarefas satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Pipgro is an intelligent task execution companion designed for adults with ADHD. While most productivity tools focus on planning and listing tasks, Pipgro addresses the execution gap by breaking tasks into executable steps, narrowing focus to the present, and visualizing progress through growth metaphors. Emotion-aware planning, adaptive task redirection, and rewards reduce execution stress and support sustained follow-through.
Dimensions & Packaging: Pipgro is a digital interaction design realized across mobile and smartwatch interfaces. It supports natural language input, AI-driven task decomposition, focus mode execution, emotional feedback logging, and visual progress tracking. The smartwatch interface enables quick thought capture, focus mode entry, and emotion logging, while both platforms are optimized for touch interaction, accessibility, and low cognitive load in daily use.
Tags: Attention Deficit Hyperactivity Disorder(ADHD), Task Decomposition, Task Execution, Behavioral Design, Cognitive Load Reduction, AI-Assisted Planning, Focus Support, Emotional Feedback, Gamified Motivation
Production Technology: Pipgro is realized as a mobile digital product integrating AI-driven task decomposition, adaptive scheduling, and behavior-based feedback loops. Natural language input is parsed into structured tasks, while user interactions and emotional feedback inform dynamic task adjustment. The interface is prototyped and iterated through user testing, with focus modes, visual growth systems, and reward mechanics implemented to support sustained execution.
Design Challenge: The main challenge was designing a productivity system for ADHD users without increasing pressure or guilt. Traditional planning structures often worsen avoidance rather than support action. Balancing guidance with autonomy, and reducing cognitive load while maintaining progress, required careful behavioral research and repeated iteration. The design needed to support execution without control, encouraging momentum while respecting emotional resistance.
Research: This project is based on qualitative design research. The objective was to understand why adults with ADHD struggle with task execution rather than planning. Research methods included interviews, diary studies, and usability testing. Participants were adults diagnosed with ADHD. Findings revealed that mental overload, emotional resistance, and decision fatigue are key barriers. Insights led to an execution-focused system emphasizing task decomposition, focus support, and adaptive feedback, demonstrating how behavior-informed design can reduce friction in everyday productivity.
Inspiration: Pipgro was inspired by research and interviews revealing that adults with attention deficit hyperactivity disorder (ADHD) struggle not with planning, but with task initiation and follow-through. Observing how conventional plan-list apps often increase pressure, the design draws from behavioral psychology and cognitive load theory to reduce friction in action. The growth metaphor and emotion-aware adaptation were developed to support momentum rather than control.
Project Duration: The concept project was developed between June 2025 and December 2025, primarily conducted in Beijing and New Jersey.
Operation Flow: Users begin by freely expressing their thoughts through text or voice. Pipgro breaks these thoughts into small, clear tasks and presents one step at a time. If a task feels difficult, users can further split it into easier actions. While working on a task, if users feel stuck or want to stop, Pipgro recommends simpler tasks to preserve momentum. Afterwards, users review execution and emotion data, receive AI suggestions to improve future plans, and collect fruits to customize Pip, reinforcing motivation.
Team Members: Jingxuan Wang
Image Credits: #1: Yongzun Wu & Jingxuan Wang, UI/UX and branding, 2025.
#2: Yongzun Wu & Jingxuan Wang, UI/UX and branding, 2025.
#3: Yongzun Wu & Jingxuan Wang, UI/UX and branding, 2025.
#4: Yongzun Wu & Jingxuan Wang, UI/UX and branding, 2025.
#5: Yongzun Wu & Jingxuan Wang, UI/UX and branding, 2025.