Prata Interface · 2026
Zna Z9 Interfaz Home-Máquina para Automóbiles
by Beijing Pursuer Network Technology Co., Ltd.
- A' Design Award de Prata 2026 in Interface
- CLIENT: Zhengzhou Nissan Automobile.Co.,Ltd.
- Estimated Number of Design Views: 21,477
- Verification code 49AAFFDE85 · Verify this award
Colors
About Zna Z9 Interfaz Home-Máquina para Automóbiles
Zna Z9 é un sistema de interfaz home-máquina para a cabina dixital dunha pickup todoterreo. A interfaz utiliza transicións fluídas de escenas en 3D en lugar de complexos menús en árbore. A pantalla de alta definición de 12,8 polgadas adáptase aos cambios de hora, tempo meteorolóxico e contorna. Admite interacción multimodal, incluíndo control táctil, control por xestos, un asistente de voz e recoñecemento biométrico, o que reduce a carga cognitiva. Unha textura de vidro esmerilado semitransparente e formas xeométricas anguladas confírenlle á interfaz unha identidade robusta.
About the A' Design Award de Prata
Zna Z9 Interfaz Home-Máquina para Automóbiles gañou o A' Design Award de Prata, un recoñecemento enormemente prestixioso outorgado a deseños de gama alta, fermosos e impresionantes. Os gañadores Prata son obras tremendamente brillantes e sumamente creativas que ilustran a pericia, o talento e a agudeza sobresaíntes dos seus deseñadores. Espérase que Zna Z9 Interfaz Home-Máquina para Automóbiles sexa unha obra marabillosa, escaparate de oficio, notablemente profesional e profundamente innovadora. Este deseño gañador do A' Design Award de Prata é unha invención moi notable e admirada que beneficia e fai avanzar os límites da arte, a ciencia, o deseño e a tecnoloxía. Zna Z9 Interfaz Home-Máquina para Automóbiles é unha creación moi envexada que esperta desexos, achega sentimentos positivos e prende asombro e marabilla.
Press Kit
- Unique Properties
- This system redefines the digital cockpit experience for offroad pickup trucks. It introduces seamless 3D scene transition mode to replace complex tree menus, uses all weather digital twin technology, and supports multimodal interaction including touch and gesture control, voice assistant, and biometric recognition, reducing cognitive load. Unlike conventional impersonal HMI systems, it transforms the cockpit into a warm, smart space, reshaping the interaction between the driver and the vehicle.
- Dimensions & Packaging
- With a 12.8 inch high definition display and wireless connectivity with Bluetooth and WiFi, the system creates a high performance digital cockpit.
- Tags
- Multimodal Interaction, Digital Twin, Scene Adaptive Interface, All Weather Environmental Sensing, Semitransparent Frosted Glass Texture, Rugged Geometric Aesthetics, Deornamentation, Seamless Scene Transition
- Production Technology
- Visually, the interface features a semitransparent frosted glass texture to add modernity and transparency and uses geometric shapes with angled cuts in 3D UI scenes and icons, establishing a distinctive product identity.
The modular HMI system covering color, typography, icons, and controls, combined with component based design strategy, ensures high consistency across multiple screens and devices. - Design Challenge
- The main challenge was ensuring the ease of use of the innovative HMI system. To address this, the team implemented rigorous user testing throughout the full product lifecycle from design and software development to sample car. Insights gathered from multiple rounds of real world user testing and data informed continuous refinements, ensuring a smooth and enjoyable experience once the system launched.
- Research
- As automotive electrification and intelligentization advance, human and machine interaction is shifting from rigid hardware bound to software bound intelligent experiences. Many HMI systems feature cluttered information, limited interaction modes, and homogenized visual styles. This system introduces a seamless 3D scene transition mode to replace tree menus, uses all weather digital twin technology, and supports multimodal natural interaction, redefining the driver and vehicle interaction.
- Inspiration
- Inspired by urban minimalism and spatial constructivism, the design creates clean, intuitive 3D virtual scenes. Angled geometric lines are used to show the rugged offroad identity of the pickup truck. The interface themes and 3D scenes dynamically adjust to realtime changes in environment, time, and weather, delivering an immersive experience where the vehicle feels connected to the outside world, while making the technology feel responsive, alive, and emotionally engaging.
- Project Duration
- Designed and developed in Zhengzhou in June 2023, the project was officially launched in China in April 2025.
- Operation Flow
- The minimalist large display with physical buttons supports multimodal interaction including touch and gesture control, voice assistant, and biometric recognition. The system introduces seamless 3D scene transition, displaying key information like navigation and real-time traffic intuitively. It automatically highlights the most relevant information for different scenarios and provides matching audio cues, offering clear audiovisual feedback for more efficient interaction and enjoyable driving.