The Rules of War Serie de Carteis de Mirna Noaman

O deseño The Rules of War Serie de Carteis de Mirna Noaman é un estimado gañador do moi prestixioso 2020 A' Design Award de Prata na Categoría de Competición Deseño Gráfico, Ilustración e Comunicación Visual.

PrataGráfico· 2020

The Rules of War Serie de Carteis

de Mirna Noaman

Cliente: International Committee of the Red Cross

Gañador do A' Design Award de Prata na Categoría Gráfico

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Cores

O Deseño

Sobre The Rules of War Serie de Carteis

As Regras da Guerra é unha serie de carteis sobre o dereito internacional humanitario e as normas de contención nos conflitos armados. A serie emprega maioritariamente o espazo negativo, sen cores, formas nin figuras que poidan apuntar a ningún bando dun conflito. Catro temas presentan os ensinamentos compartidos entre o dereito internacional humanitario e o Corán. Os carteis creáronse para achegar estas normas ao público de fala árabe e musulmán durante o Ramadán. Cada cartel mide 1000 por 700 milímetros e está deseñado tanto para o uso impreso como dixital.

O Recoñecemento

Sobre o A' Design Award de Prata

The Rules of War Serie de Carteis gañou o A' Design Award de Prata, un recoñecemento enormemente prestixioso outorgado a deseños de gama alta, fermosos e impresionantes. Os gañadores Prata son obras tremendamente brillantes e sumamente creativas que ilustran a pericia, o talento e a agudeza sobresaíntes dos seus deseñadores. Espérase que The Rules of War Serie de Carteis sexa unha obra marabillosa, escaparate de oficio, notablemente profesional e profundamente innovadora. Este deseño gañador do A' Design Award de Prata é unha invención moi notable e admirada que beneficia e fai avanzar os límites da arte, a ciencia, o deseño e a tecnoloxía. The Rules of War Serie de Carteis é unha creación moi envexada que esperta desexos, achega sentimentos positivos e prende asombro e marabilla.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas: The thought-provoking poster design series utilizes mostly negative space to illustrative conceptual ideas about the rules of restraint in conflict. The brief entailed to include no colors, shapes, or figures that could point fingers at any sides of warring conflict, and so the use of a neutral but powerful image was the answer.
Dimensións e Embalaxe: 1000 mm x 700 mm x 200 gm
Etiquetas: Peace, War, Humanitarian, Quraan, Islam, Poster Design, Poster, Conflict
Tecnoloxía de Produción: iPad Pro, Adobe Photoshop, Adobe Illustrator, Quraan, Red Cross Library
Reto de Deseño: The biggest obstacle creating visuals for a neutral and impartial organization whose communication work directly affects its ability to have the unique access it has to
Investigación: To kickstart, an observation of the perception of the Red Cross in the Arab region amongst Muslim countries was taken note of, which was that it was a Christian organization that is secular even in providing aid and people were skeptical to donate money to it. Research was conducted on the similarities between International Humanitarian Law, which is essentially the mandate of Red Cross, and Quraan, which is in some sense the "mandate" of the aforementioned audience. The similarities were very clear and directly instructed, and therefore, four themes were identified to be visualized.
Inspiración: Created for the worst of times, International Humanitarian Law preserves the core of our common humanity. However, with the amount of shocking violations to it nowadays, its capacity to provide real protections for the victims of today's complex armed conflicts has been in question by many. To bring international humanitarian law closer to Arab speaking audiences and Muslim communities during Ramadan, this set of posters was created to stir conversation and communicate the very similar teachings of International Humanitarian Law and Islam.
Duración do Proxecto: This project was created during the month of May 2019 in Cairo, Egypt.
Fluxo de Operacións: These posters are designed to live both in printed and digital form. On social media platforms belonging to Red Cross, the posters garnered great relevance to the audience, and was shared widely. With people supporting the messages of peace and being in favor of promoting humanitarian values.
Patentes: Copyrights belong to the International Committee of the Red Cross, 2019.
Membros do Equipo: Mirna Noaman
Salma Nasrallah
Safaa Abdelbaky
Ahmad Al Dawoody
Martin Unternaehrer
Créditos das Imaxes: Illustrator / Creative Director: Mirna Noaman