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Dowell Insight Centro de Vendas by Yi Tonghua

Dowell Insight Centro de Vendas by Yi Tonghua is a highly esteemed winner of the very prestigious 2020 A' Design Award de Prata in Deseño de Espazos Interiores e de Exposición Competition Category.


PrataInteriorismo· 2020

Dowell Insight Centro de Vendas

by Yi Tonghua

Client: Zest Art

A' Design Award de Prata Winner in Interiorismo Category

14,726

Verified Award Winner

Verify Award Status for #91598

Colors

The Design

About Dowell Insight Centro de Vendas

Dowell Insight é un centro de vendas que combina o estilo clásico británico co deseño moderno baixo o tema da Hora do Té en Kensington. A fachada de ladrillo vermello inspírase nos edificios británicos de ladrillo vermello, e os téxtiles decorativos da mesma cor adornan o interior. O vestíbulo simétrico emprega matrices de iluminación dispostas para debuxar a imaxe da bandeira do Reino Unido. Un tabique en forma de arco separa a zona de negociación, onde cadeiras vermellas, un sofá negro e unha mesa de té dourada forman un espazo relaxante para a conversa. O proxecto abrangue 1300 metros cadrados.

The Recognition

About the A' Design Award de Prata

Dowell Insight Centro de Vendas gañou o A' Design Award de Prata, un recoñecemento enormemente prestixioso outorgado a deseños de gama alta, fermosos e impresionantes. Os gañadores Prata son obras tremendamente brillantes e sumamente creativas que ilustran a pericia, o talento e a agudeza sobresaíntes dos seus deseñadores. Espérase que Dowell Insight Centro de Vendas sexa unha obra marabillosa, escaparate de oficio, notablemente profesional e profundamente innovadora. Este deseño gañador do A' Design Award de Prata é unha invención moi notable e admirada que beneficia e fai avanzar os límites da arte, a ciencia, o deseño e a tecnoloxía. Dowell Insight Centro de Vendas é unha creación moi envexada que esperta desexos, achega sentimentos positivos e prende asombro e marabilla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The sales center is a mixed space of classical British style and modern fashion style under the theme of Afternoon Tea in Kensington.
Dimensions & Packaging
Project Area: 1300 square meters
Tags
Zest Art, Yi Tonghua, Dowell Insight, classical British style
Production Technology
The lobby is decorated in symmetrical style with carefully-arranged lighting matrixes to outline the image of the Union Flag. The negotiation area is separated from the lobby by an arched European-style partition. A black iron rack, red chairs and a black couch enclose a golden tea table, creating a comfortable and relaxing space for communication; the sweet magnolias, the antique clock and the fountain sculpture are all elaborate details to highlight British romance.
Design Challenge
In the process of design, these two parties have kept the same idea: based on the requirements of the users, the design should integrate architecture, interior, art and culture to create an interesting lifestyle and a warm community, which will realize the dream for high-quality life.
Research
Good space experience is not only to show the present but also to reflect the past and reveal the future. Therefore, whether the functions of a space are flexible and sustainable as time passes by is what the real estate group and the design studio are thinking about and exploring for.
Inspiration
Drawing inspirations from red brick buildings of British style, the designer has integrated the architectural elements with his own understanding of art, creating a red brick facade. In addidtion, soft furnishings of the same color are used to decorate the interior space.
Project Duration
Project Area: Guiyang, China
Completion Date: March,2019
Operation Flow
The designer has simplified the complicated style of traditional European architecture, only to keep the classical outline and circular arch. Modern design skills are combined with historical symbols, presenting a more fresh and distinctive British atmosphere within the classical and elegant structure.
Team Members
Yi Tonghua
Image Credits
Photography: MENDO WONG

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