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Showni Ao Ñemúha Kotypegua by Nianwei Zhu

Showni Ao Ñemúha Kotypegua by Nianwei Zhu is a highly esteemed winner of the very prestigious 2021 A' Design Award Brónse in Ogapype Jejapo Competition Category.


BrónseOgapype· 2021

Showni Ao Ñemúha Kotypegua

by Nianwei Zhu

Client: U-Guide Architectural Design Atelier

A' Design Award Brónse Winner in Ogapype Category

Colors

The Design

About Showni Ao Ñemúha Kotypegua

Showni ha'e peteĩ ao ñemúha koty, 108 metro cuadrado tuichakue, oĩva Suzhou-pe. Peteĩ estructura arco kurupáicha, hetaichagua curva reko'ỹva, oĩ mbytépe pe plano cuadrado ha oiko upépe umi mba'e jeporavopyrã ojehechaukavévaicha. Umi ovetã guasu frances-cha ha okẽ og̃uahẽ ára jasy rehegua ojapo pe ñemúha ijurujáva umi tapére ha oike pe ára resakã opytáva. Umi manguera pytã umi aire acondicionado-gua oĩ yvate g̃uive, oporohechauka hape ha ojoavy umi ape morotĩgui. Umi terrazzo ojeporu ojoko hag̃ua umi gasto, ha umi acrílico jeporavopyrã ha estante hesakãva omoheñoi peteĩ tenda ivevúiva.

The Recognition

About the A' Design Award Brónse

Showni Ao Ñemúha Kotypegua ohupyty A' Design Award Brónse, peteĩ ñehechakuaa heta prestigioso oñeme'ẽva diseño sobresaliente-pe ojekuaáva creatividad, ingenio ha astucia rupi. Umi ganador Brónse ha'e artefacto hábil ha creativo ohechaukáva experiencia, imaginación ha recurso umi diseñador-pe. Oñeha'ãrõ Showni Ao Ñemúha Kotypegua ha'eha peteĩ objeto ojehayhúva, admirado ha estimado, profesional ha innovador. Ko diseño ohupytýva A' Design Award Brónse ombojoaju mejor práctica arte, ciencia, diseño ha tecnología rehegua ha iporãiterei detalle rehe. Showni Ao Ñemúha Kotypegua ombohory necesidad, ohupyty ipotapy, ombovy'a sentimiento ha ohenói curiosidad.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Showni, a combination of the English word Show and the Chinese character Ni (you), is the Chinese homonym of the owner's name. It suggests staying true to the original inspiration on the road of pursuing dreams, constantly to "Be Ourselves And Show Ourselves". The designer believes that each space, as an independent entity and carrier, is writing its own unique story.
Dimensions & Packaging
The area is 108 sqm.
Tags
Retail, Interesting, Boutique, Display, Clothing
Production Technology
Large French windows at the facade introduce better light into the chambers to display the interior environment. The half-moon-shaped doorway highlights the shop out of the regular and square pattern of the shops facing the street, drawing the public attention. In the shop, the designer builds an arc structure of irregular curves in the central area of the conventional rectangular space, adjusts the spatial atmosphere and carries on the function partition via block insertion and curve visual modeling.
Design Challenge
The on-site grinded terrazzo is replaced by the terrazzo floor tiles to effectively reduce the overall project cost. The acrylic red display booths and transparent shelves make the whole space lighter and more translucent. In the whole design process, a large number of curved surface modeling, and irregular red line design and fixation are applied, extremely creative and challenging. The final simple, graceful, modern and perfect presentation goes far beyond the owner's expectation.
Research
The original top is maintained to preserve the space height. Red hoses are encircled and suspended in the space to create a new streamline and visual guidance. The red hoses are actually air conditioning hoses. As a common but easily overlooked material, they are creatively reused to exert a better functional value. They not only brighten up the space in colors, but also form an intense visual collision with the simple white overall design. Matching up with the overall circulation, the spatial interest is enhanced, forming an elaborated finishing touch.
Inspiration
The designer presents to the greatest extent a unique exhibition space, which is different from the tradition, attractive and interesting, though limited in space. Through rearrangement of the spatial pattern with irregular curves, and displaying the models with simple colors, it echoes the concept of the brand to bloom the true self. A touch of strong red is applied to set off the unique rhythm, constantly affecting the customers' moods.
Project Duration
The project started in March 2019 in Suzhou and finished in May 2019 in Suzhou.
Operation Flow
The first indoor space comprises the reception area, bar area and lobby. The middle part of the space is the arc core area, serving as the display area of key products. The rear half of the space is the auxiliary functional area, including the small decorations display area, locker rooms and toilets. The left and right sides are respectively provided with the clothing display space. The partition walls are used to set up staggered opposite door openings on both sides, highlighting and differentiating the display attributes with the light strips and colors.
Team Members
Min
Image Credits
Image #1: Photographer Shengsu Architectural Photography, Showni, 2019.
Image #2: Photographer Shengsu Architectural Photography, Showni, 2019.
Image #3: Photographer Shengsu Architectural Photography, Showni, 2019.
Image #4: Photographer Shengsu Architectural Photography, Showni, 2019.
Image #5: Photographer Shengsu Architectural Photography, Showni, 2019.

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