Itaju Ta'ãngamiméva · 2021
Moose Piss Animación Ñemoherakuãrã
by Bruno Cintra
- A' Design Award Itaju 2021 in Ta'ãngamiméva
- CLIENT: Hermoso Compadre
- Estimated Number of Design Views: 68,818
- Verification code E9A4F13DE9 · Verify this award
Colors
About Moose Piss Animación Ñemoherakuãrã
Moose Piss ha'e peteĩ animación ñemoherakuãrã ojejapóva'ekue peteĩ campaña oñemoherakuã hag̃ua peteĩ cerveza pyahu ruvicha ramo. Ko animación ipuku 40 segundo, oiko 12 ta'anga peteĩ segundo-pe ha ojejapo 4K resolución-pe. Oñembojoaju tesa'ỹijo pópe ojejapóva illustración ha pintura digital ndive, ha ojeporu graphic software oñemohenda ha oñemyatyrõ hag̃ua mba'epu. Ojeporavo peteĩ estilo pukarã ha oñembohorýva ojoja hag̃ua pe cerveza marca reko ndive. Umi mba'e naturaleza-gua oñemoambue ojejapo hag̃ua peteĩ arapy surreal. Ko animación ojejapo ojehecha hag̃ua video online ha social media platforma-kuérape.
About the A' Design Award Itaju
Moose Piss Animación Ñemoherakuãrã ohupyty A' Design Award Itaju, peteĩ ñehechakuaa heta prestigioso oñeme'ẽva diseño primera clase, maravilloso ha sobresaliente-pe. Umi ganador Itaju ha'e creación heta innovador, visionario ha glamoroso ohesape'ỹva ohechaukáva genio, sabiduría ha habilidad umi diseñador-pe. Oñeha'ãrõ Moose Piss Animación Ñemoherakuãrã ha'eha peteĩ invento ojehechakuaavéva, tendencia omoĩva ha monumental ome'ẽva valor ndojehecháiva. Ko diseño ohupytýva A' Design Award Itaju ha'e proyecto espectacular ha respetado ohepyme'ẽva heta ha ombohasáva límite arte, ciencia, diseño ha tecnología rehegua. Moose Piss Animación Ñemoherakuãrã omoheñói sentimiento ipotapy mbarete, omokyre'ỹ pasión, ombokyre'ỹ creatividad ha ñanemombyasy.
Press Kit
- Unique Properties
- This project was created to be the main part of the beer launch campaign.
I used manual drawing techniques, combined with illustration and digital painting. In addition, 3 software were used to assist in the composition. - Dimensions & Packaging
- A digital animation, meant to run on YouTube, Vimeo, Facebook and Instagram. It is 40 seconds long, with a frame rate of 12 frames/second. The resolution is 4k.
- Tags
- Beer, Animation, Illustration, design, modern.
- Production Technology
- Manual draw and graphic software like Photoshop, After Affects and Audition.
- Design Challenge
- Choose a style that matches the product's proposal.
- Research
- I researched how the target audience would react to an animation like this, turning points and impact for the brand. As insights, I realized that the public likes to try products with bold communication, which reinforced the desired concept.
- Inspiration
- I looked for an irreverent style that matched the beer brand. A modern and humorous illustration, to make a perfect combination with beer. In addition, I was also inspired by natural elements, and restyled them to create a "surreal world" for the animation.
- Project Duration
- 2 months.
- Operation Flow
- it is supposed to run on several players, and you can find the key points in seconds 04 ', 10', 20 ', 26' and 30'.
- Patents
- No patents.
- Image Credits
- No copyrights.
