Pláta Ta'ãngamiméva · 2022
Vessi Animation Mba'apo Ñepyrũ: Mba'e Ojejapóva Reko Ta'ãnga Oikóva
- A' Design Award Pláta 2022 in Ta'ãngamiméva
- CLIENT: Morgan Studio
- Estimated Number of Design Views: 52,376
- Verification code 0E41991912 · Verify this award
Colors
About Vessi Animation Mba'apo Ñepyrũ: Mba'e Ojejapóva Reko Ta'ãnga Oikóva
Vessi Animation ha'e peteĩ ta'ãnga oikóva ojejapóva ojehechauka hağua peteĩ sapatu puku. Ko ta'ãnga oikóva ohechauka pe mba'e ojejapóva umi tembiapoita natural rupive ojoajúva pe pyrũha reko ndive ha jekove reko oñemuvahakuérape g̃uarã. Y ojoaju umi sapatu puku mba'e porã ndive, ha araígui ohechauka mba'e vevýi. Pe sapatu puku ojejapo hard surface tekokuéra 3ds Max ryepýpe, oiporúvo ta'ãnga como referéncia, ha ojehechauka vaka pire rehegua. Rendering ojejapo Redshift reheve ha umi ojeguerekóva simulaciones Houdini reheve. Ko ta'ãnga oikóva ojeporu pe mba'e ojejapóva website-pe ha umi redes sociales-pe, ndaipóri jehaipy myesakãha.
About the A' Design Award Pláta
Vessi Animation Mba'apo Ñepyrũ: Mba'e Ojejapóva Reko Ta'ãnga Oikóva ohupyty A' Design Award Pláta, peteĩ ñehechakuaa extraordinariamente prestigioso oñeme'ẽva diseño de primera línea, hechapyrãva ha impresionante-pe. Umi ganador Pláta ha'e tembiapo brillante ha heta creativo ohechaukáva expertise, talento ha agudeza sobresaliente umi diseñador-pe. Oñeha'ãrõ Vessi Animation Mba'apo Ñepyrũ: Mba'e Ojejapóva Reko Ta'ãnga Oikóva ha'eha peteĩ tembiapo maravilloso, ejemplar, profesional ha innovador pypukuvéva. Ko diseño ohupytýva A' Design Award Pláta ha'e invento ojehechakuaáva ha ojehayhúva ohepyme'ẽva ha ombohasáva límite arte, ciencia, diseño ha tecnología rehegua. Vessi Animation Mba'apo Ñepyrũ: Mba'e Ojejapóva Reko Ta'ãnga Oikóva ha'e creación heta ojeenvidiáva omokyre'ỹva ipotapy, ome'ẽva sentimiento positivo ha omoheñóiva maravilla ha sorpresa.
Press Kit
- Unique Properties
- The idea is to bring the characteristics of the product through the use of visual elements, connecting the shoe direct to the customers life style. The mood also transmits lightness, present on the shoe essence. Everything made in 3D without scans
- Dimensions & Packaging
- 1920X1080
- Tags
- boot, shoe, cgi, footwear, fashion, 3d boot, cgi boot, vessi
- Production Technology
- The boot was modeled using photographs as a reference and hard surface 3D modeling techniques. For modeling we used the software 3ds Max. All the textures made using leather texture and some photoshop brushes. Redshift was used for rendering and Houdini for Simulations
- Design Challenge
- The hardest part was making the simulations, considering that there's a lot of elements that hard to be perfectly represented as the real world
- Research
- The work was executed based mainly on the previous experiences in other works for several companies of the sector footwear, in very natural way. Feedback was collected mainly online about the quality of the 3D itself as well as the sensations that people had in the first contact with the art.
- Inspiration
- We where inspired by nature elements, connecting the image directly with the customers life style. The water element is fully connected to the product features, as well the cloud element that represents lightness.
- Project Duration
- It toke around 2 months to finish
- Operation Flow
- The animation visual was used on online such product website, instagram and facebook. The main focus was to attract attention to the product, bringing in the composition elements that generate the necessary sensations without the need for explanatory texts. Competitors often use images without a strong visual appeal, so the product, especially in the online market, goes unnoticed. The excess of texts works negatively in most of these cases, underestimating the viewer's intellect.
