Hocan Healthy Tendero Rechaukaha Guangzhou Cheung Ying Design Co. Ltd. omba'apóva

Hocan Healthy Tendero Rechaukaha Guangzhou Cheung Ying Design Co. Ltd. omba'apóva ha'e rembiporuarã oñemba'eguaséva 2022 A' Design Award Brónse pegua Ta'ãnga Jejapo Ñeha'ã Categoría-pe.

BrónseTa'ãnga· 2022

Hocan Healthy Tendero Rechaukaha

Guangzhou Cheung Ying Design Co. Ltd. -gua

Mba'eporuhára: Guangzhou Cheung Ying Design Co., Ltd.

A' Design Award Brónse Rembiporuarã Ta'ãnga Categoría-pe

12,489

Premio Rembiporuarã Oñemoneĩva

Emoneĩ Premio Reko #137537 Peg̃ua

Ehecha A' Design Award-pe Marandu Myasãi Mba'ete Jeguerohory

Sa'y

Diseño

Hocan Healthy Tendero Rechaukaha Rehegua

Hocan Healthy ha'e peteĩ tendero rechaukaha ojejapova'ekue peteĩ marca hidrógeno ha oxígeno tekove resãirã tecnología umi productos rehegua. Ko logo omomichĩ pe molécula hidrógeno peteĩ círculo sencillo peve. Umi forma positiva ha negativa ohechauka pe jehecharamo pe y ha hidrógeno apytépe, ha ohechauka avei pe marca rembiapo rape. Pe color technology azul ojeporu color principal ramo, oñembojoaju umi modelado tridimensional ndive. Pe logo ikatu oiko mokõi henda apytépe, oñemboja'e ha oñembotridimensional, opaichagua material ha proceso rupive, ha upéicharõ jepe ojekuaave'ỹ hína. Pe sistema visual oñemomba'apo formato vector-pe, oiporuve haguã kuatiañe'ẽ ha medio digital-pe.

Jeguerohory

A' Design Award Brónse Rehegua

Hocan Healthy Tendero Rechaukaha ohupyty A' Design Award Brónse, peteĩ ñehechakuaa heta prestigioso oñeme'ẽva diseño sobresaliente-pe ojekuaáva creatividad, ingenio ha astucia rupi. Umi ganador Brónse ha'e artefacto hábil ha creativo ohechaukáva experiencia, imaginación ha recurso umi diseñador-pe. Oñeha'ãrõ Hocan Healthy Tendero Rechaukaha ha'eha peteĩ objeto ojehayhúva, admirado ha estimado, profesional ha innovador. Ko diseño ohupytýva A' Design Award Brónse ombojoaju mejor práctica arte, ciencia, diseño ha tecnología rehegua ha iporãiterei detalle rehe. Hocan Healthy Tendero Rechaukaha ombohory necesidad, ohupyty ipotapy, ombovy'a sentimiento ha ohenói curiosidad.

Diseño Rapykuéri

Marandu Aty

Diseñador ome'ẽva'ekue crédito, aty pegua ha mba'e técnico.

Mba'e Iñambuéva: As a provider of hydrogen and oxygen health technology industry, the upgraded 'Hocan healthy' is concise, modern and full of technology in the overall visual effect. With the increasing role of three-dimensional dynamic aesthetics in conveying brand personality, not only does the logo become an image symbol of the coexistence of business and art, which highlights the brand personality, but also is more suitable for digital communication, and invisibly outputs a deeper brand awareness.
Tuichakue ha Ñemyenyhẽ: The logo and visual system are designed in vector format to make it suitable for different sizes of digital and printed media. In order to prevent the mis-production of any items, we have prepared a comprehensive brand logo guidelines manual.
Ñe'ẽ Rape: Logo, Branding, Visual Identity, Graphic Design, Interior Design
Ñeapopy Tecnología: To create a consistent visual system, all the necessary PMS color codes were provided for printed and digital media. In addition, RAL equivalents of these colors and fabric colors were also selected for the interior space.
Diseño Jepy'apy: The most challenging part of this project was to find a suitable design language to effectively visualize abstract ideas and interpret the temperament and connotation of the brand.
Ñesẽheka: According to analysis, most of the brands in the same field are showing signs of disorder, slowness and weakness, and lack of brand awareness. Therefore, Hocan healthy has ushered in a comprehensive upgrade, and the new visual identity presents a three-dimensional form, establishing a strong visual anchor to describe the brand's belief in innovation and bringing consumers a modern and fresh visual experience.
Inspiración: Hocan healthy mainly develops intelligent technology products around 'hydrogen drinking water, hydrogen breathing and hydrogen health care'. In the design of the logo, we summarized the 'hydrogen molecule' into a more focused circle, showing the change process between water and hydrogen in the form of positive and negative shapes, and skillfully expressing the industrial features of the brand. Boldly use technology blue as the main color, and cooperate with three-dimensional modeling to make it significantly different from similar brands and increase consumer attention.
Proyecto Ára Tuichakue: The project started in April 2021 in Guangzhou and finished in October 2021 in Guangzhou, and was exhibited in November 2021 in Guangzhou.
Mba'apo Rape: The design creates a unified brand image system. Whether it is in the early stage, the design process, and the implementation, the brand spirit can run through, and it is inseparable from the strongest cooperation between design and craftsmanship. The new logo can continuously switch between two-dimensional and three-dimensional in terms of changes in different materials and processes, but it always remains recognizable. Its flexible three-dimensional shape is full of vitality and possibility.
Aty Rembiguái: Creative Director: Zhiji Dong
Designer: Lu Gu